PR specialist
2 months ago
$50000–$75000 yearly
Full-time
Manhattan, New York
We are seeking a skilled and creative PR Specialist to join our team and manage our public image and media presence. As a PR Specialist, you will develop, implement, and manage communication strategies to build and maintain a positive public perception of our brand. You’ll work closely with media outlets, influencers, and internal teams to share our story and boost awareness, driving engagement with our target audiences. Key Responsibilities:
Develop and execute PR strategies to enhance brand visibility and reputation.
Write and distribute press releases, media pitches, and other content to secure media coverage.
Manage relationships with media contacts and influencers, responding to inquiries and arranging interviews.
Monitor media coverage and industry trends to identify opportunities for proactive outreach.
Assist in planning and coordinating public events, press conferences, and media briefings.
Collaborate with marketing, social media, and other teams to ensure consistent messaging across all channels.
Manage crisis communications and handle sensitive issues with discretion.
Track and report on PR campaign performance and media coverage to gauge impact and make improvements.
Build partnerships with external stakeholders, including influencers, bloggers, and other brand advocates.
Qualifications:
Bachelor’s degree in Public Relations, Communications, Marketing, or a related field.
3+ years of experience in public relations, media relations, or communications.
Strong writing, editing, and storytelling skills.
Experience building and maintaining relationships with media and influencers.
Excellent communication and interpersonal skills.
Ability to handle multiple projects simultaneously in a fast-paced environment.
Knowledge of media monitoring tools and PR software is a plus.
