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About Red Sparrow Realty Group Founded in 2015 by Damion Rowe and Russell Dinstein, Red Sparrow Realty Group is a boutique NYC real estate brokerage. With a broad focus on rentals, sales, commercial, new development, and property management, Red Sparrow Realty represents a portfolio of 30 exclusive buildings in Manhattan. RSRG fosters an environment where agents are productive within a community of agents and stakeholders that maintain good morale, company culture, and team spirit. We are looking for driven and focused real estate agents to join our team and help us reach our sales and productivity goals. Compensation: $90,000 - $120,000 at plan commission Requirements: Licensed in New York State as a real estate salesperson The RSRG Agent: Prospects for new leads to promote new business Shows organizational skills to match listings with client preferences Responds to personal and company leads with urgency Provides a positive experience for clients throughout the transaction process Develops strong relationships with clients through exceptional customer service Promotes inventory with a sales-oriented and customer service mindset Highlights agent and Company brands Adheres to Federal, State, and Local Real Estate laws including but not limited to Fair Housing laws and Equal Opportunity Housing Works within the Company system by following processes and procedures Maintains accurate records of transactions and client interactions in CRM At RSRG, agents should expect: Low agent-to-manager ratio, with dedicated support from the Principal Broker and Operations team High-split commission structure with low monthly dues with access to all tools, training, and systems A level playing field for all with a transparent system Company leads Access to Company listings database maintained by Virtual Team Tools: Google Work Space, RealtyMx, UrbanDigs, RPR, Matrix, RLS, MLS, Print Runner, Company Store Live Virtual Training on demand as well as Self-Guided Learning Efficient communication through the Company message board Marketing collateral available through the Company store
Position: Marketing Specialist / Marketing Manager Location: Flushing, New York Employment Type: Full-time (part time availabe) Hwarak Lab is seeking a Marketing Specialist/Manager to lead the success of our first U.S. flagship store in Flushing, New York. Situated in the heart of Chinatown, the role requires a marketer who can design and execute strategies specifically targeting the Chinese community. Candidates with proven experience in driving store sales growth will be highly preferred. This role involves creating and executing impactful online and offline marketing campaigns to attract customers, achieve sales goals, and establish a strong presence in the local market. 1. Marketing Strategy and Execution Develop and implement data-driven marketing strategies targeting the Chinese community. Plan and execute campaigns on platforms popular with Chinese audiences, including Xiaohongshu, WeChat, and TikTok. Organize in-store promotions, local partnerships, and community-based events to engage and attract customers. Create and execute innovative marketing campaigns to drive revenue growth and exceed sales targets. 2. Offline Marketing Plan and execute offline marketing events and promotions to maximize foot traffic to the store. Utilize print materials (e.g., flyers, banners) and organize on-site events to enhance brand visibility. Strengthen connections with the local business district and build customer loyalty through targeted offline campaigns. 3. Content Development and Funnel Creation Build and manage content funnels across Xiaohongshu, WeChat, TikTok, Instagram, and Facebook. Lead the creation and planning of content tailored to each platform’s audience to boost brand awareness and engagement. Develop and execute content strategies optimized for the Chinese community, including social media posts, promotional videos, and app-based campaigns. Collaborate with designers to produce high-quality visual content. 4. Community Engagement and Localization Monitor trends and insights within the Flushing Chinese community and incorporate them into marketing strategies. Build and maintain local partnerships to strengthen ties with the Chinese community and enhance brand loyalty. Required: 1. Fluency in Mandarin and the ability to communicate effectively with the Chinese community. 2. Experience managing campaigns on platforms such as Xiaohongshu, WeChat, and TikTok. 3. Proven ability to develop and execute strategies that achieve sales goals. 4. Experience with both online and offline marketing campaigns. 5. Excellent verbal and written communication skills in English. Preferred: 1. Proven track record of driving store sales growth, with documented success in achieving or exceeding sales targets. 2. Experience working in a startup environment or with emerging brands. 3. Basic understanding of Korean food and culture. 4. Proficiency with tools such as Canva and Photoshop. 5. Play a pivotal role in designing and executing targeted marketing strategies for the Chinese community, directly influencing brand growth. 6. Contribute to both online and offline marketing efforts with tangible impacts on store performance. 7. Leverage your experience in driving sales to support Hwarak Lab’s ambitious expansion plan to 100+ locations. 8. Be part of a dynamic and creative work environment where your ideas and execution can directly contribute to success. 9. Competitive salary with performance-based bonuses. If you are passionate about growing a brand and making a tangible impact on Hwarak Lab’s expansion in the U.S., apply now and join our team!