Marketing Manager
2 days ago
£38000–£40000 yearly
Full-time
Soho, Westminster
Job Title: Marketing Manager (Hands-On, Solo Operator)
Salary: £38,000 base + performance incentives + freelance support budget
Location: London HQ (2 days/wk) + regular Birmingham & venue visits | Hybrid working
Hours: Full-time, permanent (occasional evening launch events) **About Us** We run a growing chain of private-room karaoke venues loved for high-energy nights,
inventive cocktails and zero-judgement sing-along vibes. With fresh sites and partnerships
on the horizon, we’re hiring a single, resourceful marketer who can think like a strategist
and act like a creator—owning the entire funnel while tapping freelancers for specialist help. **The Role** You’ll be the one-person marketing department: shaping the plan, building the brand and
pressing “publish.
”
Key responsibilities 1. Strategy & roadmap 1.1 Audit channels, audiences and spend; craft a 12-month marketing plan tied to booking targets. 1.2 Set clear KPIs (CAC, repeat-visit rate, database growth) and report monthly to the founders. 2, Brand & creative
2.1 Develop and refine brand guidelines, tone-of-voice and campaign concepts. 2.2 Produce short-form video, social posts, emails and landing-page
copy—briefing freelance designers or videographers when polish is essential. 3, Acquisition & retention
3.1, Run paid-social and Google Ads (hands-on in-platform). 3.2, Own SEO basics, Google Business profiles and local PR / influencer nights. 3,3. Grow and segment the guest database; automate birthday and loyalty comms. 4, Budget & supplier management
4.1, Control a ring-fenced freelancer pot (£X per quarter) for design,
PPC optimisation or PR spikes. 4.2, Track ROI, re-allocate spend and negotiate good rates. 5, In-venue integration
5,1. Work with venue managers on point-of-sale promos, seasonal décor and, guest-feedback loops. 5,2. Quick turnaround on ideas for socialmadia,promotion,etc. 5,3. Host launch parties, university roadshows and partner events. **About You** Must-haves Nice-to-haves
3–5 yrs marketing experience with demonstrable
revenue impact
Comfortable building strategy and rolling up sleeves on
Canva, CapCut, GA4 & Meta/Google Ads
Data-driven: you talk CAC, retention and ROAS, not
just likes
Strong project-management and self-motivation (you’ll
be solo)
Hospitality / nightlife background
Experience managing
freelancers or a micro-agency
Knowledge of Klaviyo, Figma or
basic HTML
Love of music, live events or
performance culture. **What We Offer** £38-40k base plus incentive scheme linked to venue revenue growth.
Freelance/agency budget to plug skill gaps and prevent overload.
21 days holiday + bank holidays.
Hybrid setup & reimbursed travel between sites.
Staff karaoke parties, friends-and-family discounts and an annual training fund (CIM,
video editing, etc.
How to Apply
Email with: 1. Your CV. 2. A cover note (max 300 words) telling us one growth idea you’d test first—and why. 3. A link to a campaign or content piece you built end-to-end. 4. Deadline: Friday 16 May 2025. First-round video calls w/c 19 May; on-site final stage 5. includes a 15-minute channel-prioritisation exercise.