Marketing Manager
21 hours ago
£51000–£53000 yearly
Full-time
Manchester
Job overview
Ustay Global Ltd, a fast-growing lettings and property management agency with offices in London, Manchester, and China, is hiring a driven Marketing Manager. You'll drive Ustay’s brand visibility and lead generation by developing and implementing engaging, multi-channel campaigns aligned with our expansion goals in both domestic and international markets. Key Responsibilities
· Develop and execute creative marketing strategies across digital platforms, social media, email, and offline channels
· Manage campaign planning, production, and performance, ensuring alignment with brand identity
· Oversee PPC, SEO, email marketing, affiliate partnerships, and property listing promotions
· Analyse metrics and consumer insights to optimise campaigns and budget allocation
· Collaborate with sales, lettings, and management teams to generate high-quality leads
· Coordinate property launches, open days, events, and PR initiatives
· Build relationships with external agencies, influencers, and media partners
· Manage the marketing budget and measure ROI on all initiatives Who are we looking for (qualifications, experience and skills)
· Education: Bachelor’s degree in Marketing, Business, or similar (CIM qualification is a plus)
· Experience: at least 2 years in B2C marketing roles, preferably in real estate, property, or retail
· Skills & Knowledge:
Strong grasp of digital marketing tactics (SEO, PPC, email)
Analytical skills for tracking performance (e.g., Google Analytics)
Excellent copywriting and visual content planning
Proven project management and organisational skills
Ability to manage external agencies and PR activity
Familiarity with CRM systems and property portals (Rightmove, Zoopla) is advantageous
· Personal Attributes: Creative, proactive, excellent communicator, and team player who thrives in a fast-paced environment