Pre-Opening Director of Sales
2 days ago
City of London
Sales & Market Entry Lead – Serviced Apartments (City of London) Location: UK Sector: Serviced Apartments, Hospitality, Corporate Housing Launch Date: November 2026 We are preparing to launch our first premium serviced apartment asset in the heart of the City of London in November 2026. To support this milestone, we are seeking an experienced commercial professional with a strong background in hospitality, travel, serviced apartments, and corporate housing. The ideal candidate will lead our pre‑opening commercial strategy, drive market entry, and establish our brand as a preferred partner across corporate, leisure, and extended‑stay segments. Role Overview This role is responsible for building the commercial foundation of the new asset—developing the pre‑opening sales strategy, securing key partnerships, and positioning the property competitively in London’s dynamic extended‑stay market. The position requires a strategic thinker with hands‑on experience in market entry, business development, and high‑value contract negotiation. Key Responsibilities • Lead all pre‑opening commercial activities, including market entry planning, sales strategy, and go‑to‑market execution., • Develop and implement a high‑performing sales and marketing strategy tailored to the London market., • Build and manage strategic partnerships across corporate, leisure, relocation, and extended‑stay sectors., • Drive brand awareness and position the property as a preferred extended‑stay and corporate housing provider., • Negotiate corporate, agency, and global mobility contracts, securing long‑term revenue streams., • Expand and manage key accounts, ensuring strong relationships and repeat business., • Develop strategies to increase sales, expand market reach, and strengthen competitive positioning., • Establish and maintain relationships with relocation firms, extended‑stay agencies, global mobility networks, travel management companies, and direct corporate clients. Required Experience • Proven track record in pre‑opening projects, market entry, and launching new hospitality or serviced apartment assets., • Strong background in sales leadership, key account management, and commercial strategy., • Demonstrated success in contract negotiation, revenue generation, and building long‑term partnerships., • Experience working with corporate housing, global mobility, relocation, and extended‑stay partners., • Ability to position brands as preferred partners for extended‑stay and corporate accommodation solutions., • Experience developing strategies that deliver high occupancy, strong ADR, and sustainable revenue growth.