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Marketing Executive SF Recruitment are working in partnership with a client based in South Leicester to recruit a Marketing Executive. This is an exciting opportunity for someone who wants to make a genuine impact - not just supporting marketing activity, but taking ownership and driving meaningful change. The role is hands-on and suited to someone proactive, creative, and commercially minded, who takes pride in delivering work that produces real results. Salary: Up to £30,000 per annum Hours: Full-time Location: Office-based, South Leicester You'll be joining a fast-paced and competitive environment where marketing plays a key role in driving performance, lead generation, and business growth. Key Duties & Responsibilities Creative & Content Development Create high-quality, conversion-focused content across social media, paid campaigns, and website channels Design a variety of marketing materials including brochures, onboarding content, and campaign assets Ensure brand consistency while adapting content for different platforms and audiences Use design tools such as Adobe Creative Suite to produce engaging visuals Social Media Management Manage and grow social media channels, including Meta and LinkedIn Drive engagement to support brand awareness, visibility, and lead generation Monitor performance and optimise content based on insights and trends Email & Database Marketing Build and optimise targeted email campaigns across various customer databases Develop automated customer journeys to improve efficiency and user experience Continuously test and refine campaigns to improve ROI and overall performance Campaign Management Plan, deliver, and optimise multi-channel marketing campaigns Monitor and improve key performance metrics such as lead generation and conversion rates Identify challenges, analyse performance, and implement improvements Performance & Insight Track performance across all marketing channels Analyse data and turn insights into actionable improvements Identify successful strategies and scale them effectively Produce reports to support internal decision-making Collaboration Work closely with internal teams to align marketing activity with business priorities Collaborate with sales teams to improve lead quality and conversion Respond quickly to opportunities to stay ahead in a competitive market Ownership & Initiative Take full ownership of marketing projects from concept through to delivery Proactively identify opportunities to improve campaigns, processes, and performance Bring forward new ideas and contribute to continuous improvement Product & Audience Understanding Develop a strong understanding of the company's products and target audiences Tailor marketing activity to different customer needs and behaviours Translate offers into clear, compelling marketing messages About You Proactive, driven, and commercially aware Strong creative skills with a keen eye for detail Confident working with data and analysing performance Able to manage multiple projects and meet deadlines A collaborative team player who takes ownership of their work This role would suit someone with prior marketing experience, or an ambitious graduate/junior marketer looking to develop quickly in a role with real responsibility