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Reed in Teesside are working with an established business based in Middlesbrough who are looking to appoint a full time, permanent Digital Marketing Executive to join their Sales & Marketing team. This is an exciting opportunity for someone that would like to continue and develop their marketing skills and gain further exposure to different areas of marketing. \n Benefits: \n\n • 25 days A/L + BH\n, • Pension\n, • Free parking\n, • Social events\n, • Annual bonus scheme (company discretion)\n, • Hours: Monday to Friday - 08:30 – 17:15\n\n Reporting into the Sales & Marketing Manager, you will work as part of a small team where you will be responsible for developing and delivering data-driven marketing campaigns across multiple channels including social media platforms, email, video, SEO and PR. You will be liaising with a third-party agency to support the delivery of company-agreed SEO and PPC strategies. \n Duties: \n\n • Lead market research for the brand: analyse trends, competitor activity, and target audience insights\n, • Create engaging content for social media channels (LinkedIn, Facebook, YouTube)\n, • Manage social media presence: schedule posts, review analytics, and contribute new content ideas\n, • Identify emerging trends and implement strategies to grow the customer base through lead generation (e.g., LinkedIn Ads, PPC)\n, • Develop marketing materials, including brochures, infographics, and other collateral\n, • Create and manage email marketing strategies\n, • Produce short- and long-form video content\n, • Plan and execute SEO-focused content strategies, including blogs and other formats\n, • Apply strong working knowledge of SEO principles\n, • Develop proficiency in key marketing tools using CRM and Canva\n, • Use strong organisational skills to plan, create, and deliver key marketing activities\n, • Create PR-friendly content to support SEO outreach strategies\n, • Liaise with third-party providers such as SEO/PPC agencies and PR publications\n, • Act as a positive role model within the business and strive to improve customer satisfaction\n, • Collaborate with colleagues and managers to deliver exceptional customer service\n, • Complete industry training and maintain relevant technical knowledge\n\n The person – \n This is a B2B marketing role that relies heavily on creativity, good organisation skills, a keen eye for detail, and an aptitude to promote products and services that generate marketing leads for the Sales team. \n If you are: \n\n • Able to work on your own autonomy and part of a small team\n, • Have previous experience using a CRM system to drive automated marketing campaigns\n, • Have experience using various Adobe tools and Canva\n, • Savvy in areas such as generative content through AI\n, • Have experience creating video content (not essential but desirable)\n, • Want to progress and learn and further develop your skills and experience\n, • Can manage a heavy workload and work to tight deadlines\n, • Follow target driven metrics and follow and execute a marketing plan\n\n Then I want to hear from you!!! Interviews to be held ASAP! \n

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