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Job Title: Marketing Development Manager Company: BETA CAPITAL MANAGEMENT (UK) LIMITED Location: Unit 228 Spaces Oxford Street, Mappin House, 4 Winsley Street, London, England, W1W 8HF Salary: £39,000 per annum Job Type: Full-Time About Us: BETA CAPITAL MANAGEMENT (UK) LIMITED is a dynamic and innovative company specializing in financial management services. As we continue to expand our operations, we are looking for a talented and motivated Marketing Development Manager to join our team. Job Description: The Marketing Development Manager will be responsible for driving marketing strategies to promote BETA CAPITAL MANAGEMENT's brand and services, enhancing customer engagement, and growing the client base. The successful candidate will work closely with the senior management team to develop and execute marketing campaigns, manage digital marketing activities, and ensure the company’s brand is consistent across all platforms. Key Responsibilities: Develop and implement comprehensive marketing strategies. Lead market research initiatives to identify new opportunities and customer needs. Manage digital marketing channels, including social media, email marketing, and SEO. Collaborate with internal teams to create compelling content and promotional materials. Monitor and analyze marketing campaign performance to ensure effectiveness and ROI. Build and maintain relationships with key stakeholders, clients, and partners. Stay up-to-date with industry trends and competitor activities. Requirements: Bachelor's degree in Marketing, Business, or a related field. At least 3 years of experience in marketing, preferably in the financial services sector. Strong knowledge of digital marketing platforms, tools, and trends. Excellent written and verbal communication skills. Ability to work under pressure and meet deadlines. Strong analytical and problem-solving abilities. Benefits: Competitive salary of £39,000 per annum. Opportunity for career growth and development. Supportive and collaborative work environment. Company pension plan. Annual leave and additional benefits.
We are seeking a dynamic Social Media Growth Strategist to drive brand growth through strategic content creation, audience engagement, and business development. This role blends creativity with commercial acumen, ensuring both the agency and its clients achieve maximum visibility, engagement, and revenue. Key Responsibilities: 1. Social Media Strategy & Content Creation - Develop and implement data-driven social media strategies for clients and the agency. - Create high-quality content, including photos, videos, reels, and graphics, tailored for different platforms. - Maintain a consistent brand voice and aesthetic across all social media channels. - Identify and capitalise on trending topics, hashtags, and viral content opportunities. - Utilise SEO techniques, strategic posting schedules, and content optimisation to enhance reach. - Experiment with new formats such as live sessions, behind-the-scenes content, and interactive posts. 2. Community Engagement & Growth - Actively engage with followers by responding to comments and messages to foster relationships. - Develop influencer collaborations and brand partnerships to expand audience reach. - Monitor audience behaviour and refine engagement strategies accordingly. - Implement tactics to drive organic follower growth and increase engagement rates. 3. Business Development & Sales - Identify and approach potential clients who would benefit from social media marketing. - Create and deliver compelling pitches and presentations showcasing social media solutions. - Negotiate contracts and secure new business deals. - Maintain strong client relationships, identifying opportunities to upsell additional services. - Attend networking events, industry meetups, and online forums to generate leads. 4. Analytics & Performance Optimisation - Track and analyse social media performance using analytics tools. - Provide data-driven recommendations to improve content strategy and audience engagement. - Conduct competitor analysis to stay ahead in the market. - Adjust content and advertising strategies based on performance insights. 5. Daily Activities - Plan, create, and schedule content for multiple platforms. - Engage with followers, respond to queries, and interact with potential clients. - Research and brainstorm new content ideas based on emerging trends. - Reach out to potential clients and follow up on business leads. - Monitor campaign performance and make real-time adjustments. - Attend client meetings and provide strategic updates. Required Skills & Qualifications: 1. Advanced Content Creation – Proficiency in video editing, graphic design, and storytelling techniques for social media. 2. Data Analytics & Performance Tracking – Experience with analytics tools such as Meta Business Suite and Google Analytics. 3. Sales & Persuasion – Strong ability to pitch, negotiate, and close deals effectively. 4. Advertising & Paid Campaigns – Knowledge of running and optimising paid ads on Facebook, Instagram, TikTok, and LinkedIn. 5. SEO & Social Media Growth Strategies – Understanding of search engine optimisation (SEO) and platform algorithms. 6. Influencer & Community Management – Experience in building relationships with influencers, brand ambassadors, and online communities. 7. Crisis Management & Reputation Handling – Ability to manage negative feedback and social media crises professionally. 8. Time Management & Multitasking – Capability to handle multiple campaigns and client accounts efficiently. 9. Trend Forecasting & Innovation – Keeping up with emerging trends, platforms, and content innovations. 10. Public Speaking & Presentation Skills – Confidence in delivering presentations, pitches, and client consultations. Performance Metrics: - Growth in follower count and engagement rates. - Client acquisition and retention. - Revenue generated through social media marketing services. - Effectiveness of content and campaign performance. This role is ideal for a results-driven professional who can seamlessly blend content creation with business development, ensuring both the agency and its clients achieve outstanding online success.