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Company: True SEO Consultants Ltd Location: Cardiff, United Kingdom Work pattern: Full-time Role type: Permanent Department: Digital Growth Consultancy Reporting to: Director – Digital Growth Consultancy & Business Strategy About True SEO Consultants Ltd True SEO Consultants Ltd is a UK-based digital growth consultancy that helps businesses improve customer acquisition, online visibility and commercial performance through structured analysis and strategic advisory. The company works with SMEs, professional service firms, e-commerce businesses and growth-focused organisations that depend on website enquiries and digital channels for revenue growth. Our work combines business analysis, competitor research, search visibility insight, website performance review, conversion analysis and strategic growth planning. We are not a task-based SEO agency. Our work focuses on helping clients understand where growth is being lost, how competitors are gaining advantage and how digital visibility can support stronger commercial outcomes. Role Overview: We are looking for a Digital Growth Strategy Consultant to support our consultancy delivery as the business continues to grow. The successful candidate will work on client research, business analysis, competitor evaluation, performance interpretation, strategy preparation, reporting and ongoing advisory support. The role requires someone who can understand business models, interpret digital performance data and turn findings into practical recommendations for client growth. This is a consultancy and analysis-based position. SEO knowledge is required, but the role is not limited to technical SEO execution. Search data will be used as one part of a wider business analysis process to support client strategy, market positioning and customer acquisition improvement. Key Responsibilities: The role will involve analytical, advisory and strategic consultancy duties, including: • Assessing client business objectives, current service structure, digital presence and growth requirements to identify areas for improvement, • Analysing business challenges linked to customer acquisition, market positioning, competitor activity, website performance and lead conversion, • Conducting research into market demand, customer search behaviour, competitor positioning and sector-specific growth opportunities, • Collecting and interpreting data from tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, Microsoft Clarity and Tableau to support evidence-based recommendations, • Evaluating how a client’s website, service pages, pricing position and online visibility affect enquiry generation and commercial performance, • Developing practical recommendations to improve business growth, customer acquisition, conversion outcomes and market competitiveness, • Preparing structured digital growth roadmaps aligned with client business objectives, • Advising clients on service positioning, market expansion opportunities, search visibility strategy and digital performance improvement, • Supporting the planning and coordination of agreed strategy implementation, including prioritising actions, identifying risks and monitoring progress, • Preparing advisory reports, performance summaries, client presentations and strategic slide decks for client meetings and decision-making, • Presenting findings and recommendations to clients in a clear, commercial and practical way, • Reviewing results against agreed goals and refining recommendations based on performance data, market movement and competitor changes, • Maintaining ongoing client engagement through advisory meetings, progress reviews and strategic performance discussions Required Skills and Experience: The ideal candidate should have: • Experience in business analysis, management consultancy, digital strategy or growth advisory, • Practical understanding of SEO, search visibility and digital customer acquisition, • Ability to analyse business models, service positioning and market opportunities, • Experience using data to support strategic recommendations, • Strong understanding of competitor research and market gap analysis, • Ability to interpret website, search and digital performance data, • Strong report-writing skills, including the ability to prepare structured advisory reports, • Strong presentation skills, including the ability to create clear slide decks and present recommendations to clients, • Good understanding of data visualisation and dashboard reporting, • Ability to communicate complex findings in simple commercial language, • Good organisational skills and ability to manage multiple client workstreams, • Professional communication skills for client meetings and advisory discussions Technical and Digital Tool Skills The candidate should have experience with, or the ability to work confidently with, tools such as: • Google Analytics 4, • Google Search Console, • Ahrefs, • SEMrush, • Microsoft Clarity, • Looker Studio, • Tableau, • Screaming Frog SEO Spider, • Google Business Profile Manager, • Microsoft Excel, • Google Sheets, • PowerPoint, • Google Slides, • Canva AI and Research Tool Skills The role also requires the ability to use AI and research tools responsibly to support research, analysis, reporting and client advisory work. Relevant tools include: • ChatGPT, • Claude, • Gemini, • Microsoft Copilot, • Perplexity, • other AI-assisted research and productivity tools AI tools may be used to support research, information organisation, draft analysis, competitor comparison, report structuring and presentation preparation. Final judgement, client recommendations and strategic decisions must remain human-led and commercially reviewed. Desirable Experience Experience in any of the following areas would be helpful: • B2B consultancy, • SME advisory, • Professional service clients, • E-commerce growth strategy, • Website performance analysis, • Conversion rate optimisation, • Local search visibility, • Client reporting and presentation delivery, • Business growth workshops or client training sessions, • UK SME market understanding Candidate Profile This role suits someone who is commercially minded, analytical and comfortable working between business strategy and digital performance. The right candidate will not simply look at rankings or traffic. They will understand how digital visibility connects with enquiry quality, client acquisition, pricing, positioning and long-term business growth. The candidate should be confident preparing reports, building presentations, explaining data and supporting clients with practical recommendations. What We Offer • Opportunity to join a growing UK digital growth consultancy, • Exposure to SME, professional service and e-commerce clients, • Work involving strategy, analysis and advisory rather than repetitive task delivery, • Direct involvement in client growth planning and consultancy projects, • Opportunity to work with established business networks and B2B partnerships, • Supportive director-led environment with scope for professional growth How to Apply Please send your CV and a short cover note explaining your experience in business analysis, digital growth strategy, SEO consultancy, reporting, presentation delivery or client advisory work.