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OROLAY. MADE TO ROAM. Original, Refined, Open, Luxe, Aspiring, Youthful Our Story Orolay’s journey began in 2012 with a group of passionate and innovative fashion experts who were inspired by the boundless energy and potential of the metropolitan lifestyle.Understanding the strength, style, and originality of our ambitious audience, we took a disruptive stride into the global market with our headline stealing down puffer in 2018. Coveted and attained by millions, our 092 design found its way out into streets and sidewalks across the world. By making chic and timeless fashion widely available, we proved that luxury style can be accessible, inclusive, and immensely functional. From that seminal coat to a complete and growing collection, our apparel is designed to accompany and empower. Refined, desirable, and durable, our pieces are enduring companions that put a touch of elegance into every step of their owner’s nonstop pursuits.As a global fashion brand, we will never stop designing pieces that help people explore and express themselves everywhere they roam. Our Value Inclusivity: Like our vibrant city, we are open to all.We welcome people of all backgrounds, genders, and sizes to share in our story and journey. Expression: We aim to inspire people to embrace their style and to share their truth confidently. We believe the more we explore and express ourselves, the more we explore and share with the world. Quality: We make our products to match the strength and character of the people who wear them. With attention to the beauty of details and the necessities of function, our pieces offer the comfort and certainty of a reliable companion everywhere they go. Freedom: We believe that fashion can enable people to roam further as they take on the world, so we aim to empower people’s journeys as they face the elements of weather and life alike. Job description: Orolay NY Inc. is seeking a dynamic and charismatic TikTok Livehost to promote the brand and showcase products on the TikTok platform. This position will engage with the audience through live streaming, increasing brand exposure and boosting product sales. The ideal candidate should possess excellent communication skills and be capable of attracting and retaining viewers. Key Responsibilities: 1. Conduct live streams on the TikTok platform to promote the brand and products, engaging with and attracting viewers. 2. Showcase and introduce product features and benefits, inspiring viewers to make purchases. 3. Plan and execute live streaming activities to ensure content is interesting and engaging. 4. Respond promptly to viewer questions and feedback, enhancing user retention and satisfaction. 5. Analyze live stream data to optimize content and strategies, improving viewership and sales conversion rates. 6. Collaborate with the operations team to develop and execute live streaming plans and promotional strategies. 7. Maintain a positive image and performance, representing the brand through active interaction with the audience. Qualifications: 8. Excellent verbal communication and interpersonal skills, with outstanding on-camera presence. 9. Charismatic and engaging personality, capable of attracting and retaining viewers. 10. Familiarity with the TikTok platform and user behavior, with preference for candidates with live streaming experience. 11. Interest in fashion and apparel, confident in showcasing and introducing products. 12. Creative and innovative thinking, capable of planning engaging live-streaming content. 13. Team player, able to collaborate closely with the operations team. 14. Basic data analysis skills, able to optimize live streaming content and strategies based on data.

Were looking for people who have experience in marketing. An advertising job typically involves creating and implementing strategies to promote products or services for clients. Here’s an overview of what to expect and the purpose of advertising in elevating companies: What to Expect in an Advertising Job: 1. Roles and Responsibilities :   - Creative Development : Brainstorming and designing campaigns, which may involve copywriting, graphic design, and multimedia content.   - Market Research : Analyzing target audiences, market trends, and competitors to inform strategies.   - Media Planning : Choosing the right platforms (e.g., digital, print, social media) for campaigns.   - Client Interaction : Communicating with clients to understand their needs and presenting campaign ideas.   - Performance Analysis : Measuring the effectiveness of campaigns and making adjustments as needed. 2. Skills Required :   - Creativity : Ability to generate innovative ideas and concepts.   - Communication : Strong writing and verbal skills for conveying messages effectively.   - Analytical Thinking : Ability to interpret data and make strategic decisions.   - Team Collaboration : Working with diverse teams, including designers, marketers, and salespeople. 3. Work Environment :   - Fast-paced and dynamic, often with tight deadlines.   - May involve collaboration in a team setting or working independently on projects. Purpose of Advertising in Elevating Companies: 1. Brand Awareness : Helps establish and reinforce a brand's presence in the market, making it recognizable to potential customers. 2. Customer Engagement : Encourages interaction with the brand, fostering loyalty and building relationships with consumers. 3. Sales Growth : Aims to drive sales by effectively communicating the benefits of a product or service to the target audience. 4. Market Differentiation : Positions the company against competitors by highlighting unique features and values. 5. Feedback and Improvement : Provides valuable insights from customer reactions, which can inform future products and strategies. In summary, advertising plays a crucial role in helping companies grow by building their brand, engaging customers, and driving sales through strategic communication and creative campaigns.

The Visual Merchandising Manager at Dagne Dover is a key leadership role responsible for creating a visually engaging environment that reflects the brand's values and appeals to our customers through strategic retail display and merchandising. This role aligns the store visuals with overall brand aesthetic and initiatives and works closely with the Store Manager and Retail Operations to ensure the store remains visually compelling. The VMM will also assist with special projects supporting visual initiatives. This is a full-time, in person position at our Flagship Store in Soho and will report directly to the Senior Manager, Retail Operations with a dotted line to the Creative Director. The Role: Visual Impact: Align the store visuals with overall brand aesthetic and initiatives, and create and execute seasonal visual display to enhance the in-store customer experience. Maintain high visual standards through daily and weekly tasks including resetting display, resetting testing stations, and ensuring overall store ambiance, including playlist and scents. Participate in visual execution of events when needed. Leadership & Team Training: Develop visual standards and product knowledge and train team members on those standards. Set clear objectives and expectations for visual processes and special projects. Act as a leader in the store and partner with the Store Manager, ensuring alignment on store priorities. Operational Management: Collaborate with leadership to plan and execute store priorities, including opening/closing checklist and VM standards checklist. Balance visual merchandising tasks with customer service responsibilities, including working on the sales floor and supporting the store team as needed. Ensuring inventory accuracy when utilizing store products for merchandising and display. Change & Innovation: Bring fresh, forward-thinking ideas to life, creating a compelling environment and making the store an irresistible destination. Tailor and elevate visual direction to perfectly match the store's unique vibe. Store Environment: Utilize reporting tools to identify business opportunities in product placement and stock levels. Ensure safety standards and adherence to company policies to support store profitability. Development & Growth: Take ownership of personal and professional development. Lead special projects that support visual initiatives or personal career growth You: 2-3 years of visual merchandising experience at a corporate level preferable in a retail fashion environment 2-3 years of retail and/or customer service experience Proven track record of strong leadership and team management abilities Creative and strategic thinker with a keen eye for detail Excellent communication and training abilities Ability to adapt and innovate within a dynamic retail environment Knowledge of visual merchandising techniques Ability to see a project from start to finish, including ideation and execution The expected starting annual salary range is $75,000-$80,000. Schedule will typically be Monday to Friday 10am-6pm and one weekend per month to support events and peak times. We may ultimately pay more or less than the posted range based on the location of the role. The amount a particular employee will earn within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, experience, skills, performance and business needs. Founded in 2013, Dagne Dover is a digitally native, women-owned brand that designs problem-solving bags for all aspects of life. At its core, our company is aimed at making lives easier through empathy and good design. We love people, and we love making people happy. Diversity, Inclusion & Belonging are important to us, as a diverse team ourselves. We’ve created a community where everyone’s uniqueness is celebrated, respected, and honored. We encourage you to apply if you think it sounds like a good fit for you!