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We are seeking a dynamic and innovative Social Media Director to lead and elevate our brand’s presence across all social platforms. As the Social Media Director, you will be responsible for developing a comprehensive social media strategy, creating engaging content, managing our social media team, and driving results that align with business objectives. You’ll be the voice of our brand online, working to increase visibility, enhance audience engagement, and grow our follower base. This role requires a strategic thinker with a passion for digital marketing, creativity, and proven experience in social media management. Key Responsibilities: Develop and implement the overall social media strategy to support brand awareness, engagement, and lead generation. Lead a team of social media managers, content creators, and designers to produce compelling content across platforms (Instagram, Facebook, Twitter, LinkedIn, TikTok, etc.). Create and curate high-quality, engaging content (visuals, videos, and copy) that aligns with brand identity and resonates with target audiences. Manage day-to-day social media activity, including content posting, audience interaction, and community engagement. Monitor, analyze, and report on the performance of social media campaigns, adjusting strategies to improve results and meet KPIs. Stay current on emerging social media trends, tools, and best practices to keep the brand competitive and relevant. Collaborate with cross-functional teams, including marketing, PR, and customer service, to ensure a cohesive brand message. Manage social media advertising budgets, including campaign planning, execution, and optimization. Develop influencer marketing strategies and partnerships to extend brand reach and drive growth. Engage with followers, respond to comments, and manage any social media crises or issues that arise. Continuously analyze social media insights and data to make informed decisions and recommendations. Qualifications: Bachelor’s degree in Marketing, Communications, or related field. 5+ years of experience in social media management, with a track record of success in growing and engaging audiences. Proven leadership experience managing social media teams. In-depth knowledge of social media platforms, analytics tools, and advertising strategies. Strong understanding of digital marketing, content strategy, and audience segmentation. Exceptional communication, copywriting, and editing skills. Creativity with a sharp eye for design and attention to detail. Ability to work in a fast-paced, collaborative environment. Experience with influencer marketing and building partnerships. Strong analytical skills with the ability to interpret data and turn insights into action. Experience in managing social media ad campaigns and budgets. Benefits: Competitive salary Health, dental, and vision insurance 401(k) with company match Flexible working environment Opportunities for professional development and career growth
Upscale spa in NYC is looking for a warm friendly manager to positively influence and oversee daily operations and clients experience
SAGE is the world’s largest and oldest organization dedicated to improving the lives of lesbian, gay, bisexual, transgender, and queer or questioning (LGBTQ+) older adults. Founded in 1978 and headquartered in New York City, SAGE is a national organization that offers supportive services and consumer resources for LGBTQ+ older adults and their caregivers, advocates for public policy changes that address the needs of LGBTQ+ older people, and provides cultural competency training for aging providers and LGBTQ+ organizations, largely through its National Resource Center on LGBTQ+ Aging and its growing social enterprise SAGECare. SAGE’s current Strategic Plan emphasizes scaling its impact on behalf of LGBTQ+ older people and diversifying through shifts in its organizational structure and decentralization of organizational leadership and decision-making. One such organizational change is the creation of a new division called SAGEServes, housing the agency’s New York service programs and older adult centers. SAGEServes includes SAGE's existing service programs in New York city; the four older adult centers; and SAGE’s replicated direct service programs in other parts of the country. The new division works in tandem with the national initiative programs that SAGE offers consumers and providers, as well as a new social enterprises division that will house new ventures and opportunities for profit-generating services for the organization. Summary: The Director of Care Management Services is accountable for all aspects of SAGE’s Care Management programming throughout New York City, including contract management and oversight and supervision of 12 department staff. The position directly supervises the Assistant Director of Care Management Services, the Assistant Director of Caregiving, the Wellness Counselor, and the Care Management Coordinator, while providing overall strategic oversight and guidance to all of Care Management Services. The position collaborates within SAGE and with external providers to offer on-site programs and activities that promote health, wellness, and a vibrant community. Responsibilities: · Oversee the implementation of Care Management services for LGBTQ+ older adults at all four SAGE Centers, as well as the Caregiving program, Case Assistance, and other supportive programming · Develop, implement, manage, support, and evaluate all programs in Care Management Services and ensure they meet contracted deliverables and outcomes within SAGE’s strategic plan · Manage and oversee department and funding budgets from city, state, federal, and private funding and ensure timely delivery of programmatic goals and monitor and ensure spending is in alignment with funding and SAGE’s budget · Ensure compliance with program guidelines, funding requirements, and organizational policies, while monitoring adherence to compliance standards across the team · Work with the Development and Finance teams to identify new funding sources and collaborate on grant proposals · Engage in weekly supervision with all direct reports, including social work interns · Facilitate a weekly team meeting to review department updates, strategy, and case assignments · Manage clinical supervision of staff in collaboration with the Clinical Consultant · Oversee the Care Management social work intern program consisting of 4-6 students · Ensure complete, accurate, and timely documentation of care management activities within all paper and electronic resources and databases · Prepare for program audits for NYC Aging, DOHMH/GMHI, as well as other contracts · Represent the department at Director-level meetings and other organizational functions · Represent SAGE with government agencies, private funders, and on external committees or professional/networking groups · Foster cross-functional collaboration within the organization, particularly with Finance, Development, and other departments · Cultivate and maintain relationships with external partners, including community organizations, government agencies, and other stakeholders, to further the agency’s mission and increase program impact · Provide other support as needed to programming or SAGE overall Required Qualifications: · A minimum of 6 years of experience successfully managing multiple and complex funding sources and managing large teams · LMSW required · SIFI (Supervision in Field Instruction) certification required · Strong organizational skills with a demonstrated track record of collaboration, leading and influencing progress of complex progress towards goals across an organization, and an understanding of relationship among Program, Finance, Human Resources and other stakeholders in ensuring successful outcomes · Substantive knowledge or prior experience in aging or LGBTQ+ fields, including an understanding of issues facing marginalized older adults, particularly BIPOC and transgender elders · Ability to plan and multi-task, and to produce under the pressure of deadlines and unexpected occurrences · Demonstrated project management ability, involving complex and unpredictable variables · Superior written and verbal communication skills · Strong alignment with SAGE’s mission and values, with a passion for serving older LGBTQ+ adults and other marginalized communities. Preferred qualifications: · Familiarity with NYC Aging, DOHMH, or similar regulations/systems/processes, as well as applicable government, nonprofit, and community social service programs serving low income adults in New York City · Experience with Salesforce and NYC Aging databases preferred · Strong understanding of performance measurement and metrics to evaluate program impact and effectiveness · Familiarity with issues of cultural and linguistic competency with regards to ability, race, ethnicity, class, sexuality, gender identity and expression, and other characteristics that affect the lives of diverse older adults · Fluency in Spanish (verbal and written) Location: Hybrid with at least 2 days per week in-person, working out of either one SAGE’s Centers (in Brooklyn, Bronx, Harlem, or Midtown) or SAGE’s headquarters at 305 7th Ave. Schedule: Generally Monday – Friday, 9:30am – 5:30pm. This exempt and key managerial position requires occasional flexibility with scheduling to address any programming need, at any time or location within New York City Salary Range: $95,000-$105,000 Reports to: Senior Director of SAGEServes Supportive Services Benefits: SAGE offers an attractive benefits package. Equal Employment Opportunity SAGE is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, ethnicity, creed, color, religion, sex or gender, sexual orientation, gender identity, gender expression, alienage or national origin, ancestry, age, citizenship status, marital or family status, family medical history or genetic information, veteran status, HIV serostatus, military or military discharge status, height, weight, disability or handicap, domestic violence victim status, employment status, socioeconomic status, criminal history or arrest record, sexual or other reproductive health decisions, natural hair or hairstyle, or any other status or characteristic protected by applicable federal, state, or local laws. SAGE is dedicated to this policy, with respect to all matters concerning employment.
Join POPMAX as a Business Development Representative (BDR)! Are you passionate about digital marketing and eager to help businesses grow through innovative influencer marketing strategies? POPMAX, a leading digital marketing agency based in China, is expanding into the U.S. market, and we’re looking for a motivated Business Development Representative to join our dynamic team! About POPMAX At POPMAX, we specialize in creating impactful influencer marketing campaigns across platforms like Xiaohongshu(RedNote), Instagram, and TikTok. Our mission is to help businesses connect with their target audiences through authentic and engaging content. As we grow our presence in the U.S., we’re seeking talented individuals to help us drive this exciting expansion. Your Role As a Business Development Representative (BDR), you will: Identify and connect with local businesses to introduce them to the power of influencer marketing. Build and nurture strong relationships with potential clients, understanding their needs and offering tailored solutions. Collaborate with our marketing and strategy teams to deliver compelling pitches and proposals. Represent POPMAX as a trusted advisor, helping businesses unlock new growth opportunities through our services. Contribute to the development of our U.S. market presence and play a key role in our expansion strategy. What We’re Looking For A self-driven, outgoing individual with excellent communication and interpersonal skills. A passion for sales, business development, and the digital marketing industry. Prior experience in sales, business development, or marketing is a plus, but not required – we provide comprehensive training! Familiarity with social media platforms like Xiaohongshu, Instagram, and TikTok is an advantage. Ability to work independently and manage time effectively in a remote or flexible work environment. What We Offer High commission structure with unlimited earning potential. Flexible working hours to support your work-life balance. The opportunity to be part of a fast-growing company with a global vision. Ongoing training and professional development to help you succeed. A collaborative and supportive team environment. How to Apply If you’re ready to take on this exciting challenge and grow with us, we’d love to hear from you! Join POPMAX and help shape the future of influencer marketing in the U.S. market!
Position: Marketing Specialist / Marketing Manager Location: Flushing, New York Employment Type: Full-time (part time availabe) Hwarak Lab is seeking a Marketing Specialist/Manager to lead the success of our first U.S. flagship store in Flushing, New York. Situated in the heart of Chinatown, the role requires a marketer who can design and execute strategies specifically targeting the Chinese community. Candidates with proven experience in driving store sales growth will be highly preferred. This role involves creating and executing impactful online and offline marketing campaigns to attract customers, achieve sales goals, and establish a strong presence in the local market. 1. Marketing Strategy and Execution Develop and implement data-driven marketing strategies targeting the Chinese community. Plan and execute campaigns on platforms popular with Chinese audiences, including Xiaohongshu, WeChat, and TikTok. Organize in-store promotions, local partnerships, and community-based events to engage and attract customers. Create and execute innovative marketing campaigns to drive revenue growth and exceed sales targets. 2. Offline Marketing Plan and execute offline marketing events and promotions to maximize foot traffic to the store. Utilize print materials (e.g., flyers, banners) and organize on-site events to enhance brand visibility. Strengthen connections with the local business district and build customer loyalty through targeted offline campaigns. 3. Content Development and Funnel Creation Build and manage content funnels across Xiaohongshu, WeChat, TikTok, Instagram, and Facebook. Lead the creation and planning of content tailored to each platform’s audience to boost brand awareness and engagement. Develop and execute content strategies optimized for the Chinese community, including social media posts, promotional videos, and app-based campaigns. Collaborate with designers to produce high-quality visual content. 4. Community Engagement and Localization Monitor trends and insights within the Flushing Chinese community and incorporate them into marketing strategies. Build and maintain local partnerships to strengthen ties with the Chinese community and enhance brand loyalty. Required: 1. Fluency in Mandarin and the ability to communicate effectively with the Chinese community. 2. Experience managing campaigns on platforms such as Xiaohongshu, WeChat, and TikTok. 3. Proven ability to develop and execute strategies that achieve sales goals. 4. Experience with both online and offline marketing campaigns. 5. Excellent verbal and written communication skills in English. Preferred: 1. Proven track record of driving store sales growth, with documented success in achieving or exceeding sales targets. 2. Experience working in a startup environment or with emerging brands. 3. Basic understanding of Korean food and culture. 4. Proficiency with tools such as Canva and Photoshop. 5. Play a pivotal role in designing and executing targeted marketing strategies for the Chinese community, directly influencing brand growth. 6. Contribute to both online and offline marketing efforts with tangible impacts on store performance. 7. Leverage your experience in driving sales to support Hwarak Lab’s ambitious expansion plan to 100+ locations. 8. Be part of a dynamic and creative work environment where your ideas and execution can directly contribute to success. 9. Competitive salary with performance-based bonuses. If you are passionate about growing a brand and making a tangible impact on Hwarak Lab’s expansion in the U.S., apply now and join our team!