Marketing & Operations Coordinator
2 days ago
Chattanooga
The Paula McDaniel Group | Real Estate Partners Chattanooga Chattanooga, TN | Hybrid (Primarily In-Office) | Full-Time | $22 - $24/hr Are you a creative, detailed oriented, multitasker, self motivated, and driven marketer who loves social media and can do administrative tasks? The Paula McDaniel Group — one of Chattanooga’s top real estate teams — is hiring a Real Estate Marketing & Operations Coordinator to help us grow our brand, manage our marketing strategy systems, support our agents, and deliver exceptional service to clients. We are a small, collaborative team that values creativity, kindness, and results. If you thrive on social media strategy, design, video/Reels editing, analytics, marketing adminstration — and love seeing your work make an impact — this role is for you! Key Responsibilities - Your day-to-day will be heavily focused on social media marketing (especially Instagram & Facebook) plus supporting our team with marketing strategy, organization, and administrative responsibilities. • Social Media & Content Creation – Plan, design, and schedule engaging posts, stories, and Reels, like Instagram, Facebook, TikTok, Linkendin, and more to grow brand awareness and audience engagement., • Video & Reels Editing – Film and edit high-quality short-form videos and Reels to showcase listings and agents, behind-the-scenes moments, team wins, and community highlights., • Meta Ads Management – Create and manage Facebook & Instagram ad campaigns, analyze performance, and optimize ROI., • Google Business Profile – Keep our profile updated with posts, photos, and content that boosts local search visibility., • Listing Marketing – Market listings across all social platforms; manage photography, videos, and virtual tours., • Analytics – Track and analyze marketing performance, metrics, data, and numbers., • Lead Organization – Help organize and track online leads to support our sales team’s follow-up and conversion., • Website & SEO – Maintain and update our website and ensure our listings and team stay visible in search results., • Community Engagement & Events – Assist with open houses, client appreciation events, and other local outreach., • Administrative Support – Maintain contact databases and all administrative needs., • Print and Digital Design - Design monthly print ads,vendor communication, billboard ads, and daily social media graphics. Qualifications - • Proven experience in marketing, social media, and administrative needs (Marketing Real Estate experience is a plus), • Meta Ads expertise — creating, managing, and analyzing ad campaigns., • Creative eye for design; Canva proficiency required (Adobe or Photoshop a plus)., • Video editing skills — comfortable filming and editing Instagram Reels & short-form content., • Strong writing & communication skills; highly personable and driven, self motivator, and ability to multitask., • Comfortable working with all social media platforms., • Confident in tracking analytics (Google, social platforms) and presenting performance data to clients., • Organized, self-motivated, and responsive to feedback — thrives in a small, fast-paced team., • Experience with Google Business Profile, Google Suite, CRM/email marketing tools (Mailchimp, FloDesk, TopProducer), and lead tracking systems a plus. Why You’ll Love Working With Us - • A supportive team that values creativity, kindness, hardwork, dedication, drive, and collaboration., • Work where your ideas make a real impact on clients and the local community., • Hybrid schedule (mostly in office) with a close-knit, encouraging team environment., • Hourly pay: $22.00-$24.00 When You Apply - Please include: • Your resume & Cover Letter