Sales Operations Specialist - HubSpot CRM
1 day ago
Salt Lake City
Job Description Company: LACO Technologies Location: Onsite — Salt Lake City, UT (near SLC Airport) Employment Type: Full-time (W-2) | Travel: Minimal Compensation: Base: $65,000–$75,000 (DOE) + Variable: 10–20% tied to pipeline growth & campaign outcomes | OTE: $70,000–$95,000 About the Role LACO Technologies is hiring a Sales Operations Specialist to accelerate growth within our B2B technical services portfolio—especially our Laboratory Services (leak testing, calibration, validation) used by leading manufacturing companies. You’ll own HubSpot CRM processes, optimize Sales Operations / Revenue Operations, and run outbound sales campaigns that build a predictable pipeline. If you love turning CRM data into action, building efficient workflows and sequences, and driving measurable revenue impact, this is your stage. What You’ll Do (Core Responsibilities) Sales Operations & HubSpot CRM Ownership • Build, optimize, and maintain HubSpot CRM workflows, sequences, dashboards, and automation, • Maintain data hygiene, pipeline structure, and accurate reporting for leadership, • Translate activity and conversion data into actionable insights Outbound Sales & Campaign Execution • Design and run targeted outbound B2B campaigns (email, phone, LinkedIn), • Identify ICP accounts in manufacturing and create qualified opportunities, • Continuously test and optimize messaging, cadence, and conversion Laboratory Services Growth • Launch outbound programs for laboratory testing, calibration, and validation services, • Partner with Regional Sales Managers to develop lab‐focused opportunities and pipeline, • Track segment performance, forecast demand, and surface trends Sales Enablement & Training • Train and mentor reps on HubSpot CRM best practices and process discipline, • Support onboarding new sales hires with CRM and Sales Operations playbooks Cross‐Functional Collaboration • Coordinate with Marketing on lead flow, handoff SLAs, and ABM campaigns, • Align with Laboratory Operations on capacity, pricing, and turnaround times, • Partner with Field Sales to ensure clean opportunity handoffs and follow‐through A Day in the Life • Review prior campaign metrics; iterate on HubSpot sequences, • Teach reps how to better use HubSpot capabilities to engage their customers, • Build a new dashboard for the Director of Sales to visualize pipeline health, • Execute a focused outbound block to top ICP accounts, • Clean/normalize CRM data to keep reporting >98% accurate, • Sync with Marketing on the next targeted campaign and with Lab Ops on capacity What Success Looks Like (First 6 Months) • Launch 3+ targeted outbound campaigns with measurable lift in reply and meeting rates, • Increase Laboratory Services pipeline and qualified opportunities (QoQ growth), • Achieve >98% CRM data accuracy and strong sales team adoption of workflows/sequences, • Deliver clear dashboards for forecasting, conversion tracking, and campaign ROI Must‐Have Qualifications • 2–6 years in Sales Operations, Revenue Operations, or Inside Sales, • Hands‐on HubSpot CRM experience (workflows, sequences, dashboards, reporting), • Proven outbound campaign execution in a B2B environment, • Strong analytical aptitude; Excel for reporting and forecasting, • Excellent written and verbal communication; comfortable with phone/email outreach Nice‐to‐Have (Big Plus) • Experience in industrial/manufacturing/technical services, • ABM tactics, Sales Navigator, and sales enablement best practices, • Exposure to capacity planning or service‐based forecasting Tech Stack You’ll Use • HubSpot CRM (core system), • Microsoft Outlook & Teams, • Excel (reporting & modeling), • LinkedIn Sales Navigator, • HubSpot sequences, workflows, segments, and dashboards Growth & Development • Clear paths into Sales Operations Manager, RevOps Manager, CRM Administrator, or Sales Enablement Lead as we scale, • Company‐funded training, certifications (e.g., HubSpot), and continuing education Benefits & Perks • Medical, dental, vision, life insurance, short‐term disability, • 401(k) with company match, • Paid holidays and paid time off, • Flexible schedules, including an optional 9/80 (every other Friday off), • Tuition reimbursement, professional development, • Company events and periodic team lunches Schedule • Monday–Friday, full‐time, onsite (near SLC Airport), • Minimal travel Who Should Not Apply • You prefer reactive, task‐only work vs. proactive Sales Operations ownership, • You avoid CRM systems, data organization, or process standardization, • You’re uncomfortable with outbound sales outreach or testing/iterating on messaging., • You need day‐to‐day step‐by‐step direction Our EVP (Why You’ll Love It Here) We hire smart people, give them ownership, modern tools, and clear goals—then get out of the way so they can excel. Equal Employment Opportunity LACO Technologies is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, protected veteran status, or any other characteristic protected by law. We celebrate diversity and are committed to creating an inclusive environment for all employees. Company DescriptionLACO specializes in designing and manufacturing specialized and custom vacuum and leak testing equipment serving domestic and international markets. At LACO, the systems that we manufacture are unique to our customers’ needs and our processes are critical to the success of our systems and customer satisfaction. LACO Technologies is committed to driving excellence and innovation. We value growth and development of our employees and strive to foster a culture of continuous learning and improvement. At LACO Technologies we strive to give our employees a great work-life balance. We offer our employees the opportunity to participate in a 9/80 work schedule giving our employees every other Friday off. This benefit, along with our flexible scheduling options and generous PTO offering makes LACO a company worth considering for employment. We are a leading-edge technology company serving the Aerospace, Automotive, Medical/Pharmaceutical, and other technology industries. LACO's customers are the likes of SpaceX, Apple, NASA, Northrop Grumman, Lockheed, Boeing, and Merck. Come work where you will get a small company feel with big company opportunities, benefits, and technology.LACO specializes in designing and manufacturing specialized and custom vacuum and leak testing equipment serving domestic and international markets. At LACO, the systems that we manufacture are unique to our customers’ needs and our processes are critical to the success of our systems and customer satisfaction.\r\n\r\nLACO Technologies is committed to driving excellence and innovation. We value growth and development of our employees and strive to foster a culture of continuous learning and improvement.\r\n\r\nAt LACO Technologies we strive to give our employees a great work-life balance. We offer our employees the opportunity to participate in a 9/80 work schedule giving our employees every other Friday off. This benefit, along with our flexible scheduling options and generous PTO offering makes LACO a company worth considering for employment.\r\n\r\nWe are a leading-edge technology company serving the Aerospace, Automotive, Medical/Pharmaceutical, and other technology industries. LACO's customers are the likes of SpaceX, Apple, NASA, Northrop Grumman, Lockheed, Boeing, and Merck. Come work where you will get a small company feel with big company opportunities, benefits, and technology.