Sales Director
17 days ago
York
Director of Sales – Luxury Hotel, York Salary: Negotiable We are seeking an exceptional Director of Sales to join a prestigious luxury hotel in the heart of York. This is a rare opportunity for a strategic, driven, and relationship-focused sales leader to shape the commercial success of one of the city’s most iconic properties. As Director of Sales, you will be responsible for developing and executing a high-impact sales strategy that maximises revenue across all market segments. You will lead and inspire a talented team, cultivate strong partnerships, and represent the hotel at key industry events. This is a hands-on, commercially focused role suited to someone who thrives in a fast-paced luxury environment. Responsibilities: • Develop and implement strategic sales plans to achieve revenue and market-share goals, • Lead, mentor, and motivate the sales team to ensure high performance, • Manage key corporate, leisure, and MICE accounts, building long-term relationships, • Analyse market trends, competitor activity, and business performance to drive commercial decisions, • Represent the hotel at tradeshows, industry events, and client meetings, • Collaborate closely with Revenue, Marketing, and Operations teams to optimise business opportunities Requirements • Proven experience in a senior sales role within luxury hospitality, • Strong understanding of the UK and international luxury travel markets, • A strategic thinker with exceptional communication and relationship-building skills, • Results-driven, proactive, and confident managing high-value accounts, • A natural leader who can inspire a team and influence stakeholders at all levels