Alliance Manager
2 days ago
Madrid
Omega CRM is a Merkle & Dentsu company, leader in development of Customer Experience services, with +20 years of experience in the use of Technology applied to Marketing and providing a unique Customer Relationship with mainly focus on Innovation is looking for an Alliance Manager. Key Responsibilities Strategy and Governance • Define and execute the strategy for managing relationships with technology partners, aligned with the company’s commercial plan and growth objectives., • Negotiate and coordinate annual Business Plans with partners, including pipeline targets, revenue goals, certifications, marketing funds, and KPIs., • Ensure proper alliance governance: meeting cadence, joint pipeline reporting, initiative tracking, and action plans., • Manage executive-level relationships with Partner Account Managers, sales leaders, and regional partner executives., • Act as a trusted advisor for both partners and internal teams., • Anticipate risks, organizational changes, or shifts in partners’ strategic priorities (reorganizations, new market focuses, verticals, or industries)., • Prioritize strategic accounts and sectors in collaboration with BDMs, Client Partners, and Practice Leads., • Drive co-selling initiatives and joint commercial collaboration with partners., • Maximize partner-sourced pipeline and revenue generation., • Drive internal alignment and activation across sales, presales, delivery, and marketing teams around shared partner objectives., • Train and support BDMs and Client Partners on best practices for partner collaboration and effective use of partner ecosystems., • Strengthen the company’s visibility within partner ecosystems through active participation in programs, working groups, and events., • Position the company as a differentiated, high-value partner, leveraging credibility and recognition within partner networks. Required Experience • 8+ years of experience in partner management, alliances, business development, or strategic sales within the technology or consulting sector., • Proven experience managing strategic relationships with major technology partners, including Salesforce., • Strong background in co-selling models, partner-led pipeline generation, and joint go-to-market strategies., • Demonstrated ability to operate at executive level, influencing senior stakeholders both internally and externally., • Experience defining and executing partner business plans, including revenue targets, pipeline management, and KPI tracking., • Solid understanding of enterprise sales cycles, complex deal structures, and multi-stakeholder environments., • Excellent communication, negotiation, and stakeholder management skills., • Ability to work cross-functionally with sales, marketing, delivery, and leadership teams., • Fluent English required; additional languages are a plus. What do We offer • Permanent contract., • Flexible Schedule. We make it easy. Balance your professional and personal life., • Trainings & Certifications. Improve your skills and get the official certificate from our main partners., • Home Office., • Flexible retribution (public transport ticket, Ticket restaurant, …)., • Health insurance., • OMEGA in action. Our commitment to a better society is not just an intention. About us Omega CRM, a Merkle Company, is a global digital company specialising in accelerating the Business Experience (BX) of our clients through customer-centric solutions, technology, and data – all enhanced by AI. Together with Merkle, we form the largest Customer Experience Management (CXM) agency in Spain, and as part of the dentsu group, we offer end-to-end solutions that integrate media, creativity, content, technology, and strategy to deliver real business impact. With over 23 years of experience, a team of 580+ professionals from 24 nationalities, and 2,500+ certifications, Omega CRM is a recognised leader in the Salesforce ecosystem in Spain. We operate across key industries including Retail, Healthcare, Pharma, Real Estate, Education, and Non-Profit, delivering omnichannel experiences in Customer Service, eCommerce, Marketing, and Analytics. Client satisfaction is at our core (rating: 4.9/5), and we’ve been recognised with awards such as Salesforce Partner of the Year FY23 and Most Innovative Project (Iberia). At Omega CRM, we believe in growth through people – guided by our values: #Talent, #Flexibility, #Commitment, and #Innovation. We grow #Together.