Senior Account Executive (B2B Technology)
5 days ago
Boston
About Highwire Highwire is a strategic marketing communications agency at the intersection of innovation and industry. We partner with ambitious companies and established brands to navigate complexity, lead markets, and grow with purpose. With integrated expertise in strategic communications, creative, and insights, we cut through the noise to deliver bold ideas and measurable impact across B2B technology, healthcare, cybersecurity, energy and sustainability, professional and financial services, and more. Our Values • Team Empowerment, • Growth Mindset, • Inclusion Always, • Fierce Distinction Our Senior Account Executives are tactical leaders, trusted client partners, and collaborative mentors who drive real results on the B2B Technology team. Youll work with dynamic companies in AI, cybersecurity, enterprise SaaS, and infrastructure. Bring 35 years of PR experience in an agency setting, a track record of media success, and confidence to own campaigns from strategy to execution. Youre a skilled communicator, a self?starter, and a relationship?builder ready to lead in a fast?moving, high?growth environment. • Lead tactical execution of key PR program elements including media relations, analyst relations, awards, speaking, and content., • Manage projects from concept through completion, ensuring alignment with strategic goals, timelines, and budgets., • Lead regular client communications, owning and facilitating weekly PR calls and check?ins., • Serve as a reliable, go?to resource for clients, offering strategic counseleven under high?pressure or reactive circumstances., • Develop and present quarterly campaigns and PR plans, incorporating creative themes, trendscapes, and thought leadership., • Track competitor activity and identify timely opportunities for client commentary and positioning., • Participate in media training sessions, developing key messages and handling all session follow?up., • Develop budget recommendations and team priority allocations to support client needs., • Own and lead media relations efforts, with strong existing relationships across at least 10 key business and industry publications., • Consistently develop and deliver proactive, creative pitches that generate coverage and drive results for clients and the agency., • Identify emerging media opportunities and trends, sharing insights across teams to inform strategy and spark new ideas., • Utilize social and digital channels strategically to amplify earned media and engage with influencer communities., • Support and participate in social media influencer campaigns, integrating content and coverage amplification strategies., • Measure and report on the ROI of communications activities, using analytics to optimize future efforts., • Provide coaching to junior team members to strengthen media relationships and elevate pitching skills., • Plan and create strategic content as part of both campaigns and broader PR programs., • Write and edit a wide range of high?impact materials, including:, • Press releases, pitches, and Q&As, • Award submissions and speaking abstracts, • Contributed articles, blog posts, and executive bios, • Fact sheets, backgrounders, briefing books, and internal client correspondence, • Deliver clear, timely, and articulate communication with clients and internal teams., • Produce creative, consistent, and media?ready pitches that drive placements., • Lead reporting efforts, leveraging analytics tools to measure results and refine strategies., • Present performance updates and campaign insights clearly and confidently to clients., • Collaborate across departments and specialty teams to ensure seamless service integration., • Help evaluate and implement AI tools into workflows to increase efficiency, speed, and creativity., • Mentor junior team members through coaching, feedback, and day?to?day support., • Foster a collaborative team environment that encourages open communication, shared learning, and creative thinking., • Model a respectful, proactive, and professional attitude across all teams, clients, and agency partners., • Support strong team dynamics by managing up and down effectively., • Participate in new business efforts, from research to presentation., • Contribute to Highwires thought leadership by writing blog posts and engaging with our social channels., • Attend and encourage participation in networking events and industry panels., • Help identify opportunities for operational or cultural improvements and share ideas with leadership., • Set and track quarterly goals with your manager, taking ownership of your professional growth., • Prioritize responsibilities based on impact, client goals, and internal workflow., • Drive projects forward independently, without requiring frequent check?ins or reminders., • Identify opportunities for improvementwhether skills, tools, or processesand propose actionable solutions., • Consistently meet deadlines or communicate proactively when changes arise., • Engage in industry networking and development opportunities regularly., • 35 years of PR/communications experience in an agency setting (required), • Background in B2B technology sectors such as AI, cybersecurity, SaaS, infrastructure, or enterprise IT, • Demonstrated success in developing media relationships and securing impactful placements, • Strong writing and editing skills across a variety of formats and audiences, • Experience managing multiple priorities and leading day?to?day client work, • Comfort with data, analytics, and ROI reporting, • A growth mindset, collaborative spirit, and desire to lead within a team environment The salary range for this position is $63,000 to $90,000, with the final offer based on a combination of factors, including education, relevant experience, skills, prior training, internal equity, and local geographic market data. This role also includes a competitive benefits package with medical, dental, and vision coverage, 401(k) matching, generous paid time off, and additional perks designed to support your overall well?being and growth. Highwire offers both remote and hybrid work options, depending on where you live. Hybrid: Candidates located within commuting distance of our New York, NY or San Francisco, CA offices follow a hybrid schedule, with two in?office days per week. Remote: We hire for fully remote roles in the following states: California, Colorado, Connecticut, Florida, Illinois, Iowa, Kansas, Maryland, Massachusetts, Michigan, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Rhode Island, Texas, Utah, Virginia, Washington, Washington, D.C. Please note: We are only able to consider candidates who reside in one of the locations listed above at the time of hire. • Competitive salary with merit?based opportunities for growth, • Flexible hybrid work model tailored to your schedule and lifestyle, • Generous vacation policy, including extended summer and winter breaks, • Early log?off on Fridays through our Empower Hours program, • 401(k) plan with employer matching, • Comprehensive medical, dental, and vision coverage, plus FSA options, • Paid parental leave, • Commuter benefits, • Home office equipment stipend, • Annual Growth Mindset Stipend for books, events, or learning experiences, • Monthly technology reimbursement, • Wellness benefit program for mental and physical health, • Donation matching program, • Mentorship and ongoing professional development opportunities, • Monthly recognition and team celebrations, • Employee referral and new business referral bonuses, • Quarterly Highwire events and team gatherings, • Dog?friendly office environment, • A supportive, inclusive, and collaborative workplace where you can grow and do your best work Referrals increase your chances of interviewing at Highwire by 2x Were unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr