Social Media Manager
21 days ago
Saint Louis
Job DescriptionBenefits: • Bonus based on performance, • Company parties, • Competitive salary, • Dental insurance, • Employee discounts, • Flexible schedule, • Free food & snacks, • Free uniforms, • Health insurance, • Opportunity for advancement, • Paid time off, • Training & development, • Vision insurance 1. Community Relations & Event Management: • Develop and manage local community events, partnerships, and sponsorships to increase brand visibility and drive member acquisition., • Build and nurture relationships with local businesses, advertisers, and event organizations to create on-site marketing events and promotional opportunities., • Work with the studio leadership team to establish new business partnerships, coordinate member incentives, and ensure maximum studio exposure., • Oversee the creation of marketing collateral for events, including branded materials, social media posts, and newsletters., • Plan, execute, and track in-studio events, ensuring smooth execution and alignment with brand goals.2. Social Media Management & Content Coordination:, • Oversee and manage all studio social media accounts (Facebook, Instagram, etc.), ensuring consistent branding, engagement, and content quality., • Coordinate the creation of engaging digital content (images, videos, copy) that aligns with marketing initiatives and studio goals., • Develop and manage a social media calendar, ensuring regular posts (1+ post/day, 3+ stories/day) to promote events, special offers, and member achievements., • Moderate content generated by customers, employees, and the general public, addressing any issues promptly and ensuring positive online interaction.3. Marketing Strategy & Budget Management:, • Develop and execute digital and community-based marketing strategies that align with the business goals of increasing lead generation and retention., • Manage and allocate marketing budgets effectively across digital and event campaigns to ensure a high ROI.4. Reporting & Analytics:, • Provide regular reports on the performance of all digital marketing campaigns, social media engagement, and local events., • Analyze key metrics and trends, providing insights to leadership and adjusting strategies to improve campaign performance and results.5. Collaboration & Training:, • Work closely with studio managers, head coaches, and leadership teams to schedule and promote monthly VIP classes, corporate accounts, and special events., • Create and manage marketing guidelines, best practices, and training materials for leadership teams to ensure consistent marketing messaging and execution., • Attend staff meetings, trainings, and marketing planning sessions as required.Qualifications:, • Proven experience in digital marketing, social media management, content creation, and event coordination., • Strong understanding and proficiency in content creation including Instagram, Reels, Tik Tok etc., • Experience managing advertising budgets and optimizing campaigns for maximum ROI., • Excellent communication, relationship-building, and organizational skills., • Ability to manage multiple projects, meet deadlines, and work independently., • Passion for fitness, health, and community engagement., • Knowledge of local businesses and the St. Louis County regions is a plus.Why Join Orangetheory Fitness?, • Be part of a rapidly growing, innovative fitness brand with opportunities for career development and growth., • Engage with a passionate community of fitness enthusiasts and professionals., • Competitive salary, benefits package, and performance-based incentives., • A dynamic and exciting work environment where no two days are the same!If you are passionate about digital marketing, community relations, and fitness, and want to contribute to the success of a vibrant and growing brand, we invite you to apply today! Flexible work from home options available.