Job Description: We are looking for a creative and results-driven Digital Marketing Expert to join our dynamic team. The ideal candidate will have a deep understanding of digital marketing strategies, e-commerce platforms, and the fragrance industry. You will be responsible for developing and executing comprehensive digital marketing campaigns that enhance our brand visibility, engage our target audience, and drive sales growth. Key Responsibilities: Digital Strategy Development: Develop and implement comprehensive digital marketing strategies aligned with business goals. Conduct market research and competitor analysis to identify opportunities and trends in the fragrance e-commerce space. Define target audiences and create customer personas to tailor marketing efforts effectively. Content Marketing: Create and oversee the production of high-quality content, including blog posts, product descriptions, videos, and social media posts. Develop a content calendar to ensure consistent and timely content delivery across all digital channels. Collaborate with the creative team to produce visually appealing and engaging marketing materials. Search Engine Optimization (SEO): Optimize website content, product pages, and blog posts to improve organic search rankings. Conduct keyword research and implement SEO best practices to drive organic traffic. Monitor and analyze SEO performance, making data-driven adjustments as needed. Pay-Per-Click (PPC) Advertising: Manage and optimize PPC campaigns on platforms such as Google Ads, Bing Ads, and social media channels. Allocate budgets effectively to maximize ROI and achieve campaign objectives. Analyze campaign performance and adjust strategies to enhance results. Email Marketing: Develop and execute email marketing campaigns to nurture leads and retain customers. Segment email lists to deliver personalized and relevant content to different audience groups. Analyze email campaign metrics and optimize for higher open rates, click-through rates, and conversions. Social Media Management: Develop and implement social media strategies to increase brand awareness and engagement. Manage and grow our presence on platforms such as Instagram, Facebook, Twitter, Pinterest, and TikTok. Create, schedule, and publish engaging content that resonates with our audience. Monitor social media trends and adapt strategies to stay current and competitive. Analytics and Reporting: Utilize analytics tools (e.g., Google Analytics, Facebook Insights, SEMrush) to track and measure the effectiveness of digital marketing campaigns. Generate regular reports on key performance indicators (KPIs) and provide actionable insights. Use data to inform and refine marketing strategies for continuous improvement. Collaboration and Coordination: Work closely with the e-commerce, design, and product teams to ensure cohesive marketing efforts. Coordinate with external agencies, influencers, and partners to amplify marketing initiatives. Stay updated on the latest digital marketing trends, tools, and best practices to keep the company at the forefront of the industry.
About the job MEETING & EVENTS MANAGER We need an exceptional and passionate Meeting & Events Manager to join our team in London. If you are motivated, organised, a people person through and through and have a genuine desire to be part of something big then your journey should start here. Help us to create an unforgettable experience. Be a part of Europe’s fastest moving, ground-breaking, lifestyle & hospitality brand. WHO ARE WE Generator is on a journey. Appropriate, given that we're an accommodation brand. The journey began in London, swung through a heap of European capitals on its way to dominating the world. No biggie. Fast Company named us one of the top 50 most innovative global companies. We, of course, agree. And now this top 50 most innovative global company (did we mention that?) wants a pretty awesome Meeting & Events Manager for Generator. Our spaces are safe and seriously social, in the proudest part of the beating heart of the cities we love. Cultural action, creative pulse and an outstanding way to waste some of the finite time the universe has given you - that's what Generator offers. Holds true for staff and visitors equally, and while chic design is always the backdrop, every Generator in every destination reflects the unique beat of that city's heart. BEING YOURSELF is the key to bringing the Generator story and brand to life. ABOUT GENERATOR LONDON Generator London is a short stroll from Covent Garden, Regents Park and the British Museum. When crafting this hostel we redesigned this old police station to reflect the city’s street life. Local reclaimed timber, exposed brickwork and hot-rolled black steel give the hostel an industrial feel. Bold graphics, vibrant patterns and famous British cultural icons combine to capture London's cosmopolitan vibe. Make sure you catch the classic red bus that’s parked next to our bar’s dance floor every night. Don’t be late, London’s calling. NUTS AND BOLTS OF THE JOB -To play a senior role within the hotel commercial team to develop and drive revenue strategies across all revenue streams, optimising all available space through all distribution channels -Management of the Shuffleboard bookings, Meetings & Events operation, ensuring delivery of exceptional guest service -Work with GM/HQ to evolve and expand the events offering to both internal and external guests ensuring all efforts are on-brand and revenue driving -Be responsible for leading, developing and implementing a regular programme of creative, revenue-driving events and initiatives within the hostel -Plan events from start to finish according to requirements, target audience and objectives -Ensure all costs are controlled without compromising standards and service delivery -Take ownership of the events and initiatives to ensure that we create a truly unique Generator experience -Identify and work with local and international brands on event-led local marketing campaigns -Drive the private hire proposition and look to monetise social spaces within the property -Make sure that insurance, legal, health and safety obligations are followed -Produce post-event evaluation to inform future events Naturally this is not intended as an exhaustive list of duties. Other duties as may be reasonably required will form part of this job description. WHAT’S IN YOUR DNA -Have the ability to generate reports, write briefs and carry out various admin tasks -Be a team player with strong leadership skills -Customer-service orientation -Excellent organisational skills -Stay calm when the pressure hits YOUR ROCK STAR EXPERIENCE -Proven experience as Meeting & Events Manager -Previous project management experience OUR EMPLOYEE BENEFITS • Birthday holiday in addition to your yearly holiday allocation, • Employee Bounty Program providing opportunities to earn up to £1,000 for new hire referrals with no cap on number of referrals made, • Company contribution towards gym membership fees for all eligible employees, • Ideas Award - Quarterly award to double pay for 1 month to employee with most valuable suggestion/feedback, • Employer funded life assurance at two times base salary to cover death in service lump sum payments, • Employer funded income protection to cover 50% of base salary to cover prolonged absence from work due to incapacity, • 2 free nights’ accommodation across any hostels (subject to availability), • Reduced room rates for staff as well as friends and family members (we operate in 15 locations across Europe & US so your next holiday is sorted), • Social events and celebrations calendar, • Various employee recognition schemes, • Online learning tools SO YOU THINK THIS MIGHT BE YOU? That's cool. Send us your application in English. Here you may well find the answers to life, the universe and everything, including why there are no penguins at the North Pole. We look forward to hearing from you. Join Us and help us achieve our Vision! Required skills: Fast-Paced Experience Discussed at venue Department: Event Language required: English. The company Voted by Fast Company as one of the top 50 Most Innovative Global Companies, Generator provides unique, experience and design-led accommodation options located in 14 destinations across Europe & the U.S. Pioneers of affordable luxury and masters of the social experience, Generator’s properties include a range of room types from shared to private bedrooms, chill-out areas, bars, cafes and a variety of spaces available for private hire.
The Role We are looking for a talented Graphic Designer to create high-quality visual materials that strengthen our brand and engage our audience. You will design marketing brochures, posters, and other promotional materials, as well as develop unique, impactful logos. A working knowledge of HTML and CSS is essential to support digital design projects and ensure seamless integration of creative assets into web environments. Key Responsibilities • Design marketing brochures, posters, and promotional materials for print and digital., • Create original and memorable logo designs for branding projects., • Work with HTML and CSS to style and format web-based content., • Collaborate with the marketing team to ensure all materials align with brand guidelines., • Prepare artwork for both print and digital delivery., • Keep up to date with current design trends and technologies. About You • Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign essential)., • Experience creating both print and digital design assets., • Strong understanding of typography, layout, and branding principles., • Basic HTML and CSS knowledge for web projects., • Detail-oriented with strong time management skills. Benefits • £33,400 annual salary, • 28 days holiday (including bank holidays), • Pension scheme, • 37.5 hours per week, Monday to Friday
About the Role: We are a UK-based entertainment company specializing in the production of large-scale concerts, particularly for Chinese artists and audiences. We are seeking a dynamic and bilingual Press Officer to lead media communications and public relations for our concerts and touring projects. The ideal candidate will be fluent in both Mandarin and English, with a passion for music, storytelling, and cross-cultural engagement. Key Responsibilities: Write and edit press releases, artist features, media kits, and performance-related articles in both English and Mandarin. Coordinate with Chinese and UK-based media outlets to secure press coverage, interviews, and event promotion. Manage the company’s public image across social media platforms (e.g., Weibo, WeChat, Xiaohongshu). Conduct research on trends in the live entertainment industry and develop strategic PR plans. Produce written content for various formats, including print publications, web copy, promotional video scripts, and tour brochures. Accompany artists and teams on international tours to provide on-site media support and content collection. Liaise with artists’ representatives, media agencies, production partners, and sponsors to ensure clear and consistent messaging. Who We’re Looking For: Skills & Qualifications: Native-level proficiency in Mandarin Chinese and English (both written and spoken). Excellent writing and editorial skills with the ability to tailor tone for media, promotional, and social formats. Strong interpersonal and communication skills; able to coordinate with diverse stakeholders across time zones and cultures. Deep familiarity with Chinese pop culture and the entertainment industry is highly desirable. Proficiency in social media management tools and digital publishing platforms. Experience: 1–3 years of experience in media, public relations, communications, journalism, or entertainment marketing. Prior experience working in live entertainment, concerts, or touring productions is a plus. Understanding of both UK and Chinese media environments and audience engagement strategies. Education: Bachelor’s degree in Communications, Journalism, Media, PR, or related fields. Candidates with strong portfolios or proven industry experience may be considered without formal qualifications.