Creative Strategist (Freelance) (remote)
2 days ago
London
Job Title: Creative Strategist Performance @ Fast-Growth D2C Health & Wellness Brand Location: Central London (3 days in the office) Job Type: Full-Time, Permanent This is a career-defining opportunity to join a fast-growing D2C health and wellness brand as a Creative Strategist , helping to shape the creative direction of performance marketing campaigns across Meta, TikTok, Google, and beyond. Youll play a pivotal role at the intersection of creative and data , turning performance insights into scroll-stopping concepts that both convert and build brand equity in an exciting, emerging category. Youll work closely with the acquisition and marketing teams to produce, brief, and optimise high-performing creative that fuels rapid growth. Develop bold, original ad concepts across video, graphics, UGC, and copy that cut through and drive results Analyse creative performance data (hook rate, hold rate, CTR, CVR) to generate insights and shape future campaigns Experiment with new formats, platforms, and AI tools to enhance ad performance and push creative boundaries Proven experience creating high-performing Meta ads (UGC, video, statics, carousel, hooks) Strong creative analytics skills confident interpreting metrics and acting on insights Experience briefing and collaborating with creative talent (designers, editors, creators) Organised, fast-moving, and able to deliver across multiple projects at once Be at the forefront of a fast-scaling D2C wellness brand with global reach Play a company-shaping role with scope to build out the creative function Clear career progression opportunities, including potential to grow into leadership 25 days holiday + birthday off, flexible hours, hybrid working (3 days in office), ability to work abroad up to 3 weeks per year, pension If you would like a confidential chat about this role or your next career move, then please get in contact with: coco.Major Players are the UKs leading digital, marketing, and creative talent agency, and over the last 30 years weve consistently championed our people and communities. As a proud B Corp, we are committed to improving diversity, equity and inclusion within the industries we service, creating impactful and sustainable change for our partners, candidates and employees. We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law.