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Position: Marketing Specialist / Marketing Manager Location: Flushing, New York Employment Type: Full-time (part time availabe) Hwarak Lab is seeking a Marketing Specialist/Manager to lead the success of our first U.S. flagship store in Flushing, New York. Situated in the heart of Chinatown, the role requires a marketer who can design and execute strategies specifically targeting the Chinese community. Candidates with proven experience in driving store sales growth will be highly preferred. This role involves creating and executing impactful online and offline marketing campaigns to attract customers, achieve sales goals, and establish a strong presence in the local market. 1. Marketing Strategy and Execution Develop and implement data-driven marketing strategies targeting the Chinese community. Plan and execute campaigns on platforms popular with Chinese audiences, including Xiaohongshu, WeChat, and TikTok. Organize in-store promotions, local partnerships, and community-based events to engage and attract customers. Create and execute innovative marketing campaigns to drive revenue growth and exceed sales targets. 2. Offline Marketing Plan and execute offline marketing events and promotions to maximize foot traffic to the store. Utilize print materials (e.g., flyers, banners) and organize on-site events to enhance brand visibility. Strengthen connections with the local business district and build customer loyalty through targeted offline campaigns. 3. Content Development and Funnel Creation Build and manage content funnels across Xiaohongshu, WeChat, TikTok, Instagram, and Facebook. Lead the creation and planning of content tailored to each platform’s audience to boost brand awareness and engagement. Develop and execute content strategies optimized for the Chinese community, including social media posts, promotional videos, and app-based campaigns. Collaborate with designers to produce high-quality visual content. 4. Community Engagement and Localization Monitor trends and insights within the Flushing Chinese community and incorporate them into marketing strategies. Build and maintain local partnerships to strengthen ties with the Chinese community and enhance brand loyalty. Required: 1. Fluency in Mandarin and the ability to communicate effectively with the Chinese community. 2. Experience managing campaigns on platforms such as Xiaohongshu, WeChat, and TikTok. 3. Proven ability to develop and execute strategies that achieve sales goals. 4. Experience with both online and offline marketing campaigns. 5. Excellent verbal and written communication skills in English. Preferred: 1. Proven track record of driving store sales growth, with documented success in achieving or exceeding sales targets. 2. Experience working in a startup environment or with emerging brands. 3. Basic understanding of Korean food and culture. 4. Proficiency with tools such as Canva and Photoshop. 5. Play a pivotal role in designing and executing targeted marketing strategies for the Chinese community, directly influencing brand growth. 6. Contribute to both online and offline marketing efforts with tangible impacts on store performance. 7. Leverage your experience in driving sales to support Hwarak Lab’s ambitious expansion plan to 100+ locations. 8. Be part of a dynamic and creative work environment where your ideas and execution can directly contribute to success. 9. Competitive salary with performance-based bonuses. If you are passionate about growing a brand and making a tangible impact on Hwarak Lab’s expansion in the U.S., apply now and join our team!
Indian Accent is a Fine Dining restaurant that explores progressive ideas in Indian cuisine while maintaining traditional integrity. Chef Manish Mehrotra reinterprets nostalgic Indian dishes with an openness towards global techniques and influences. We are looking for a passionate & dedicated PASTRY CHEF to join the team. Be a part of this truly unique restaurant and work alongside hospitality pioneers, positive team members, engaging leaders. REQUIREMENTS: Minimum 2 years working in a high volume, upscale restaurant preferred Fluency in both Hindi and English. Demonstrated ability to work well in a team environment Excellent customer service skills Ability to lift and move up to 50 pounds Must have legal Status in the US
Overview: My name is Zack Thomas. I am a fitness influencer with 365K Instagram followers. I am seeking a creative and motivated Social Media Intern to join my dynamic team. This internship offers an exciting opportunity to gain hands-on experience in social media content creation. The ideal candidate will have a passion for storytelling through visual media and a strong understanding of various social media platforms. Requirements: Shooting Fitness Instagram Reels at the gym (fitness videos at my gym located on 42nd st) . Editing the videos would not be necessary I would just like the raw footage Shooting Fitness Static Instagram posts (fitness photos at my gym located on 42nd st) . Shooting Lifestyle content in clothing outside ( potential shooting sites include (Central Park, Soho, etc) This internship is an excellent opportunity for individuals looking to enhance their skills in social media content creation while contributing to exciting projects within a supportive team environment.
-Making sure that customers get the best services obtainable in the restaurant, and this begins from the moment they walk into the restaurant to when they leave. -He/she must be very friendly and professional in his/her approach because he/she makes the first impression customers will have about the restaurant once they step in. -How the receptionist attends to customers and visitors can influence their assessment of the restaurant. -He/she greets customers courteously and professionally, welcomes them to the restaurant, and attends to their inquiries before handing them to a waiter who will take their orders. -The receptionist must ensure that bookings are ready before the arrival of guests to avoid awkward situations of guests coming to meet no tables. -He/she informs dining crews of the number of customers waiting for tables, urging them to hurry up in order not to keep them waiting for long.At the same time, he/she will plead with guests who are yet to get a table to be patient; while being calm when dealing with inpatient guests. -He/she is usually the first person customers go to when they have a problem in the restaurant. -The receptionist’s role therefore entails receiving clients’ complaints and forwarding them to the appropriate staff or department to resolve them.