Digital Specialist
2 days ago
Seattle
Job Description ABOUT C+C When was the last time you thought you could make the world a better place? Imagine following through with your dreams and making that positive change happen. C+C is an award-winning integrated marketing agency all about changing behaviors for good. We help our clients motivate people to embrace a variety of social and environmental actions. Like choosing an energy-efficient appliance. Applying for college programs. Getting the COVID-19 vaccine. Making good financial decisions. Taking public transit. Saving water. Basically, doing things to make the world a better place. We've been working on social issues and sustainability projects since 2005. We have beautiful offices in Seattle, WA, Portland, OR, and Boston, MA to accommodate employees in a hybrid or full-office setting. Our current requirement is for local roles to work two days onsite from the C+C offices. Remote roles will be noted accordingly. WHAT WE'RE LOOKING FOR C+C is seeking a detail-oriented and motivated Digital Specialist to focus on paid digital campaign management. This is a part-time role, working up to 20 hours per week. Candidates should be available to spread hours over 4 weekdays during regular business hours, working from either Seattle or Portland. The campaign manager will accurately build, launch, and optimize paid media campaigns across multiple digital platforms including Meta and Google. This role focuses on precise execution—ensuring campaigns are launched correctly, monitored for pacing, and optimized for performance. Our ideal candidate is a hands-on digital practitioner who thrives in the technical details of campaign management and takes pride in ensuring everything runs smoothly from setup to reporting. This person is fluent in platform workflows, fluent working in analytics tools like GA4, Meta Business Manager, and skilled at maintaining accuracy across multiple clients and channels. They're obsessed with numbers, take pride in maintaining data accuracy across every campaign, and genuinely enjoy digging into performance data to uncover insights that strengthen and improve programs. Do you love managing paid digital campaigns to help make a difference in the world? Are you obsessed with making sure every pixel, placement, and UTM is just right? If so, we should talk. RESPONSIBILITIES • Build and launch paid campaigns across social platforms, including Meta, TikTok, and LinkedIn, with additional experience in Nextdoor, Snapchat, and Google Ads preferred., • Ensure flawless campaign setup, including targeting, budget pacing, creative rotation, naming conventions, and tracking implementation., • Manage page and ad account setup and verification (e.g., Meta, TikTok) including connecting client pages to business managers, ensuring page verifications, and maintaining proper permissions across ad accounts., • Monitor and adjust campaign performance on a regular cadence, tracking spend pacing and optimizing for efficiency and key performance indicators., • Apply critical thinking to recognize in real time when performance trends signal the need to shift spend, reallocate budgets, or adjust tactics., • Serve as a brainstorm partner to Digital Strategy Director and VP of Digital Strategy identifying audience targeting parameters, tactical approaches, and new opportunities for optimization., • Conduct thorough QA before launches and after any changes to confirm proper setup and tracking accuracy., • Ensure accurate ad specifications are communicated to creative teams, confirming requested assets meet platform requirements, file formats, and size guidelines before production begins., • Support data collection and reporting using Google Analytics 4 (GA4) and platform dashboards., • Lead campaign reporting, ensuring data accuracy and delivering actionable insights that translate performance into clear takeaways for internal teams and clients., • Maintain organized documentation and campaign records across clients and platforms., • Communicate proactively with internal teams about campaign pacing, issues, and optimization opportunities., • Work efficiently within project management tools (e.g., Asana) to manage tasks, timelines, and updates. REQUIRED: • 3–5 years of agency experience managing paid campaigns across multiple digital platforms, ideally across several client accounts., • Candidate based in Seattle (first priority) or Portland, • Hands-on keyboard experience building and optimizing paid campaigns in Meta, TikTok, and LinkedIn (required)., • Deep understanding of tracking implementation, including UTMs, pixels, and tags., • Proficiency in Google Analytics 4 (GA4) for campaign performance tracking., • Proficient in Excel for data organization and reporting., • Google Analytics Certified, Google Ads Certified, Meta Certified., • Deep understanding of and facilitation of successful Meta page verification and ad rejection troubleshooting., • Strong attention to detail, organizational skills, and ability to manage multiple campaigns simultaneously., • Demonstrated critical thinking skills with the ability to interpret performance data and act quickly on insights., • Experienced in project management software (e.g., Asana) and collaborating across cross-functional teams., • Familiarity with generative AI tools (e.g., ChatGPT) and how they can enhance digital workflows., • Additional experience with Nextdoor, Snapchat, and Google Ads, • Familiarity with AI-assisted reporting or optimization tools. BENEFITS INCLUDE: • Health insurance premiums (medical, vision, dental) paid in full for your coverage, along with up to $1300 contributed annually to your Health Savings Account, • Company paid life insurance, long-term disability and short-term disability policies, • Up to 4% company match contributed to your 401(k), • Starting Paid Time Off of 17 days per year, plus 12 paid company holidays, • Flexible Spending Account, • Employee Assistance Program, • Paid parental leave for primary and secondary caregivers, • Work-from-home stipend for office set up, • Monthly cell phone stipend, • Full reimbursement for commuting via public transportation If the following metrics of success sing to you, then we think you'll really love being part of our team. Here's what we provide to our C+C team, and what we expect from everyone here: • We have a diverse mix of work that is good for people, our community and our planet. Our team genuinely cares about our clients' issues, our goal of doing good work and the agency's success., • We create a work culture that is collaborative, team-oriented and provides an environment where awesome ideas can come from anywhere., • We are committed to continual growth in our Diversity, Equity and Inclusion practices., • We provide a healthy benefits package for all full-time employees, and a clear compensation structure for each role., • We facilitate and encourage regular feedback, along with career pathway conversations designed to help you and your manager create a development plan for your continued growth., • We hire employees who:, • value inclusion, equity, and diversity and are open-minded and respectful, • are ego-free, • are flexible, positive, and forward-thinking, • are passionate about results We'd love to hear from you. Please submit your resume and cover letter for consideration. Creative positions should also share a portfolio link. C+C is an equal opportunity employer, and we value diversity at our company. We are committed to the principle of equal employment opportunity and to providing employees with a work environment free of discrimination and harassment. We do not discriminate on the basis of race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. C+C will not tolerate discrimination or harassment based on any of these characteristics. We strive for visible and invisible diversity within our team. People of color are encouraged to apply, as are candidates who identify as people historically not treated equitably. We realize someone is unlikely to meet 100% of the duties for a role. We value diversity, so if much of this job description describes you, then please apply for this position.