Head of Marketing
6 days ago
Tonbridge
Zendgroup owns and operates a growing portfolio of high‑performing businesses, including Zendbox, Zendlabs, Zendpack, and Zendstudios. We are seeking an experienced Head of Marketing to lead marketing strategy and performance across the Group. • Own the Group‑wide marketing strategy and be accountable for marketing’s contribution to growth., • Define and own the Group marketing strategy, roadmap, and priorities., • Apply clear positioning and messaging across Zendgroup and its portfolio businesses., • Translate Group objectives into focused marketing plans with clear commercial outcomes., • Act as a senior marketing voice within the leadership team., • Own marketing KPIs linked to pipeline, revenue, customer acquisition, and brand growth., • Partner with the Sales team to drive demand generation, lead quality, and conversion., • Decide where to invest (channels, content, markets, tools) to maximise return., • Ensure marketing activity supports both short‑term performance and long‑term brand building., • Lead and develop a blended team of in‑house marketers, freelancers, and specialist agencies., • Design the right team structure and capabilities as the Group grows., • Continue to build on the high‑performing content and campaign engine we’ve put in place for our multiple Group businesses., • Set high standards for processes and ways of working across marketing., • Own brand consistency, tone of voice, and quality across all touchpoints., • Oversee content strategy, campaigns, PR, events, and communications., • Ensure marketing output reflects the ambition and credibility of the Group., • Own and manage marketing budgets at Group level., • Track performance, ROI, and effectiveness across channels and businesses., • Report clearly on results, insights, and recommendations to senior leadership., • Continuously improve through testing, learning, and optimisation., • Proven experience in a senior marketing leadership role (Head of Marketing, Marketing Manager, or equivalent)., • Experience operating in complex, multi‑brand or B2B/eCommerce environments., • Strong understanding of brand, demand generation, and performance marketing., • Track record of owning strategy and delivering growth outcomes., • Experience building and leading teams, agencies, and partners., • Commercially astute, confident working with revenue targets and leadership teams., • Comfortable making prioritisation decisions in fast‑moving environments., • Skilled at reporting on metrics, data, and insights (preferably with HubSpot experience)., • Strategic, decisive, and outcome focused., • Credible and confident working at leadership level., • Collaborative, pragmatic, and low‑ego., • Able to balance long‑term thinking with short‑term delivery., • Motivated by building something meaningful and scalable., • Competitive salary (DOE)., • Hybrid working – 2‑3 days per week in our Paddock Wood office., • A senior role with real influence across a growing Group., • The opportunity to shape marketing as a true growth engine., • A collaborative, ambitious culture with room to build and lead. #J-18808-Ljbffr