Bristol
Job Role: VP of Sales EMEA Location: Central Bristol (Queens Square, Bristol) Basic salary: £150,000 - £200,000 + Commission (OTE £400,000+) About Us We are a global B2B growth partner, delivering world-class insight, content, pipeline development and immersive event experiences across both virtual platforms and in-person environments. With over three decades of expertise, we partner with the world’s leading enterprise brands to connect them with senior decision-makers through high-impact, insight-led experiences. Our mission is to drive meaningful business outcomes by bringing together targeted audiences and transformative solutions in dynamic, results-driven environments. Operating internationally with offices in the UK, US and Europe, we are entering a significant phase of scale and are seeking a senior commercial leader to play a pivotal role in that growth. The Opportunity This is a strategic, executive-level leadership role for a high-calibre VP/SVP of Sales to lead and scale our UK-based sponsorship sales division. You will take full ownership of a multi-million-pound revenue function, leading a large, high-performance sales organisation (up to 40 heads) responsible for delivering sponsorship revenue across our global portfolio of digital and in-person events. This role goes beyond team management. You will be responsible for defining sales vision, driving commercial strategy and building a best-in-class sales engine capable of sustained growth. Key Responsibilities Strategic Leadership & Revenue Ownership • Own and deliver annual revenue targets more than £10M, with full accountability for forecasting accuracy and commercial performance, • Define and execute a scalable sales strategy aligned with global growth objectives, • Partner with executive leadership to shape go-to-market strategy, pricing models and product positioning, • Identify new revenue streams, verticals and enterprise opportunities to expand market share Sales Organisation Leadership (Up to 40 Heads) • Lead, inspire and scale a high-performing sponsorship sales organisation of 30–40+ individuals, including Sales Directors and Senior BDMs, • Build a robust leadership layer, developing Sales Directors to drive performance at scale, • Embed a high-performance, metrics-driven culture focused on accountability, activity and results, • Drive continuous optimisation of team structure, territories and sales processes Event Sponsorship Sales Excellence • Oversee the full lifecycle of event sponsorship sales across a global portfolio, including in-person summits and flagship digital roundtables, • Ensure consistent delivery of high-value, multi-touch sponsorship packages to enterprise clients, • Elevate the quality of commercial conversations, ensuring teams engage confidently at C-suite and senior stakeholder level, • Maintain a deep understanding of client needs to align sponsorship offerings with measurable ROI Talent Development & Performance Management • Attract, hire and retain top-tier sales talent and leadership, • Implement structured coaching, training and leadership development programmes, • Conduct regular performance reviews, pipeline inspections and strategic deal coaching, • Create clear progression pathways to support internal mobility and succession planning Operational Excellence • Drive best-in-class use of CRM systems (Salesforce preferred) to ensure pipeline visibility, forecasting accuracy and data-driven decision-making, • Establish and refine KPIs, sales cadences and reporting frameworks, • Collaborate cross-functionally with Marketing, Production and Client Success teams to ensure seamless delivery Executive Stakeholder Engagement • Act as a senior escalation point for key clients and strategic partnerships, • Build and maintain relationships with enterprise-level stakeholders and sponsors, • Represent the business externally as a senior commercial leader and brand ambassador About You • Proven track record of leading large-scale sales organisations (20–40+ people) in high-growth, fast-paced environments, • Demonstrated success owning and delivering significant revenue targets (£10m+ preferred), • Deep experience in event sponsorship and solution-based sales, • Exceptional leadership capability, with a strong track record of building, scaling and transforming teams, • Highly commercial mindset with the ability to operate strategically and tactically, • Credibility and confidence engaging with C-suite stakeholders and enterprise clients, • Strong background as an individual contributor prior to leadership, • Experience with Salesforce or equivalent CRM platforms What We Offer • Market-leading compensation package with uncapped earning potential (OTE £400K+), • A true executive-level platform to shape and scale a major revenue function, • Clear pathway to senior leadership progression within a global organisation, • Access to world-class training, leadership development, and coaching programmes, • Opportunity to work across international markets and global clients, • A high-performance, ambitious culture with no ceiling on growth or impact