Marketing Specialist (ERP/Accounting Industry)
2 days ago
Plano
Job Description About Us: BTerrell is a dynamic and growing ERP accounting software reseller, specializing in Sage Intacct and focused on delivering high-impact solutions to organizations in the construction and financial sectors. We’re looking for a creative, confident, and hands-on Marketing Specialist to elevate our brand, drive engagement, and help shape our go-to-market presence. What You’ll Do: We’re looking for a creative, detail-oriented, and business-savvy Marketing Specialist to join our team. The ideal candidate will have a strong ability to plan, research, and analyze marketing activities while producing professional, high-quality content that aligns with our business goals. This role is ideal for someone who thrives on challenges, enjoys working in a fast-growing environment, and values teamwork. It blends creativity, strategy, and execution—perfect for a versatile professional eager to make an impact. Your key responsibilities will include: • Strong skill in planning, coordinating, and promoting webinars and events, • Assist with public speaking and presenting during webinars, events, and video content, • Work with internal website designer to create and manage website content, including layout, visuals, and copy updates, • Develop and schedule branded content across social media platforms (LinkedIn, Facebook, X, YouTube, etc.) · Design and execute email marketing campaigns and other targeted communications • Organize and support events and exhibitions, including booth design and branded materials, • Supervise and mentor marketing interns, • Create visually compelling graphics, slide decks, and promotional materials, • Ensure brand consistency across all channels and touchpoints, • Track, analyze and report on marketing KPIs to guide future strategy, • Collaborate with sales and leadership teams to align marketing with business goals, • Ability to travel occasionally for marketing events, conferences, or exhibitions as needed., • Bachelor’s degree in Marketing, Design, Business, Communication or a related field, • 2+ years of experience in marketing (B2B, SaaS, or ERP industry is a plus), • Eager to learn, grow, and bring your creative ideas to life in a meaningful way, • Strong planning, research, and analytical skills to support strategic decision-making, • Strong graphic design skills (familiar with tools like Canva, Adobe Creative Suite, or similar), • Excellent public speaking and storytelling abilities, • Excellent business and professional writing ability for reports, case studies, and marketing collateral Company DescriptionBTerrell is a dynamic and growing ERP accounting software reseller, specializing in Sage Intacct and focused on delivering high-impact solutions to organizations in the construction and financial sectors. We’re looking for a creative, confident, and hands-on Marketing Specialist to elevate our brand, drive engagement, and help shape our go-to-market presence.BTerrell is a dynamic and growing ERP accounting software reseller, specializing in Sage Intacct and focused on delivering high-impact solutions to organizations in the construction and financial sectors. We’re looking for a creative, confident, and hands-on Marketing Specialist to elevate our brand, drive engagement, and help shape our go-to-market presence.