Brand Designer, Retail & Physical Experiences
3 days ago
New York
Job Description Hi, we're Athena Club. We're building a next-generation personal care company, redefining everyday essentials through transparency, innovation, and thoughtful design. For too long, consumers have been offered "good enough." We believe essentials should be anything but ordinary. At Athena Club, routines become rituals. Our products are rooted in engineering excellence, high-quality ingredients, and irresistible scents, creating small moments of joy in daily life. We're growing quickly and looking for curious, motivated people who are excited to learn, contribute, and grow within a fast-paced, collaborative environment. This role is a great fit for someone who's detail-oriented, proactive, and eager to build hands-on experience at a modern consumer brand. The Role Athena Club is looking for a Brand Designer, Retail & Physical Experiences to join our Creative team at our New York HQ. Reporting directly to the Creative Director, this Team Member will lead the design and execution of physical brand expressions across retail, gifting, and experiential environments, bringing our brand to life wherever customers encounter it. This is a hands-on role for a designer who loves crafting beautiful, brand-right work in real space and is excited to grow their conceptual, spatial, and storytelling skills through physical design. Responsibilities Brand, Retail & Physical Design * Lead the design of retail ISM systems, including shelf architecture, endcaps, secondary placements, displays, risers, trays, fixtures, signage, headers, and environmental graphics * Concept and design visual merchandising strategies that elevate product storytelling at shelf * Translate brand campaigns into retail-ready systems that work across multiple store formats * Develop creative for retail pop-ups, activations, trade shows, and retailer-specific campaigns and takeovers * Create gifting, PR/influencer kits, and tactile brand touchpoints for DTC and partnerships * Concept and design merchandise, premiums, and gift-with-purchase programs that feel distinctive in-store * Prepare production-ready files and collaborate with vendors, fabricators, printers, and manufacturers to ensure precision and quality Campaign & Digital Support * Create and adapt digital assets for social, eCommerce (including Amazon carousels and PDP imagery), and paid placements * Adapt campaign creative for in-store, trade marketing, and retailer-specific needs * Design supporting digital assets for social, eCommerce, and retail partners where relevant * Partner with internal and external teams to maintain brand consistency across physical and digital touchpoints Collaboration & Process * Work closely with creative, brand, retail, product, and ops teams to translate strategy into compelling physical design * Share work early, invite feedback, and iterate collaboratively * Bring fresh ideas that evolve how the brand lives in real space and retail environments Requirements * BA or BS and 3–5 years of design experience, ideally with consumer, CPG, beauty, or lifestyle brands * Strong portfolio spanning packaging, retail, ISM, and brand environments * Skilled in print production, fabrication specifications, and file preparation for physical builds * Thinks spatially and understands how design translates from screen to shelf * Self-starter with excellent organizational and prioritization skills * Demonstrated ability to collaborate cross-functionally across technical and non-technical teams * Brings curiosity, taste, and a high bar for craft and execution Nice to Have * Experience designing for major retailers (e.g., Target, Ulta, Sephora, Walmart, Amazon) * Familiarity with retail planograms, fixture systems, and store requirements * Comfort working with agencies, freelancers, printers, and fabricators The (+) Extras * Medical, Dental, Vision insurance * Life + Disability * HSA or FSA * Commuter benefits * 401K * Weekly team lunches * Optional Bi-Weekly Team Workouts * Annual Offsite "Camp Athena Club"