Email Copywriter & Strategist
14 days ago
Manchester
DesignRush, a B2B marketplace connecting brands with agencies, is seeking an experienced Email Copywriter & Strategist to lead and execute high-impact email campaigns across newsletters, automation workflows, and lead nurturing funnels. The candidate must be a proactive and independent thinker who can take ownership of the tasks at hand and ensure timely and high-quality output through collaboration with other team members. Our platform offers four key values to users: • Agency Rankings: Brands can view qualified agencies based on their expertise, location, clients, and various other factors., • Awards: Agencies and brands can enter their finest work and compete for the best web logo, app, print, packaging, and video design awards., • Marketplace: Businesses can post their projects at no cost and receive proposals from verified agencies., • Trending Brands: Agencies and brands can feature their expertise and achievements via news, interviews, and trends articles to get noticed and recognized as an industry leader. We’re looking for an Email Copywriter & Strategist whose main goal is to drive engagement and conversion through strategic, data-driven email marketing campaigns. You'll play a pivotal role in delivering value to our audience and generating qualified leads through targeted email workflows. Goals: • Build and scale a revenue-generating newsletter and email automation funnel, • Create upsell and cross-sell flows tied to user intent and lifecycle stages, • Use automation, segmentation, and personalization to increase conversions, • Collaborate cross-functionally to ensure email tone, brand, and goals align We offer GROWTH, job stability, and a work culture that enables our teammates to excel in their careers. This is for a full-time, remote-work-at-home position. DesignRush is seeking to make IMMEDIATE hires. RESPONSIBILITIES: • Plan, execute, and optimize weekly email newsletters and promotional sends, and manage the entire funnel, • Build and manage lifecycle automation: onboarding, dormant reactivation, upsell/cross-sell, • Lead segmentation strategies for agencies, brands, and different buyer profiles, • Work with design/content to ensure compelling creative and UX, • Analyze email revenue performance and deliver actionable recommendations, • Ensure compliance with GDPR, CAN-SPAM, and other email marketing regulations REQUIREMENTS: • 5+ years in email marketing, preferably in B2B or agency/marketplace environments, • Proven success building email revenue funnels, ideally with upsell/retention mechanics, • Experience in ActiveCampaign, Mailchimp, HubSpot, Klaviyo, or Marketo, • Fluent written/spoken English with strong copy instincts, • Comfortable with HTML/CSS for minor adjustments, • Available between 6:00 a.m. and 3:00 p.m. ET, • Knowledge of AI tools and workflow automations, • Experience with B2B email automations for eCommerce or marketplace products is a strong plus RECRUITMENT STEPS: • Apply via LinkedIn, • Have an intro call with our Recruiter, • Receive a short test, • Send back answers + CV, • Have an interview with our Hiring Managers, • Get feedback We kindly ask for your CV and all correspondence to be in English.