Expo Operations Manager
hace 24 horas
Birmingham
The Opportunity We are building something big — and we need someone who can run it. GulfSouth Outdoor Living is expanding a series of traveling consumer expos focused on hot tubs, swim spas, saunas, cold plunges, and outdoor living products across the Southeastern United States. These are high-energy, multi-day events that put products directly in front of thousands of buyers. Every show matters. Every detail matters. And the person who manages the operation behind each show is the reason it either runs like a machine — or falls apart. About the Company GulfSouth Outdoor Living is a retail and service company based in Alabaster, Alabama, specializing in hot tubs, swim spas, saunas, and cold plunge products. Through our event division, The Expo Coach, we produce traveling consumer expos across major Southeastern markets. We are a growing business built on straight talk, accountability, and doing things right. We are not corporate. We are not slow. We are building a team of people who take ownership, solve problems, and move with purpose. Role Summary The Show Operations Manager is responsible for everything that makes a show happen — before, during, and after. You will manage the end-to-end logistics of every consumer expo we produce, including venue coordination, equipment management, staff scheduling, vendor communication, setup and breakdown oversight, timeline management, and on-site problem-solving. You will lead a team of five, report directly to the VP of Operations, and travel 80–90% of the time to show locations across the Southeast. This is not a desk job. This is a boots-on-the-ground leadership role where your ability to plan ahead, stay calm under pressure, manage people, and execute at a high level will directly determine the success of every event we run. Key Responsibilities • Show Planning & Execution: Own the full lifecycle of each consumer expo from initial planning through final breakdown. Build and manage detailed show plans, timelines, and checklists for every event., • Event Logistics: Coordinate all logistics including freight, equipment transport, venue load-in and load-out schedules, floor plans, booth layouts, and utility requirements., • Venue & Vendor Coordination: Serve as the primary point of contact with venue management teams. Manage vendor relationships, contracts, and compliance requirements at each location., • Setup & Breakdown Oversight: Direct all on-site setup and breakdown operations. Ensure products are properly positioned, displays are built to standard, signage is placed, and the show floor is ready before doors open., • Inventory & Equipment Management: Track and manage all show equipment, displays, signage, tools, and supplies. Maintain accurate inventory records and coordinate maintenance and replacement as needed., • Staff Coordination: Schedule, direct, and manage a team of five. Assign roles and responsibilities for each show, conduct pre-show briefings, and hold post-show debriefs to improve performance., • Scheduling & Timeline Management: Create and enforce detailed event schedules. Manage deadlines for venue bookings, vendor commitments, freight shipments, and staff travel., • On-Site Problem Solving: Serve as the decision-maker during live events. Handle unexpected issues including last-minute venue changes, equipment failures, staffing gaps, and weather disruptions with composure and speed., • Internal Communication: Provide clear, consistent updates to the VP of Operations and internal teams before, during, and after each event. Deliver post-show reports with performance metrics and improvement recommendations., • Travel Coordination: Manage all travel logistics for yourself and your team, including ground transportation, lodging, and per diem scheduling across multiple markets., • 3+ years of experience in operations management, event management, or logistics coordination, • Proven track record of managing live events, trade shows, consumer expos, or similar multi-location operations, • Experience leading and managing small teams (3–10 people), • Strong organizational skills with the ability to manage multiple projects and deadlines simultaneously, • Excellent verbal and written communication skills, • Comfortable working under pressure with tight timelines and shifting priorities, • Willingness and ability to travel 80–90% of the time, primarily within the Southeastern U.S., • Valid driver’s license and clean driving record, • Physically able to assist with setup and breakdown tasks (lifting, standing, walking for extended periods), • Proficiency with scheduling, project management, and communication tools Preferred • Experience in the home and garden, outdoor living, or consumer products industry, • Background in trade show production, expo management, or consumer event operations, • Familiarity with CRM systems (GoHighLevel experience is a plus), • Forklift or equipment operation experience, • Experience managing budgets and controlling event costs Core Traits We Are Looking For • Self-Starter: You do not wait to be told what to do. You see what needs to happen and you make it happen., • Accountable: You own your outcomes. When something goes wrong, you fix it and figure out how to prevent it next time., • Calm Under Pressure: Events are unpredictable. You stay steady, think clearly, and lead your team through problems without panic., • Detail-Oriented: You catch the small things before they become big problems. Nothing slips through the cracks on your watch., • Complete onboarding and shadow at least two full show cycles from planning through breakdown, • Understand every piece of the show operation: equipment, inventory, floor plans, vendor relationships, staff roles, and timelines, • Build relationships with key venue contacts and vendor partners, • Review all SOPs, checklists, and show documentation and identify any gaps or improvement opportunities, • Meet with every member of your team and understand their strengths, work styles, and development areas First 60 Days — Own the Operation • Lead a show from start to finish with minimal oversight from the VP of Operations, • Deliver a complete post-show report with performance metrics, lessons learned, and actionable improvement recommendations, • Establish a clear communication rhythm with your team and leadership (pre-show plans, real-time updates, post-show debriefs), • Propose and implement at least one operational improvement to show planning, setup, or breakdown procedures, • Demonstrate full command of inventory and equipment tracking systems First 90 Days — Run It Like It’s Yours • Manage multiple overlapping show cycles independently, delivering consistently on time, on budget, and to company standards, • Build a reputation with venue partners and vendors as the reliable, organized professional they want to work with, • Identify and begin executing improvements to logistics, staffing efficiency, or equipment management that reduce costs or improve show quality, • Lead your team with confidence — they know the plan, they trust your direction, and they perform at a high level because of you, • Base Salary: $65,000 – $75,000 depending on experience and qualifications, • Performance Bonuses: Additional bonus potential tied to show performance, cost efficiency, and operational milestones, • Travel Benefits: All travel expenses covered including lodging, transportation, and meals while on the road, • Growth Opportunity: This role is designed to grow with the company. As company expands into new markets, so does your scope, responsibility, and earning potential, • Leadership Path: The right person in this role is positioned to move into a senior operations leadership position as the company scales, • Take ownership of your work and hold yourself to a high standard without being asked, • Prefer action over meetings, plans over excuses, and results over talk, • Are comfortable making decisions in real time when things do not go as planned, • Stay organized when managing many moving parts across multiple projects and locations, • Want to build something — not just clock in and clock out, • Are energized by travel, variety, and a work environment that changes every week, • Communicate clearly, directly, and honestly — even when the news is not great This Role Is Not For You If You… • Need constant direction or supervision to stay productive, • Are uncomfortable with frequent travel or time away from home, • Struggle to manage multiple priorities without dropping balls, • Avoid accountability when things go wrong, • Prefer a predictable, routine, Monday-through-Friday desk environment, • Have difficulty communicating clearly or giving direct feedback