Marketing & Communications Manager
2 days ago
Cambridge
Job Description THE AGENCY: Founded in 1873, Bridges Homeward has evolved over time into a group of dynamic, highly dedicated, mission-driven professionals meeting the current needs of the Greater Boston community. We work diligently towards our mission: to provide high-quality support and advocacy for children, adults, and families. Our goal is for everyone to find permanency! PURPOSE & SCOPE: The Marketing and Communications Manager works 22.5-30 hours per week and is a key member of the Bridges Homeward Development team, responsible for the strategic implementation of fundraising initiatives, communications, and public relations to sustain and grow Bridges Homewards' programmatic impact and long-term financial strength. This position will report to the Director of Development and work collaboratively with the Development Associate and the Senior Philanthropic Manager. DUTIES AND RESPONSIBILITIES: Strategic Communications • Work closely with the director of development to develop and execute an annual communications and marketing plan aligned with organizational goals., • Craft compelling messages that clearly communicate our mission, values, and impact with a clear call to action., • Ensure consistency of messaging across all communication platforms and materials. Marketing and Branding • Plan and manage digital marketing campaigns, including social media (LinkedIn, Facebook, Instagram, and website content., • Collaborate with program directors and staff to promote services, events, and initiatives., • Design or oversee the production of promotional materials, newsletters, and annual reports., • Write and distribute press releases, op-eds, and media advisories., • Coordinate media interviews, speaking opportunities, and public appearances. Digital Presence & Content Management • Manage the organization's website, ensuring it is up to date and user-friendly., • Lead content creation for blog posts, videos, impact stories, and donor spotlights., • Track and analyze digital metrics to refine communication strategies. Fundraising Events: • Play a key role in supporting the annual impact event and fundraising events –, • Preparing invitations and outreach materials, creation of run of show, speaker presentations, visuals, vendor booking and communication, oversight of live donor platform. Donor Communications • Work closely with development staff to create donor engagement campaigns and fundraising appeals., • Design donor-centric communication materials, including thank-you letters, reports, and campaign updates., • Support event promotion and follow-up communications. Team Collaboration & Capacity Building • Coordinate with program directors and staff to gather stories, statistics, and updates for use in communications., • Demonstrate attention to detail and possess superior organizational and communication skills and an ability to handle multiple tasks, deadlines and changing priorities., • Train staff on brand messaging and media engagement best practices., • Manage external consultants, designers, or freelancers as needed. Direct graphic designers, photographers or other media-production specialists if utilized to complete targeted projects., • Be available to represent the agency at special events, meetings, and other off-site programs, as needed., • Demonstrate attention to detail and possess superior organizational and communication skills and an ability to handle multiple tasks, deadlines and changing priorities., • Perform other tasks as assigned., • Work proactively, independently, and collaboratively. Requirements: • Bachelor's degree in communications, Marketing, Journalism, Public Relations, or a related field., • 3–5 years of experience in communications and/or marketing, preferably in a nonprofit or mission-driven organization., • Excellent writing, storytelling, and editing skills with attention to tone and audience., • Proficiency with social media platforms., • Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus., • Strong organizational skills and the ability to manage multiple projects and deadlines. Other Requirements: • Valid Driver's License., • Must be able to occasionally lift up to 50lbs.