Ecommerce Product Manager & Creative Lead
6 days ago
Commerce
Job Description ECOMMERCE PRODUCT MANAGER & CREATIVE LEAD Overview We’re seeking a versatile, creative, and strategic professional who can merge the analytical mindset of a product manager with the visual storytelling skills of a graphic designer. This role is ideal for someone who thrives in a fast-paced environment, balancing product strategy, creative design, and ecommerce execution to drive growth and elevate brand presence. Key Responsibilities Product Management • Lead the full product lifecycle — from concept to launch — ensuring alignment with company goals and customer needs., • Conduct market research and trend analysis to inform the product roadmap., • Collaborate cross-functionally with marketing, sales, purchasing, and operations to define requirements, prioritize features, and execute initiatives., • Track and analyze key performance metrics to continuously improve product success., • Manage product catalogs and coordinate annual catalog production., • Develop and execute strategies to grow online traffic, conversion rates, and overall sales., • Utilize SEO, SEM, email marketing, and other digital tactics to maximize reach and retention., • Manage and optimize all ecommerce channels, including Shopify, Amazon, Wayfair, Faire, Etsy, and Walmart.com., • Create and manage product listings, • Design visually compelling assets for web, social, email, advertising, and packaging., • Maintain brand consistency across all materials by adhering to established design standards., • Use feedback and analytics to iterate and improve creative performance., • Write engaging product descriptions, marketing copy, and blog content that inform and inspire customers., • Develop and execute marketing campaigns across multiple channels (SEO, SEM, email, and social)., • Capture and edit high-quality product and lifestyle images for ecommerce, print, and social platforms., • Ensure consistent visual style and branding across all photo assets., • Retouch and optimize images for clarity, impact, and performance. Qualifications • Bachelor’s degree in Marketing, Design, Business, or related field., • Proven experience in product management and ecommerce, ideally within the wholesale or consumer goods industry., • Strong design portfolio showcasing expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign)., • Knowledge of UX/UI principles and experience with web design tools (Adobe XD, Figma, or Sketch)., • Proficiency with ecommerce platforms (Shopify, WooCommerce) and digital marketing tools (Google Analytics, Mailchimp, Meta Ads, etc.)., • Exceptional written and verbal communication skills., • Analytical and data-driven mindset with strong creative intuition., • Detail-oriented and organized, with a passion for delivering standout customer experiences., • MANDARIN speaking a plus but not a must., • STRONG ability to use latest available AI tools to accelerate all job tasks.Company DescriptionWe are a nationally recognized importer and distributor of party, craft and event supplies.We are a nationally recognized importer and distributor of party, craft and event supplies.