Sales Representative - National B2B
2 days ago
Indianapolis
Sales Representative - National B2B Remote (Cincinnati or Atlanta Preferred) |Reports to: Director of Sales| 50% Travel Required COMPANY BACKGROUND Never Alone is a healthcare technology company transforming care delivery for seniors and post-acute populations through always-on telehealth and care solutions. The company provides 24/7/365 access to licensed clinical professionals via a secure, purpose-built platform designed for senior living communities, seniors at home, skilled nursing facilities, home health agencies, hospice providers, and other care organizations. By combining simple, easy-to-use technology with immediate access to medical expertise, Never Alone helps care teams make timely decisions, reduce unnecessary hospital transfers, and improve resident outcomes. Never Alone supports “treat-in-place” care, strengthens staff confidence, and enhances peace of mind for residents and families. JOB SUMMARY The National Sales Representative is responsible for driving enterprise and mid-market B2B revenue growth for Never Alone across a national territory. This role focuses on selling the Never Alone SaaS platform directly to Skilled Nursing Facilities (SNF), Assisted Living and Independent Living communities (AL/IL), Accountable Care Organizations (ACO), large health system and provider groups, Home Health agencies, and Hospice organizations. This is a full-cycle, consultative sales role requiring the ability to navigate complex, multi-stakeholder deals from initial prospecting through contract execution. The ideal candidate is a seasoned healthcare SaaS sales professional who understands the operational, clinical, and financial pressures facing post-acute and home-based care organizations, and can compellingly position the Never Alone platform as a strategic solution to those challenges. This is a high-autonomy, high-accountability role. The National Sales Representative will manage their own pipeline, lead discovery and demo conversations, quarterback deal teams, and represent Never Alone at national conferences and industry events. This position reports directly to the Director of Sales. MAJOR JOB DUTIES & RESPONSIBILITIES Enterprise & Mid-Market B2B Sales • Own the full sales cycle across a national territory—from prospecting and discovery through proposal, negotiation, and contract close., • Target and engage decision-makers at SNFs, AL/IL communities, ACOs, large provider groups, Home Health agencies, and Hospice organizations, including C-suite executives, VPs of Clinical Operations, Directors of Nursing, and Administrators., • Develop and execute a territory plan that balances hunting new logos with expanding within existing accounts and verticals., • Deliver compelling, customized product demonstrations that align Never Alone's capabilities with the clinical, operational, and financial priorities of each prospect., • SNF & Post-Acute: Position Never Alone as a tool to reduce unnecessary hospital transfers, support treat-in-place care, and strengthen care team confidence in skilled nursing environments., • AL/IL: Highlight resident engagement, family communication, and 24/7 clinical access as key value drivers for assisted and independent living operators., • ACO & Large Providers: Articulate the population health and value-based care benefits of the Never Alone platform, including improved care coordination across care transitions., • Home Health & Hospice: Demonstrate how Never Alone extends the reach of clinical teams between visits, improving patient safety, family peace of mind, and agency efficiency., • Build and maintain a robust, diversified pipeline across all target segments, consistently achieving the activity and coverage ratios required to meet quota., • Proactively source new opportunities through outbound prospecting, conference networking, referral development, and strategic follow-up on marketing-generated leads., • Maintain accurate, real-time pipeline records in HubSpot CRM, including detailed account history, contact mapping, opportunity stages, and close date projections., • Conduct thorough discovery conversations to deeply understand each prospect's clinical workflows, staffing challenges, technology landscape, payer mix, and strategic priorities., • Develop customized proposals and ROI analyses that quantify the clinical and financial impact of the Never Alone platform for each customer's specific context., • Navigate objections confidently, leveraging data, case studies, clinical outcomes, and references to build credibility and advance deals., • Represent Never Alone at national and regional healthcare conferences, trade shows, and association events relevant to post-acute, senior living, home health, and hospice markets., • Actively network at events to build pipeline, deepen existing relationships, and elevate Never Alone's brand presence in key market segments., • Stay current on industry trends, competitive dynamics, regulatory changes, and reimbursement shifts that affect target customer segments., • Work closely with the Director of Sales on territory planning, deal strategy, pricing decisions, and contract terms., • Coordinate smooth handoffs to the Operations and Customer Success teams upon contract close, ensuring full documentation and aligned implementation timelines., • Collaborate with marketing on account-based campaigns, conference activation, and sales collateral specific to target verticals. Experience: • 5+ years of B2B field sales experience in healthcare technology or SaaS, with a strong preference for experience selling into post-acute care settings (SNF, AL/IL, Home Health, Hospice, or ACO)., • Proven track record of closing complex, multi-stakeholder SaaS deals with average contract values of $50K+ annually., • Experience managing a national or large regional territory with consistent quota attainment., • Familiarity with value-based care models, ACO structures, and how post-acute providers are incentivized under risk-based arrangements is strongly preferred., • Experience selling clinical technology solutions to C-suite, VP-level, and Director-level healthcare executives. Healthcare Knowledge: • Deep understanding of post-acute care operations across SNF, AL/IL, Home Health, and Hospice settings, including how decisions are made, who influences them, and what drives adoption., • Familiarity with ACO and value-based care structures, including how organizations manage care transitions and post-acute utilization., • Working knowledge of healthcare technology procurement processes, compliance requirements, and integration considerations common in post-acute environments., • Understanding of current trends driving technology adoption in senior care: workforce shortages, hospital readmission penalties, telehealth expansion, and PDPM/PDGM reimbursement models. Technical Skills: • Proficient in HubSpot CRM or equivalent enterprise CRM platform for pipeline management, forecasting, and activity tracking., • Skilled at delivering live and virtual SaaS product demonstrations tailored to diverse clinical and administrative audiences., • Bachelor's degree in Business, Healthcare Administration, Marketing, or a related field preferred., • Remote position; candidates based in Cincinnati, OH or Atlanta, GA are preferred based on headquarters locations., • 50% minimum travel required, including customer meetings, facility visits, national conference attendance, and periodic travel to Never Alone headquarters. PERFORMANCE METRICS • Total new B2B revenue closed quarterly and annually against quota, • Number of new logos contracted across target segments (SNF, AL/IL, ACO, Home Health, Hospice), • Pipeline coverage ratio and weighted pipeline value as reviewed by the Director of Sales, • Average sales cycle length and deal velocity by segment, • CRM accuracy, forecast reliability, and weekly reporting quality, • Conference attendance, networking activity, and event-sourced pipeline contribution, • Quality and completeness of sales-to-operations handoffs upon contract close, • Customer satisfaction scores and retention outcomes for self-sourced accounts