Sales and Marketing Director for Assisted Living Community
24 days ago
Saint Paul
Stonehaven Senior Living Assisted Living Community located in Eagan, MN is seeking a Sales & Marketing Director to join their administrative team! The Sales & Marketing Director plays an integral role in the success of our team, our community and creating a place our residents are proud to call home. The primary purpose of this position is to increase/maintain occupied units and census through the sales process, and secondarily to coordinate marketing activities to further the Community brand. Wage: $60K-$66K, based on experience Full-time, day shift PLATINUM SERVICE: It is our commitment to help each resident lead a purposeful life and we strive to deliver an exceptional experience through Platinum Service®. WHY WORK FOR US: • Comprehensive Health Plan Options, • Medical and Prescription Coverage, • Dental and Vision Coverage, • FSA & HSA Account Options, • Access to Health Care & Mental Health E-Visits, • $10k Life Insurance Coverage*, • Supplemental Insurance Options, • Pet Insurance, • 401(k) Retirement Savings Plan with Generous Company Matching Benefits, • Paycheck Advances with Rain Instant Pay, • Employee Support Program (EAP), • Tuition Discounts & Reimbursement with Rasmussen College, • Team Member Referral Bonus, • Shift Differentials, • LifeMart Employee Discounts, • Generous Paid Time Off & Discounted Travel Accommodations, • Childcare Discounts Essential Job Functions • Engage in selling the community by managing inquiries and prospects through the sales cycle to deposit and move-in., • Develop and maintain a Customer Relationship Management database of all prospects and community contacts to track all sales activities., • Maintain weekly productivity goals to achieve the number of leads and deposits., • Work with other staff to identify new and potential referral sources and develop productive relationships., • Manage a quarterly marketing plan by executing the tactical activities (as identified in the plan) to reach census goals., • Participates in the planning and implementation of marketing events designed to cultivate new prospects, professional referrals and to promote the community., • Represents the facility at professional events on- and off-site to educate and inform the participants on the facility's capabilities and product offerings., • Track department's expenses to budget monthly and annually and submit expenditures to Executive Director for review, recommendations, and approval., • Manage marketing inventory of collateral and branded promotion items and stay within the projected budget at all times., • Determine staffing requirement necessary to meet the department's needs., • Recruits, interviews, hires, and trains staff in the department., • Oversees the daily workflow of the department., • Performs other job-related duties as assigned.Knowledge and Critical Skills, • Be able to make independent decisions and follow instructions., • Deal tactfully with personnel, prospects, residents, family members, visitors, government agencies/personnel, and the general public., • Capable of working with ill, disabled, elderly, and emotionally upset people within the facility., • Communicate effectively in a manner that is sufficient for effective communication with supervisors, team members, prospects, residents, and families., • Knowledge of Microsoft Office Suite.Education and Experience, • Must meet all applicable state and federal requirements for this position., • Bachelor's degree and/or 3 years of experience in Sales & Marketing preferred., • Proficiency with sales and marketing tools preferred. Supervisory Responsibility This position has direct reports and supervisory requirements. WHO WE ARE: INSERT FACILITY INFORMATION SUMMARY OF ROLE: The Sales & Marketing Director plays an integral role in the success of our team, our community and creating a place our residents are proud to call home. The primary purpose of this position is to increase/maintain occupied units and census through the sales process, and secondarily to coordinate marketing activities to further the Community brand. PLATINUM SERVICE: It is our commitment to help each resident lead a purposeful life and we strive to deliver an exceptional experience through Platinum Service®. SHIFT: NEED SHIFT INFO WAGE: NEED WAGE INFO WHY WORK FOR US: • Comprehensive Health Plan Options, • Medical and Prescription Coverage, • Dental and Vision Coverage, • FSA & HSA Account Options, • Access to Health Care & Mental Health E-Visits, • $10k Life Insurance Coverage*, • Supplemental Insurance Options, • Pet Insurance, • 401(k) Retirement Savings Plan with Generous Company Matching Benefits, • Paycheck Advances with Rain Instant Pay, • Employee Support Program (EAP), • Tuition Discounts & Reimbursement with Rasmussen College, • Team Member Referral Bonus, • Shift Differentials, • LifeMart Employee Discounts, • OnShift Engage Bonus and Incentives, • Generous Paid Time Off & Discounted Travel Accommodations, • Childcare Discounts