Minneapolis
Job DescriptionDescription About Us Icario is the largest technology company focused on member engagement for healthcare’s most trusted organizations. Healthcare today is nothing short of amazing. Yet all of it only works when people connect with it. And too often, they don’t. Healthcare can be impersonal. Confusing. All elbows. The record scratch at life’s party. We’re here to help connect healthcare with the people who need it. Which is everyone. How? By listening. Collaborating. And inspiring. We’re pioneering a better way forward. We’re making healthcare more human. We’re excited about the path ahead—are you ready to make the world a healthier place, one person at a time? About the Role As a member engagement company, we aim to understand the human side of healthcare so that we can create experiences that are just that—human. A core part of our human-centered experiences is what we message, how we message, and the multichannel designs that orchestrate it all. This role is a wonderful opportunity for someone looking to apply their passions of health and wellness, human-centered experiences and copywriting to their career. Is that person you? If so, we are looking for a Copywriter with experience developing engaging content (…in healthcare? Even better!) for multi-channel user experiences (i.e., direct mail, email, IVR, SMS, and digital/web). In this role, you will be responsible for carrying out traditional content development duties and day-to-day execution of client deliverables. You may also build content for external communications, internal communications, content documentation, and other projects as needed. As a Copywriter, you will be a key member of our Engagement & Design team—specifically working closely with design and content teams—and you’ll report directly to our Manager, Member Strategy & Copywriting. Our team is committed to building and supporting an inclusive, equitable, and diverse team and working environment; we are seeking candidates who share this passion and commitment to these values. Why We Need You • Within a multi-channel (print, web, email, text, call center, etc.), multi-client environment, you will develop engaging, results-oriented, inclusive content that reflects the diverse individuals our clients serve, • Ability to create compelling original content while balancing things like word count, reading level, channel limitations, or other industry/client constraints, • Advocate for inclusive and equitable content development practices and processes, • Experience working with diverse audiences, especially around diversity in age, socioeconomic status, accessibility, and BIPOC populations, • Ability to create original long-form and short-form content within channel best practices, • Work across the organization to ensure that content is consistent and accurate across channels and within brand standards, • Ability to author new content within fast-paced and complex client production cycles, • Collaborate with internal client-facing teams to ensure that client artifacts are delivered on-message and client requests are being met as needed, • A degree of research, fact-checking, and proofreading to ensure accuracy and consistency across an entire client program and within an individual artifact, • Identify new areas of growth for content, • Stay up-to-date with emerging trends in the content, marketing and healthcare fields, • Exemplify Icario’s 4 core values: Be brave, stay curious, keep growing and bring yourself, • 3+ years of copywriting, including proofreading and/or fact-checking, • A commitment to and an advocate for diversity, equity, and inclusion in all aspects of your work, especially as it relates to your prior work experience, • Strong grammatical skills and experience using style guides for high-level proofreading, • Ability to channel passions of healthy living and personal accountability to effectively transform complex health topics into fun, easy-to-understand “living room language”, • Possess crisp writing skills, • Understand and write in more than one voice; adapt writing skills as necessary for email subject lines, headlines, calls-to-action, and other copy for digital, call center and print formats, • Ability to collaborate with others to develop an award-winning member experience, • Strong attention to detail, ensuring 100% accuracy of all work produced, • Manage multiple projects in a fast-paced, deadline-driven environment, • Bachelor’s degree or equivalent academic experience in English, Technical Writing, Communications, or other related field; considerations will also be made for combinations of work experience and an Associate’s degree (or equivalent), • Experience working in a content management system is a plus, • Experience in the healthcare industry is a plus, • A multi-award winning office culture, • 4+ weeks PTO, Summer PTO, and Unlimited Health & Wellness PTO, • Competitive Medical and Dental insurance, • Wellness coach committed to helping our employees live their healthiest lifestyle, • Generous 401k program with company match, • Optional FSA, HSA, Pet insurance, Disability, Vision, and more, • Equal paternity and maternity leave, • Work-life harmony, • $1,000 employee referral bonus program