Freelance Social Media Manager
hace 1 día
Providence
About Us: At RockawayMore, we're not your average marketing agency. We're a crew of creative minds passionate about shaking up the food, beverage, and hospitality scene. Always pushing boundaries and dreaming up fresh ideas. We're all about teamwork, innovation, and making a difference with everything we do. Why Should You Join RockawayMore? • Mission-Driven: We're not just about marketing; we're on a mission to change the game in the digital age. Join us, and you'll be part of a crew dedicated to making waves and rewriting the rules., • Growth Focused: Your growth matters to us, really. With us, you'll have the chance to level up your skills, tackle exciting projects, and carve out your path to success., • Client Diversity: Our work spans a diverse range of clients in the food, beverage, and hospitality industry. Every day brings new adventures and fresh challenges, keeping things exciting and your skills sharp., • Collaborative Environment: Teamwork makes the dream work here. You'll be part of a tight-knit crew where ideas flow freely, and every voice is heard. Together, we'll create magic. The Opportunity: RockawayMore is seeking an experienced Freelance Social Media Manager to support a growing portfolio of food, beverage + hospitality brands. We're looking for someone who knows how to translate a brand's personality into compelling social content, build thoughtful content calendars + create meaningful engagement across digital platforms. The ideal candidate is equal parts creative + strategic, with a strong understanding of social media trends, exceptional writing skills + the ability to independently manage multiple accounts + deadlines. You'll collaborate with our internal account teams + creative partners to bring brand stories to life while maintaining the high standards our clients expect. This is a remote freelance opportunity with an anticipated minimum of two client accounts and the potential to take on additional brands. Duties + Responsibilities Social Media Strategy + Content Calendars • Develop and manage monthly content calendars for assigned client accounts, ensuring alignment with brand voice, business objectives + marketing initiatives.Collaborate with internal teams and clients to lock in the right content and secure approvals that keep the workflow smooth and the creativity flowing, • Develop and manage monthly content calendars for assigned client accounts, ensuring alignment with brand voice, business objectives + marketing initiatives., • Create thoughtful, engaging content strategies that drive brand awareness, audience engagement and community growth., • Identify relevant social media trends, cultural moments + opportunities to keep content fresh and engaging., • Coordinate content submissions, revisions + approvals with RockawayMore's internal team., • Maintain organized content calendars within the designated scheduling software + ensure all content is delivered according to agreed-upon deadlines.Content Creation + Production, • Develop compelling, brand-appropriate captions, storytelling concepts and creative briefs for Instagram, Facebook, TikTok and other relevant platforms., • Conceptualize and capture engaging content for feed posts, Reels, Stories and short-form video., • Plan and execute content shoots, including concept development, creative direction, shot lists, scheduling and on-site content capture., • When professional photographers or videographers are engaged, oversee all aspects of shoot coordination, including creative briefs, talent coordination, logistics, shot lists and deliverable management., • Ensure all content aligns with each client's brand identity, creative standards and overall marketing objectives.Account Management + Collaboration, • Work closely with RockawayMore's account managers and division leads to execute social media initiatives., • Participate in client calls and internal strategy meetings as needed., • Proactively communicate project updates, outstanding needs and potential challenges., • Incorporate feedback efficiently and collaborate with internal teams to keep projects moving.Publishing, Community Management + Reporting, • Schedule and publish approved content using designated social media management platforms., • Monitor account engagement and support community management, including comments, messages and audience interactions., • Track key performance indicators, including engagement, reach, impressions and follower growth., • Provide performance insights and recommendations to inform future content strategies., • Identify opportunities to optimize content based on performance trends. Requirements • Bachelor’s degree in Social Media, Marketing and/or Public Relations or a related field, • Three (3) to five (5) years of social media management experience (bonus points if you’ve worked your magic in culinary marketing and know the food, beverage and hospitality industries), • A proven knack for turning ideas into epic content and campaigns, • Deep understanding of social media platforms (Instagram, Facebook, TikTok) and supporting software programs, • Killer creative writing skills, and an eagle eye for typos, • Effectively manage multiple projects in a timely and simultaneous way, • Proficient with Google Suite products (Sheets, Docs, etc.) or equivalents, • Exceptional eye for details and organizational skills that would make Marie Kondo jealous, • Excellent communication and presentation skills, • Expert in English, both written, oral, and grammatical communication, • Fully remote freelance opportunity, with on-site content capture required as needed based on client and project needs., • Receive and run with constructive guidance in a positive, and impactful way, • Thrive in (and love) an ever-changing environment, staying focused and effective, • A passion for learning and growing (because we're all about leveling up), • An insatiable curiosity about the hospitality industry (seriously, we live for this stuff) Freelance Engagement + Compensation • Remote, independent contractor opportunity., • Compensation structured on a per-account monthly fee, based on the agreed-upon scope of work and deliverables for each client., • Initial engagement anticipated to include a minimum of two (2) client accounts, with the potential for additional accounts based on agency needs and mutual availability., • Opportunity for an ongoing freelance partnership supporting a diverse portfolio of food, beverage and hospitality brands., • Specific deliverables, timelines and compensation will be established in an independent contractor agreement prior to the start of the engagement. RockawayMore is committed to fostering an inclusive + collaborative environment. We welcome freelance talent from diverse backgrounds + evaluate candidates based on experience, qualifications + the ability to deliver exceptional work.