Communications and Marketing Specialist
hace 1 día
Philadelphia
Job DescriptionDescription: The Communications and Marketing Specialist is responsible for driving MHP's digital communications, marketing, advocacy, donor engagement, and volunteer outreach efforts. This role develops and manages content across social media, email, website, video, and print channels; supports fundraising and development initiatives; maintains donor and volunteer databases; and helps promote MHP's mission through compelling storytelling and community engagement. The ideal candidate combines strong communications and marketing skills with experience in nonprofit outreach, constituent management, and project coordination to help advance organizational awareness, engagement, and fundraising objectives. This is a hybrid position, located at 833 Chestnut St, Suite 1100, Philadelphia, PA 19107. The hybrid schedule requires three consecutive days in-office. The schedule will be Monday - Friday, 8:00AM - 4:00PM (Can also be 8:30AM - 4:30PM or 9:00AM - 5:00PM). The salary for this position will be $56,000 annually. As an MHP employee, you will have access to the following benefits: • Generous Paid Time Off (Up to 39.5 paid days off per year!), • Medical, Dental & Vision Insurance, • No Cost Life and Disability Insurance, • Flexible Spending Accounts, • No Cost Employee Assistance Program, • Retirement Plan with Annual Discretionary Employer Contribution, • Employee Referral Bonuses, • Tuition Reimbursement, • Federal Student Loan Forgiveness Program, • Continuous Growth & MHP Sponsored Training Opportunities MHP is the proud recipient of Mental Health America's 2026 Platinum Bell Seal Award—an national recognition for our commitment to nurturing mentally healthy workplaces. Join us in revolutionizing workplace well-being and raising the bar for mental health excellence! Digital Media and Marketing: • Create and manage content for digital platforms (social media, website, blogs, podcasts, email campaigns, etc.)., • Develop and execute digital media campaigns and social media strategies aligned with MHP’s strategic goals., • Maintain and update digital media advocacy and awareness calendars, marketing plans, and direct marketing methods., • Improve brand awareness and community engagement around mental health, peer support, and MHP’s mission., • Design multimedia content (graphics, videos, brochures) for digital outreach and campaigns., • Organize and promote events (e.g., legislative visits, rallies) across digital platforms., • Monitor and analyze social media/web traffic, assess engagement, and optimize digital presence., • Collaborate with other departments to manage brand awareness and reputation., • Track and analyze ROI and KPIs, using data to refine marketing strategies., • Assist with crisis management and moderating user-generated content according to platform policies., • Stay updated on digital media trends and technologies., • Conduct email marketing campaigns targeting relevant audiences and generating revenue. Donor Database Administration: • Administer the donor, volunteer and other constituent management system (e.g., CRM software) including data entry, tracking, and updating constituent information., • Prepare and generate donor, volunteer and other constituent reports, track fundraising and volunteer progress., • Support the advancement team with preparation for donor communications, acknowledgements, and stewardship. Volunteer Coordination: • Review volunteer inquiries and send them to the appropriate program/ department to follow up., • Maintain a volunteer database and communication system for updates including about advocacy efforts and how they can join in., • Prepare an annual report of the number of volunteers and volunteer hours and other reports as needed., • Serve as the point of contact for volunteers and address any logistical needs or concerns. General Administrative Support: • Provide administrative support for department initiatives, including scheduling meetings, organizing events, and assisting with special projects., • Handle correspondence related to donor and volunteer communications., • Assist in preparation of materials for fundraising events, donor meetings, and campaigns., • Help organize and maintain physical and digital files, ensuring all materials are up-to-date and easily accessible. General Communications Support: • Assist in the preparation and distribution of newsletters, annual reports, and press releases., • Help create content for internal and external communications that promote the organization's mission., • Support the coordination of campaigns and events, from planning through execution., • Conduct interviews with participants, staff, volunteers, donors, and community partners to develop written, photographic, and video stories Other Duties: • Maintains compliance with all MHP policies and procedures., • Reports known conduct taken by any MHP employee (including yourself) who violates any MHP policy or law on which you have been trained, or should know of, such as laws criminalizing theft or violent crimes, and reports the matter to management or to the Vice President of Compliance or Human Resources., • Other duties as assigned to fulfill MHP’s mission... Requirements: Qualifications: • Bachelor’s degree in Communications, Marketing, Nonprofit Management, or a related field (or equivalent experience)., • Proven experience in digital media, marketing, or communications, with proficiency in social media management, content creation, and email marketing platforms., • Basic graphic design skills (e.g., Canva, Adobe Creative Suite)., • Strong organizational skills with the ability to manage multiple tasks simultaneously., • Familiarity with donor management software (e.g., Salesforce, Bloomerang, DonorPerfect) and volunteer coordination tools., • Excellent written and verbal communication skills., • Detail-oriented, adaptable, and proactive with the ability to work independently and as part of a team., • A passion for the mission of the organization and the ability to represent the organization’s values through communication and outreach efforts. Preferred Qualifications: • Experience in a nonprofit setting, particularly in development and communications. Technical Skills Required: • Photography, • Videography, • Video editing (Adobe Premiere Pro or equivalent), • Graphic design (Adobe Photoshop, InDesign, Canva), • Social media management (Facebook, Instagram, LinkedIn, YouTube, TikTok, etc.), • Email marketing and newsletters (Constant Contact or similar platform), • Print design and production, • Copywriting and interviewing, • Website design and maintenance (Webflow), • Digital asset management (organizing and maintaining photo, video, and graphic files) PHYSICAL DEMANDS While performing the duties of this job, the employee is required to: • Sit at a desk with ergonomically appropriate equipment., • Lift up to 25 lbs., • Remain awake during entire shift, including break times., • Ability to travel locally on an as-needed basis to MHP program sites and events to capture photography, videography, interviews, and other digital media content., • Ability to perform the essential job functions while meeting qualitative and/or quantitative productivity standards safely and successfully with or without a reasonable accommodation., • Frequent talking and listening. Must be able to talk, listen and speak clearly and accurately; possible exposure to loud and/or vulgar language and hostile gestures, given participant mental health diagnoses and challenges., • Ability to maintain regular, punctual attendance and be available for flexible work schedule, including overtime, evenings, weekends, and/or holidays as needed., • Ability to carry computer equipment, and ascend/descend stairs carrying computer equipment. Reasonable accommodations will be made to enable individuals with disabilities to perform their essential job duties.