Marketing & Communications Manager
hace 4 días
Dartford
Role: Marketing & Communications Manager – Dartford \n Salary: £35k- £45k DOE \n WorkingHours: 08:30am- 17:30pm Monday to Friday \n Benefits: \n\n • Private medical\n, • Bonus up to 10% based on company and personal performance\n, • Holidays- 23 days + statutory increasing up to 25 days with service\n, • Onsite parking\n, • Electrical car charging points\n\n General overview: \n The Marketing & Communications Manager will be responsible for maintaining and enhancing the external brand presence using customer-facing communications. \n The role will ensure that all external communications, marketing collateral, website content, social media activity and customer-facing materials are professional, accurate, consistent and aligned with the brand. \n Working closely with the Sales, Commercial and Product teams, the Marketing & Communications Manager will review, create and coordinate content that supports customer engagement, promotes our products and services, and strengthens our market presence. \n Responsibilities: \n Brand Management \n\n • Act as a guardian of the brand.\n, • Ensure consistency across all external communications and materials.\n, • Maintain brand templates and marketing assets.\n, • Support the development of company branding initiatives where required.\n\n Marketing Collateral \n Create, update and maintain customer-facing collateral including: \n\n • Brochures\n \n, • Flyers\n, • Product guides\n, • Customer presentations\n, • Exhibition materials\n, • Promotional items\n, • Technical literature\n, • Ensure all materials are professionally presented, accurate and aligned with current branding guidelines.\n \n\n External Communications \n\n • Draft and coordinate external customer communications.\n, • Support the preparation of customer announcements, newsletters and business updates.\n, • Ensure all external communications reflect the brand and tone of voice.\n, • Review communications produced by other departments to ensure consistency and quality.\n\n Social Media \n\n • Coordinate and maintain social media presence.\n, • Create and schedule content across relevant platforms.\n, • Promote company news, product launches, exhibitions and customer success stories.\n, • Monitor engagement and recommend improvements to increase visibility.\n\n Website Management \n\n • Maintain and regularly update the website.\n, • Monitor website performance and identify opportunities to improve user experience, ensuring all information is accurate, relevant and up to date.\n, • Work with external website providers where required to implement improvements and updates.\n, • Ensure new products, services and company updates are reflected on the website in a timely manner.\n\n Internal Support \n\n • Support the Sales and Commercial teams with customer-facing materials.\n, • Assist with exhibitions, trade shows and industry events.\n, • Liaise with suppliers, designers and marketing agencies where required.\n, • Support company-wide communications projects as requested.\n\n Reporting \n\n • Monitor website traffic and social media engagement.\n, • Produce simple monthly reports on marketing activity and performance.\n, • Identify opportunities to improve customer engagement and brand visibility.\n\n The ideal candidate will have experience of: \n\n • Experience of working within a B2B marketing role, ideally within Electrical or distribution based industries\n, • Managing website content and updates.\n, • Producing professional marketing and communication materials.\n, • Coordinating social media activity.\n, • Working with external suppliers, designers or marketing agencies.\n, • Reviewing and editing written communications.\n, • Maintaining brand standards across multiple communication channels.\n\n It’s a bonus if you also have: \n\n • Experience within manufacturing, distribution, industrial or technical sectors.\n, • Experience using Canva, Adobe Creative Suite or similar design software.\n, • Understanding of SEO and website analytics.\n