Legal Social Media & Marketing Assistant
8 days ago
Fort Lauderdale
Job DescriptionSocial Media & Marketing Specialist Full‑Time | Onsite | Hourly $23.00 - $27.00 | Benefts | Possible Hybrid Option After Training Mayersohn Law Group, P.A. is seeking a creative, detail‑oriented Social Media & Marketing Specialist to work on‑site in our Fort Lauderdale office. Daily in‑office presence is required to capture real‑time content, collaborate with leadership, and support events. A hybrid schedule may be considered after successful training and performance milestones. This role focuses on content creation, design, analytics, event support, and digital presence management across Instagram, LinkedIn, Facebook, TikTok, YouTube, and emerging platforms. If you love creating engaging content, staying ahead of trends, and building brand visibility, this role is for you. RESPONSIBILITIES Content Creation & Social Media • Create, schedule, and publish content across Instagram, Facebook, LinkedIn, TikTok, YouTube, Threads, X, and Lemon8., • Develop platform‑specific posts, reels, shorts, carousels, and long‑form content., • Capture in‑office, real‑time content that highlights firm culture and leadership., • Shoot, edit, and repurpose video and photo content for each platform., • Maintain and organize the social media content calendar., • Track analytics, KPIs, and monthly performance reports., • Use AI tools (ChatGPT, etc.) to ideate and enhance content., • Schedule content from Wildfire based on provided instructions., • Stay current on trends, algorithms, and best practices. Branding, Design & Asset Management • Design visual assets including banners, thumbnails, magazine ads, landing pages, and marketing graphics., • Create YouTube banners, podcast logos, and other visual materials., • Update branding elements (logos, templates, typography, color palettes)., • Organize and archive design files, photos, videos, and marketing assets., • Troubleshoot and contest restricted content while ensuring Florida Bar compliance. Event Planning, Coordination & On‑Site Media (Event coordination experience is a strong bonus) • Support planning and execution of firm events, workshops, and speaking engagements., • Attend events with the firm owner to provide back‑of‑room support., • Capture photos, videos, and live social media content during events., • Coordinate logistics, vendors, and promotional materials., • Produce post‑event recaps and follow‑up content. Community Engagement & Digital Presence • Create content for the private Facebook group The Profitable Attorney Connection., • Oversee website updates, mailing lists, SEO/GEO, and analytics., • Research trends and competitors to guide content ideas., • Respond to comments, messages, reviews, and community interactions., • Engage with relevant pages and posts to increase visibility and reach., • Collaborate with internal team members for approvals and feedback. Lead Generation & Monetization • Identify and engage prospective clients through social media., • Track Meta monetization metrics and optimize for growth., • Support additional marketing and administrative tasks as needed. QUALIFICATIONS • Must be able to work on‑site in Fort Lauderdale, FL., • 1+ years of experience in social media marketing, content creation, or digital design., • Proven experience managing content across Instagram, Facebook, LinkedIn, TikTok, and YouTube., • Proficiency with Canva, Adobe Creative Suite, or similar design tools., • Experience with video editing tools (CapCut, Adobe Premiere, Final Cut)., • Strong understanding of analytics tools (Meta Business Suite, LinkedIn Analytics, YouTube Studio)., • Excellent attention to detail, grammar, and visual consistency., • Ability to manage a content calendar and meet deadlines., • Event coordination or event‑based content experience., • BA in Marketing, Communications, or related field., • Prolonged periods of sitting and computer work., • Ability to lift up to 15 pounds. COMPENSATION AND BENEFITS • Competitive hourly rate, • Medical, dental, vision, and 401(k) benefits, • Paid time off and paid holidays, • Professional development and training, • Supportive, collaborative, inclusive firm culture, • Modern systems, strong leadership support, and opportunities to grow creatively ABOUT MAYERSOHN LAW GROUP, P.A. Mayersohn Law Group, P.A. is a dynamic, NAMWOLF, AV‑rated law firm recognized for excellence across South Florida. Led by founder Leah Mayersohn, a former prosecutor with decades of high‑stakes litigation experience, our firm handles Criminal Law, Family Law, Real Estate, Commercial Litigation, and more. We are known for sharp strategy, fast communication, and a client‑focused approach that gets results. We are expanding our team as we invest in new systems, marketing initiatives, and operational growth. This is an exciting time to join a firm that values initiative, integrity, creativity, and continuous improvement.