Social Media Marketing Manager
1 day ago
Charleston
Job Description Audience Growth & Distribution Strategist (Charleston-based | In person) We’re looking for someone who knows how to get content in front of the right people, not just chase views. This role is about real audience growth, smart distribution, and organic reach that actually turns into business. If your strategy is just “post more” or basic SEO, this won’t be a fit. What You’ll Do • Put our content directly in front of the right audience, consistently, • Understand how algorithms actually work across platforms, • Focus on quality reach over vanity metrics, • Use performance data to adjust what’s working (and cut what’s not) Non-Negotiables (Please Read) If any of these don’t apply to you, don’t apply — we’re serious about this. • You live in Charleston, SC (this is not remote), • You have a strong personal or professional social media presence, • You already know how to grow an audience that engages and converts, • You must include links to your social media account(s) No social links = no review. How to Apply Send: • A quick intro, • Links to your social media accounts, • A short explanation of how you’d put a luxury real estate brand in front of a high-net-worth audience organically This role is for someone who’s already doing this — not learning as they go. If that’s you, we want to see your work. Compensation: $25 - $50 hourly Responsibilities: • Run and grow our social media platforms, including Instagram, TikTok, YouTube, Facebook, X, and LinkedIn, • Film on-site at listings, Charleston locations, events, client experiences, and podcast sessions, • Direct and capture short-form videos (Reels, TikToks, Shorts, lifestyle clips, BTS), • Edit high-quality videos using AI tools, Canva, CapCut, or similar tools, • Maintain a consistent, aesthetic, on-brand visual presence across all platforms, • Identify trending sounds, hooks, transitions, and content formats that drive reach, • Optimize content for algorithms to increase visibility and track measurable growth, • Write engaging captions, titles, and thumbnails to improve performance, • Build and execute a content calendar aligned with marketing goals, • Use analytics to track views, engagement, growth, and performance improvements, • Create social hype for new listings, lifestyle content, and behind-the-scenes moments, • Learn or operate equipment, including DJI gimbal, DJI mics, and drones (Provided), • Assist with promotional content for team events, open houses, and brand initiativesQualifications:, • Can develop dynamic SEO content with text, image, and video, • 2+ years as a marketing coordinator, social media specialist, or similar work experience, • Local to Charleston and able to film in person, • Proven experience creating and editing short-form video content, • Ability to provide a portfolio of Reels/TikToks/Shorts you have personally filmed & edited, • Strong understanding of social media trends, algorithms, hooks, and growth psychology, • Proficiency in Canva, CapCut, or similar editing platforms, • Ability to direct on-camera talent with clear vision and guidance, • Reliable, organized, fast-moving, and comfortable working independently, • Flexible schedule (shoots may require occasional evenings or weekends), • Experience with DJI equipment (gimbal, drone, mics), • Experience managing brand social media accounts, • Strong aesthetic/videography skills, • Familiarity with SEO, YouTube strategy, or analytics tools If you cannot show relevant video work with proven performance, this role is not a fit. About Company MR REAL ESTATE SC is one of Charleston’s fastest-growing and most recognized real estate brands — known for bold marketing, powerful online presence, and a modern, high-performance culture. We operate at a level where standards are high, results matter, and ambitious people excel quickly. Joining our team means stepping into a brand with momentum, visibility, and nonstop opportunity. Our marketing generates a constant flow of attention, leads, and high-value clients — giving the right people an environment where their talent is noticed, and their work actually creates impact. Team members at MR REAL ESTATE SC get access to strong leadership, cutting-edge tools, a creative atmosphere, and the kind of fast-paced environment that sharpens skills and accelerates growth. We're not a traditional real estate team — we’re a forward-thinking brand shaping what modern real estate looks like in Charleston.