Marketing & Creative Generalist
hace 4 días
Clearwater
ONSITE ON LOCATION ONLY - IN OFFICE 9 - 6 Valor Real Estate Development is a boutique luxury developer creating community-transforming real estate icons in emerging cities. Our portfolio is anchored by prestigious brand partnerships — currently Aston Martin and Roche Bobois — with further partnerships anticipated as the company scales. We are looking for a Junior Marketing & Creative Associate who brings genuine production skills to the table: someone who can pick up a camera, step behind a gimbal, sit at an edit bay, and produce material that looks and feels like the luxury brand we are. The ideal candidate is a marketing generalist with a creative production core — what the industry sometimes calls a "preditor" (producer, videographer, photographer, editor) — who is equally at home building a brand deck in InDesign, color-grading a walkthrough film, or scheduling a week of social content. IF YOU ARE APPLYING PLEASE INCLUDE A REEL OF PAST PROJECTS FOR REVIEW The incoming associate will serve as an extension of the Deputy Marketing & Promotion Manager, covering the full range of day-to-day marketing execution — with a particular emphasis on creative production. Core responsibility areas include: A. Video Production & Editing ★ Priority Area • Assist on all marketing film shoots: camera operation, gimbal work, b-roll capture, audio monitoring, • Take ownership of short-to-medium format edits: property walkthroughs, event recaps, social reels, teaser cuts, • Collaborate with the Deputy CEO on long-form marketing films: assembly edits, revisions, color, audio finishing, • Operate and manage filming equipment: mirrorless cameras, gimbals, audio rigs, lighting setups, • Manage media: organize footage libraries, back up assets, maintain project file hygiene, • Deliver exports optimized for social platforms, web embeds, broadcast, and sales presentations, • Eventually, develop capability to independently produce and direct short-form marketing content B. Photography ★ Priority Area • Capture high-quality stills at events, sales gallery openings, construction milestones, and brand activations, • Execute property and architectural photography: interiors, exteriors, amenity spaces, lifestyle moments, • Cull, retouch, and deliver final selects that meet luxury brand standards, • Build and maintain a well-organized photo archive by project, event, and date, • Collaborate with the Deputy Manager on drone shoot days (ground crew and second camera), • Note: Licensed drone operation (Mavic Pro 4) remains the exclusive legal domain of the Deputy Manager. A candidate with their own Transport Canada or FAA drone certification is a significant tiebreaker. C. Social Media Management & Content Creation ★ Priority Area • Assist with, and eventually own, day-to-day posting and scheduling across platforms (Instagram, LinkedIn, Facebook, TikTok), • Draft captions, copy, and hashtag strategies in the established Valor brand voice, • Produce social-first content: reels, carousels, stories, short-form video, • Repurpose long-form film and photography assets into platform-optimized social content, • Track engagement metrics and recommend content improvements based on data D. Graphic Design & Brand Production • Design and produce print collateral across the full range: brochures, books, flyers, folders, sales packages, invitations, signage, • Create social media graphics, story templates, and animated assets aligned to brand standards, • Produce email blast artwork and HTML/template updates, • Prepare all files for print production: pre-press, bleeds, color profiles, vendor submission, • Enforce brand consistency rigorously across Valor corporate identity and all partner brand guidelines (Aston Martin, Roche Bobois, and future partners), • Assist with presentation decks, event materials, and sales support design E. Copywriting & Content Production • Write and edit copy for email campaigns, website pages, marketing materials, and social posts, • Contribute to scripts and shot lists for video productions, • Work within the AI-assisted copywriting framework already established for Valor's brand voices, • Assist with long-form content to build Valor's brand authority and reputation as a luxury developer F. Website Updates & Digital Maintenance • Make content updates to Valor's website(s): text, images, listings, project pages, • Assist with landing pages for campaigns, events, and project launches, • Upload, optimize, and organize media assets for web performance G. Email Marketing • Design and schedule email campaigns: newsletters, sales announcements, event invites, drip sequences, • Manage list hygiene, segmentation, and basic reporting inside the existing ESP, • Build or update HTML email templates as required H. Event, Campaign & Production Logistics • Help organize and execute sales events, project launches, and publicity activations — including on-site creative capture, • Coordinate with vendors: printers, signage, promotional goods, A/V, event production, • Manage Purchase Orders, vendor accounts, and marketing spend tracking, • Support direct mail campaigns: design, list management, print production, mailing logistics I. Agency & Vendor Liaison Support • Assist the Deputy Manager in day-to-day communication with external marketing agencies and creative vendors, • Track deliverables, timelines, and revision cycles across agency relationships, • Compile creative briefs and feedback documents for external teams Computer Skills Required • Premiere Pro — Primary video editing; the workhorse for all marketing film production, • After Effects — Motion graphics, lower thirds, title sequences, animated social content, • Photoshop — Photo retouching, compositing, digital asset creation, • Illustrator — Vector graphics, logo work, icon systems, scalable brand assets, • InDesign — Print collateral, brochures, books, sales packages, event materials Additional required skills Color grading Audio for video Adobe After Effects Brand standards enforcement Social media management Copywriting & brand voice GenAI tools (image, copy, video) What We’re Looking For • At least 3 years of experience as a Marketing Manager or in a similar role., • Strong passion for media creation, especially in luxury real estate or lifestyle brands, • Exceptional visual taste and attention to detail, • Creative thinker who brings fresh ideas and innovative approaches, • Experience using AI tools for content creation or workflow optimization, • Proficiency in photography, videography, and post-production, • Solid understanding of social media best practices and platform trends If you’re excited about luxury branding, social storytelling, and creating content that sells lifestyle—not just real estate, we’d love to hear from you. Compensation & Benefits Salary ranges for this position vary by experience and role, typically starting from $60,000 and scaling based on qualifications up to $70,000. We proudly offer a comprehensive benefits package that includes medical, dental, and vision insurance, as well as paid time off. Please note: we are not working with external recruitment or headhunting firms for this position. By submitting your resume, you acknowledge that your application is voluntary and does not constitute a binding agreement or obligation on behalf of either party. Valor Real Estate Development provides equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, pregnancy, genetic information, national origin, protected veteran status, disability status, or any other legally protected basis, including arrest and conviction records, in accordance with applicable law.