Marketing Executive
hace 17 días
Nottingham
Location: Trent Bridge Nottingham Contract: Permanent Full-time (35 hours per week) Salary: 25000 per annum Were looking for a creative and data-driven Marketing Executive to join our Marketing & Communications team at Trent Bridge one of the worlds most iconic cricket venues. In this exciting role youll help deliver multi-channel marketing campaigns that grow attendances boost engagement and strengthen the Trent Bridge brand. From digital marketing and CRM activity to campaign planning content creation and event promotion youll play a key part in showcasing our world-class cricket and community events. Were after someone organised enthusiastic and ready to bring fresh ideas to a fast-paced team-focused environment. Role profile: Relevant General Objectives • Demonstrate prowess in digital and traditional marketing to take our products and services to a targeted audience, • Deliver data-led marketing campaigns, • Contribute to the continual development of the clubs marketing function, • Protect and enhance the Trent Bridge brand and its values, • Enhance the reputation of Trent Bridge as a world-class venue, • Deliver multi-channel campaigns that uphold the clubs reputation for impact and innovation across owned media paid media and CRM, • Co-ordinate campaigns that drive sell-out attendances for international fixtures at Trent Bridge and that increase attendances at mens and womens Vitality Blast fixtures maximising revenues, • Contribute to longer-term campaign strategies to drive upward momentum in membership and season ticket sales, • Pro-actively drive campaigns to maximise retail sales, • Deliver marketing briefs for the business-to-business sales events recreational cricket and charity arms of the business, • Generate innovative engaging concepts and ideas to drive sales awareness and profile of both cricket and non-cricket functions and events, • Create engaging content-rich email campaigns to influence customer behaviour maximise sales and drive engagement, • Ensure marketing campaigns are targeted and segmented to optimise engagement and cross-promote products and services, • Analyse campaign performance to optimise the delivery of email SMS above-the-line and below-the-line marketing campaigns benchmarking against competitors, • Drive growth through acquisition retention cleanliness and segmentation of databases, • Brief generate and publish content for the clubs website and social media channels, • Assist with quality control across the clubs owned media portfolio, • Maximise the performance of paid media across channels analysing data considering trends and seeking new ways to promote the club its teams and events, • Uphold the clubs brand guidelines and drive complete adherence across all output, • Deliver campaigns to raise awareness of the businesss cricket and non-cricket brands Person Specification: Department: Marketing & Communications Qualifications • A relevant undergraduate degree is essential., • You should have a good understanding of customer relationship management (CRM) email marketing and content generation techniques., • Knowledge of emerging trends and technologies in marketing is essential., • You will have experience working in a marketing role and delivering multi-channel marketing campaigns., • Experience in a sporting environment would be beneficial., • Experience managing large databases (100000 customer records) and using key metrics to drive revenue growth is desirable., • Excellent communication skills and the ability to engage with colleagues at all levels., • Strong organisational skills with the ability to manage multiple projects at once., • The ability to work independently and deliver briefs and projects effectively., • Strong copywriting editorial and digital marketing skills., • Analytical ability to interpret data and take quick effective action on campaigns., • Solid IT proficiency is required., • A working knowledge of CRM systems and data warehouse principles is desirable., • Friendly approachable and a strong team player with a positive can-do attitude., • Willingness to work weekend matchdays and evenings when required. Key timelines: Closing date: 5:00pm Sunday 23rd November 2025 First interviews: 1st2nd December 2025 Second interviews: 11th12th December 2025 If you have any questions please email the HR Department at: ___