Vice President of Marketing
10 days ago
Hollywood
Job DescriptionSalary: $150k - $180k WereNEXA, one of thefastest growingtechnology companies in Florida. As a mobility solutions provider, we offer services critical to organizations that are looking to bringto market innovative,mobile products. Inlaymans terms, you ask? Well, we design, engineer, and manufacture unique mobile solutions that enable some of the most interesting companies in the world (some of which you likely use regularly) to bring smart solutions to market quickly and efficiently, and then we deploy and support these large-scale fleets of devices to make our clients business operations even easier. Our clients come from diverse industries, many of which form the cornerstones of our modern society, including healthcare, retail,defense,and food delivery. So, in a sense, working atNEXAmeansyoullbe helping to enhance and streamline the functioning of our everyday lives. Still reading? Well,hereswhat WERE looking for.The idealNEXAemployeeis someone who isaccountable, can work independently or as part of a team, and has an interest in propelling innovative technology into the broader ecosystem.Werelooking for team members that will speak their mind, accept feedback, and continue to drive our growth. If you think you fit the bill, and youre curious to hear more, wed love to see your application! We are seeking an experienced and creative Vice President of Marketing to join our Revenue Team. Responsible for shaping and executing a comprehensive marketing strategy that drives revenue, brand awareness, and lead generation across multiple brands, including NEXA, Rhino Mobility, and Mambo, this role will focus on targeting enterprise clients as well as wireless carriers, channel partners, and strategic partners, positioning NEXA as a leader in the enterprise mobility space. Defining and implementing a clear Account-Based Marketing (ABM) strategy in partnership with the Revenue Team, ensuring marketing efforts are tightly aligned with sales objectives and pipeline acceleration, including developing integrated campaigns tailored to high-value accounts, leveraging data-driven insights to personalize outreach and maximize engagement. The VP will work closely with strategic partnersincluding carriers, technology providers, and channel partnerson joint marketing initiatives, a variety of events (tradeshows, virtual, and more), co-branded campaigns, events, and account mapping programs to expand market reach and strengthen partner relationships. As a spokesperson for NEXA, representing the company to media, analysts, and at industry tradeshows. The VP will articulate NEXAs vision, product strategy, and market leadership to external audiences, reinforcing brand credibility and executive presence. As a key member of the executive leadership team, the VP will provide strategic guidance on go-to-market planning, oversee lead generation programs, and ensure consistent brand messaging across all channels. The ideal candidate will bring a proven track record of success in growth marketing within telecom or wireless industries, exceptional leadership skills, and the ability to inspire and scale a high-performing marketing organization. Responsibilities: • Develop and execute a comprehensive marketing strategy focused on growth, brand visibility, and lead generation., • Oversee marketing for multiple brands: NEXA, Rhino Mobility, and Mambo., • Develop end-to-end lead generation and attribution analytics and reporting., • Build, mentor, and lead a high-performing marketing team across lead generation, brand, events, and partner marketing., • Define and implement an Account-Based Marketing (ABM) strategy aligned with Revenue Team objectives., • Drive outbound marketing initiatives and optimize inbound strategies for enterprise mobility solutions., • Collaborate with strategic partners on joint marketing programs, co-branded campaigns, and account mapping initiatives., • Serve as a company spokesperson for media, analysts, and at industry events and tradeshows., • Manage marketing budgets, forecasting, and ROI analysis for campaigns and programs., • Lead go-to-market strategies for new product launches and major updates., • Represent NEXA at industry events, conferences, and partner engagements., • Ensure brand consistency across all channels and campaigns., • Manage event strategy including key messaging, exhibiting, sponsorships, attendance, and logistics., • Manage external agencies and freelancers to deliver high-quality marketing outputs on time and within budget., • Create standard operating procedures to ensure ISO27001 and ISO9001 compliance and quality management., • Leverage data-driven insights to refine marketing tactics and improve performance., • Create standard operating procedures to ensure ISO27001 and ISO9001 compliance and quality management., • Employees willbe requiredto adhere to NEXA's information security policies and procedures. Requirements: • MBA or advanced degree in Marketing or related or equivalent experience., • 10+ years of progressive marketing leadership experience, with at least 5 years in a senior role., • Strong expertise in B2B lead generation, account-based marketing, and partner marketing., • Experience managing multiple brands and complex product portfolios., • Demonstrated success in building and leading high-performing teams., • Deep understanding of enterprise mobility, 5G devices, and Android ecosystem preferred., • Exceptional communication, presentation, and stakeholder management skills., • Proficiency in event management platforms (e.g., Cvent, Eventbrite) and webinar tools (e.g., Zoom, GoToWebinar)., • Familiarity with CRM and marketing automation systems (HubSpot experience is a plus)., • Strong graphic design skills (Adobe Creative Suite, Canva, etc.)., • Proficient in Microsoft PowerPoint and other presentation tools., • Hands-on experience in SEO and digital marketing analytics., • Ability to travel up to 25%. Willingness to travel for tradeshows and partner events as needed.