Marketing Manager
2 days ago
£51000–£56000 yearly
Full-time
Barbican, London
Company Introduction London School of Beauty and Make-up (LSB) is a private beauty education provider in the UK. Our courses range from foundational beauty therapy and skincare training to advanced non-medical aesthetic treatments. We are committed to providing students with industry-recognised qualifications alongside strong practical skills. Job Responsibilities As a Marketing Manager, you will be responsible for LSB’s overall marketing development. • Working with internal teams to develop marketing and sales strategies and set recruitment targets;, • Planning and delivering integrated marketing and brand campaigns to increase brand awareness and student enrolment;, • Conducting market research and competitor analysis to optimise marketing plans;, • Managing marketing channels including the website, social media, and email marketing to ensure consistent brand communication;, • Organising promotional campaigns such as open classes, trial sessions, and seasonal marketing activities;, • Monitoring enrolment and sales data, preparing reports, and providing strategic recommendations to management;, • Leading and coordinating the marketing team to deliver campaigns effectively;, • Managing partnerships with KOLs, influencers, and beauty bloggers to increase brand exposure;, • Organising online and offline events including open days, workshops, and exhibitions;, • Developing relationships with partners and clients. Education, Skills & Qualifications • Bachelor’s degree or above, preferably in Marketing, Business Management, Media Studies, Brand Management, or a related field;, • At least 3–5 years of experience in marketing, branding, or digital marketing;, • Familiarity with digital marketing channels and tools, including social media management as well as content creation and publishing;, • Strong brand awareness and aesthetic sensibility, with interest or sensitivity to the beauty, aesthetics, or health industry;, • Excellent English copywriting skills, capable of producing marketing copy, social media content, and press releases;, • Strong project management and execution capabilities, with the ability to independently plan, organise, and deliver marketing campaigns and partnership projects;, • Experience in KOL, influencer, or blogger marketing would be an advantage.