Senior Marketing Manager - UCL - Full Time - London
22 hours ago
London
Salary: £40,000 - £46,000 per annumShift hours: Full Time At Gather & Gather, we are known as one of the UK & Irelands most distinctive workplace catering experts, we are passionate about great food and great coffee and putting our employees and customers at the heart of everything that we do. We are currently recruiting for a Senior Marketing Manager to work with us at UCL. Location: UCL Campus London Rate of pay: £40,000 - £46,000 per annum Working pattern: 40 hours per week, Monday - Friday with flexibility to work 1-2 days per week from home The Snr Marketing Manager is responsible for managing and executing all marketing activities at their assigned university or college site. Reporting directly to the Account Director – Universities, this role ensures that marketing strategies are effectively implemented to drive student engagement, enhance brand presence, and support business objectives. The Snr Marketing Manager collaborates with internal teams, university stakeholders, and central marketing to align local marketing efforts with the wider organisational strategy. A key aspect of the role is the ongoing analysis of marketing performance, including student engagement rates, sales returns, average transaction value (ATV), footfall data, social media engagement, and campaign effectiveness. The Snr Marketing Manager is also responsible for overseeing branding, signage, social media management, and digital communications at their site. Key Responsibilities Site Marketing Execution & Management • Implement and manage all marketing activities at the assigned university or college site., • Develop and execute a tailored marketing strategy that aligns with overall business goals and university-specific needs., • Manage all on-site branding, signage (directional and promotional), and marketing materials to ensure consistency and effectiveness., • Oversee social media accounts for the site, ensuring engaging content and strong community interaction., • Create and manage digital communications, including email campaigns, app notifications, social media and online content, • Ensure high-quality and approved content is used across all marketing channels, kiosks, and digital platforms., • Plan and execute student engagement initiatives, including Freshers’ Week activations and other key student events., • Work closely with operational leads to brand and market food concepts effectively., • Act as the primary marketing contact for university and company stakeholders, maintaining strong relationships., • Work with university client to ensure all marketing efforts align with their brand identity and student engagement strategies., • Collaborate with external marketing teams to align messaging and PR strategy., • Monitor and report on key marketing metrics, including student engagement rates, sales performance, ATV, footfall trends, and digital analytics., • Use data insights to adjust marketing strategies and ensure maximum impact., • Support the launch of new concepts, refurbishments, and operational changes through targeted marketing campaigns., • Ensure smooth roll-out of new signage, branding, and customer engagement materials., • Proven experience in a marketing role, preferably within the education, hospitality, and / or retail sectors., • Strong understanding of branding, digital marketing, and social media management., • Excellent communication and relationship-building skills., • Proficiency in analysing marketing data and applying insights to strategy., • Strong organisational and project management skills, with the ability to manage multiple initiatives simultaneously., • Degree in Marketing, Business, Communications, or a related field., • Proactive, creative, and highly organised., • Strong problem-solving and decision-making abilities., • Passionate about student engagement and brand experience. What's in it for you? Working with Gather & Gather has its perks! People are at the heart of everything we do, so we've developed a range of benefits and development opportunities to keep you content. • Personal Development and Training opportunities, • Life assurance scheme, • Pension scheme, • Holiday allowance, • Private medical eligibility, • Eye care, • A great wellbeing strategy – including access to our Employee Assistance Programme, salary finance, • Family friendly support, • Regular social events and communication with our leaders, • A holiday purchase scheme, • Volunteering days, • Professional subscriptions, • Recognition schemes and people awards, • Long service awards As part of Compass you'll help to feed people, fuel progress and forge connections in around 6,000 venues. Join us to grow your career with the industry leader, and get competitive pay, great perks and unrivalled opportunities for learning and development, at one of the UK's biggest businesses. Job Reference: com/2305/48608001/52740719/SU #Gather and Gather Compass Group UK&I is committed to fostering an environment where every individual can truly be themselves at work and has equal opportunities to advance in their careers. We strive to build a culture that respects and celebrates the unique talents, beliefs, backgrounds, and abilities of all our team members. We want our colleagues to feel valued, empowered to reach their full potential, and to thrive - because diversity is our strength! Reference: compass/TP/2711204/196014Location: London