Product Manager - Soft Goods
4 days ago
Lawrence
THE COMPANY Founded in 1958, Gemline is a multi-award-winning consumer products supplier servicing the $27B promotional products industry and is recognized as one of the largest and most respected companies in its industry. Ranked as the 12th largest supplier in revenues industrywide by the Advertising Specialty Institute, Gemline offers a diverse product portfolio that includes bags, backpacks, headwear, umbrellas, luggage, drinkware, electronics, stationery, writing instruments, gourmet foods, lifestyle gifts, and more. In addition to its 12 in-house developed brands, Gemline partners with 34 renowned global consumer brands, including Ahead™, American Tourister®, Anker®, Cool Gear®, CORKCICLE®, Cuisinart®, Hartmann®, High Sierra®, Igloo®, iLive®, MiiR®, Moleskine®, New Balance®, Osprey®, Paper Mate®, Samsonite®, Sharpie®, Timbuk2®, Yankee Candle® and more. Gemline is widely recognized for its high-quality products, innovative design, retail brand portfolio, responsible business practices and exceptional customer service. The company has deep expertise in design, product engineering & development, CI/Lean, factory oversight, compliance and global sourcing diversification, and is an industry leader in sustainably made products. Its business model makes the process seamless and efficient for distributor partners, creating a strong B2B2B experience. At Gemline, community is at the core of the company’s purpose, "We Promote Community," which shapes the company’s culture, influences product design, and drives its commitment to creating a positive global impact. Guided by its betterwayTM corporate social responsibility efforts, Gemline focuses on bettering people and the environment. In 2024, the company became both a globally certified B Corporation and registered Massachusetts B Corporation, reinforcing its dedication to balancing purpose and profit. Gemline has been recognized as one of the Greatest Companies to Work For on multiple occasions, and most recently in 2025 by PPAI, a leading industry association. "Pride in People, Pride in Product" is more than a motto at Gemline, it is a way of life. The company’s associates play a crucial role in delivering an exceptional customer experience, guided by strong foundational values of trust, integrity, humility, diversity, community, and truth. Gemline's success reflects its associates' success, and its culture thrives on collaboration, initiative, continuous problem-solving, safety, and respect for people. Headquartered in Lawrence, Massachusetts, Gemline operates an integrated light manufacturing facility and distribution center, along with a secondary overflow warehouse, also in Lawrence. Additionally, the company operates a global technical center in Southern China that manages supply chain functions across Asia, including product development, sourcing, quality assurance, compliance, and logistics. It also has two sourcing offices in Vietnam and India. With approximately $140 million in annual revenue and 500 employees worldwide, Gemline is poised for continued growth. THE ROLE Gemline is seeking a Product Manager to support a portfolio of house and retail brands across multiple product categories. This role is responsible for managing the product lifecycle from concept through customer delivery, supporting strategic planning, product positioning, launch execution, and ongoing lifecycle management. The Product Manager manages specific product lines and brand partnerships within the Product Management Team, driving the product roadmap from concept to customer. They partner closely with cross-functional teams across Sales, Marketing, Design, Development, Supply Chain, and Finance to bring compelling, market-relevant products to life and drive category performance through data-driven decision making. This role reports to the Senior Product Manager and does not include direct supervisory responsibility. KEY RESPONSIBILITIES • Conduct and support strategic business planning for assigned categories, including revenue and margin objectives, in partnership with the Senior Product Manager., • Manage the full product lifecycle across multiple categories, from concept development and pipeline planning through launch, optimization, and end-of-life decisions., • Drive the product creation process by identifying compelling product and brand opportunities aligned with Gemline strategy, retail brand partners, category needs, and financial goals., • Ensure products are consumer-relevant, trend-forward, competitively positioned, and deliver a differentiated gifting proposition., • Partner closely with retail brand partners to identify opportunities, conduct business analyses, and evaluate brand and product performance., • Analyze U.S. and Canadian market trends and competitive landscapes to inform product strategy, assortment decisions, and innovation opportunities., • Collaborate cross-functionally with Marketing, Sales, Design, Development, Supply Chain, and Finance to ensure successful execution of product strategies and collections., • Partner with Marketing on sales enablement and customer-facing marketing strategies and materials., • Develop and present product strategies, category plans, and product lines to internal stakeholders., • Own product analytics and reporting, translating sales, forecast, and performance data into actionable product and business decisions., • Build expertise in Gemline’s product lifecycles, systems, processes, and methodologies, ensuring accurate and timely product data., • Mentor and support peers and contribute to continuous improvement initiatives., • Additional tasks and deliverables as assigned by management. REQUIREMENTS • Bachelor’s degree in Marketing, Business, or a related field required., • 4–6 years of experience in product management or product marketing, preferably within a consumer goods company with category responsibility., • Proven ability to thrive in a fast-paced team-driven environment, managing multiple priorities and deadlines., • Strong project management skills, with exceptional organization, attention to detail, and executional rigor., • Collaborative, flexible, and solution-oriented mindset, with the ability to work effectively across cross-functional teams., • Excellent communication and presentation skills, with the ability to influence and engage stakeholders., • Strong analytical and business acumen, with the ability to translate data into insights and actions., • Advanced proficiency in Microsoft Office (Excel, PowerPoint) and working knowledge of PLM systems., • High level of initiative, ownership, and curiosity, with a passion for products and an eye for detail in an international business environment., • Demonstrated ability to influence cross-functionally, model best practices and serve as a trusted resource and mentor across the organization IMPORTANT NOTICE: Our Company takes the security and privacy of job applicants very seriously. We will never ask for payment, bank details, or personal financial information as part of the application process. All our legitimate job postings can be found on our official website under the careers section ().