Sr. Product Management Manager, Global
hace 14 días
Newport News
Job Description Job Summary: The Global Senior Product Management Manager will oversee the product lifecycle from concept to launch, ensuring the successful delivery of high-quality products that meet market demands and drive Burlington Medical's strategic goals. This role involves close collaboration with cross-functional teams, including operations, marketing, finance, sales (direct and distributors), training, and customer care, to develop and execute product strategies that align with business objectives. Key Responsibilities: Product Strategy and Vision: · Define and communicate a clear product vision and strategy that aligns with the company's overall goals and market opportunities. · Conduct market research, competitive analysis, and customer feedback to identify product trends, opportunities, and areas for improvement. · Develop product roadmaps and prioritize features based on business value, customer needs, and competitive advantage. · Provide guidance on product positioning, pricing, and differentiation strategies. Product Development and Management: · Oversee the entire product lifecycle from ideation through to launch and ongoing enhancements. · Utilize Stage-Gate process for new product and services development and following a project plan. Ensuring cross-functional alignment, timely execution, milestone tracking, communicate progress and risk to Senior Leadership. · Manage the product development backlog and prioritize work based on strategic importance and impact. · Manage consultants and vendors as needed to coordinate and achieve planned deliverables on schedule. · Develop go-to-market strategies and coordinate activities to maximize product success. Collaborate with Global Product Marketing on execution, including product launches, messaging, training, and collateral development. · Produce performance dashboards and reports to support product decisions and product rationalization and recommend changes, pricing strategies and product improvements. · Utilize the Product and Pricing SOP and collaborate with Product and Pricing Analyst to capture competitive pricing, cost GPM and pricing to obtain the appropriate review and approvals. · Provide Product Marketing and Marketing Communications with product content including descriptions, options, specifications (e.g., dimensions, weight), features/benefits, and strategic messaging for use across all platforms. Cross-Functional Collaboration: · Work closely with Marketing Communication, Product Marketing, Product and Pricing Analyst, Sales, Training, and Customer Care teams to ensure successful product launches. · Communicate product plans, progress, and changes to stakeholders and senior leadership. · Work closely with Marketing Communications and Product Marketing to support the website and digital campaign content. · Partner with Product Marketing, Sales (Direct and Distributors), Sales Enablement and Training to delivery of product training. · Partner with Quality and Regulatory teams to ensure products meet compliance requirements; maintain up-to-date product certifications and documentation available for customers. Customer and Market Insights: · Engage with customers, partners, KOLs, and industry experts to gather insights and feedback. · Work with sales, global product marketing and customer service to gather and analyze customer feedback and identify opportunities for product improvement or innovation. · Analyze user data and conduct internal and external surveys to inform product decisions. · Maintain ongoing competitive analysis and actionable insights to strengthen product positioning and maintain market leadership. · Monitor product performance and market trends to identify opportunities for improvement and innovation. · Establish and monitor KPIs and metrics to measure product success and identify areas of improvement. Team Leadership and Development: · Lead, mentor, and develop a team of product managers, providing guidance and support to ensure their professional growth and success. · Foster a collaborative, fast paced and high-performance team culture. · Set clear goals and expectations and provide regular feedback and performance evaluations. Financial Management: · Develop and manage annual product budgets and forecasts. · Track and report on product performance metrics, including revenue, profitability, and customer satisfaction. · Initiate sales initiatives and product campaigns to drive awareness and revenue. Recommend actionable initiatives based on product group performance and direct and distributor sales. Qualifications: · Bachelor’s degree in business, Marketing, Engineering, or a related field; MBA or advanced degree preferred. · 8+ years of experience in product management, with at least 3 years in a managerial role. · Proven track record of successfully managing and launching complex products in a fast-paced environment. · Strong leadership and team management skills, with experience leading cross-functional teams. · Excellent communication and presentation skills, with the ability to articulate complex ideas clearly and concisely. · Deep understanding of product development and stage-gate processes. · Analytical and strategic thinking skills, with the ability to make data-driven decisions. · Experience with market research, competitive analysis, and customer feedback mechanisms. · Strong project management skills, with the ability to manage multiple priorities and deadlines. Working Conditions: · The position can be remote or based in our headquarters office located in Newport News, VA. · Sometimes required to work in our production and warehouse facilities. · At least 25% travel required. Physical Requirements: · Ability to work in a seated position throughout the workday at a typical office desk. · Keyboarding and entering text into a computer and using a mouse for primary input. · Ability to hear, understand, and distinguish in-person and phone speech and/or other sounds (e.g., computer notifications, building alarms). Ability to use a headset for verbal communication with customers utilizing Microsoft Teams. · Clarity of vision for use of computer displays. · Ability to execute tasks independently. · Ability to lift to 25 pounds.