Marketing & Client Experience Coordinator
2 days ago
Austin
Job Description We’re hiring a dedicated Marketing and Client Experience Coordinator to own how our brand shows up in the world and how clients experience us over time. This role sits at the intersection of marketing, storytelling, and relationship-building. You’ll be responsible for executing campaigns, content, and experiences that drive referrals, repeat business, and long-term brand loyalty. You’ll work directly with Lisa and closely with our operations team, transaction coordination, and Head of Happiness to ensure marketing is aligned with how clients actually move through our ecosystem, from first introduction through years after closing. This is a hands-on, execution-forward role that blends strategic thinking with doing the work. Expect a mix of remote work and being out in the field capturing content, supporting events, and bringing ideas to life. If you love building something thoughtfully, care deeply about how details feel to the end client, and want real ownership over both marketing output and client experience, this role will feel energizing. Compensation: $60,000 - $70,000 yearly Responsibilities: Client Experience Marketing • Produce collateral to support our systems and processes, • Design and execute past-client nurture campaigns (email, print, video), • Build touchpoint materials for key moments, • Client events to engage the community and appreciate referrals and clients, including but not limited to planning, design, execution, and follow-up, • Create referral request protocols and materials for post-closing Content Creation & Brand Execution • Execute the "FIND YOUR AUSTIN" brand across all channels, • Social media creation, management, and analytics, • Capture and edit video content (listing tours, client testimonials, neighborhood spotlights, etc.), • Write and design email campaigns for database nurture and lead generation, • Create listing marketing materials (property feature sheets, social posts, email blasts), • Coordinate with designers/photographers Lead Generation Marketing • Optimize Google Ad landing pages and track conversion, • Create and post AEO and SEO blog content for the website (Austin neighborhoods, market insights, homeowner tips), • Build agent referral marketing materials (one-sheets, case studies, relocation packages), • Design and execute database reactivation campaigns Systems & Measurement • Track marketing metrics: leads by source, conversion rates, campaign performance, • Maintain content library and brand asset organization, • Coordinate with Ops on CRM/Monday.com marketing automations, • 3-5 years marketing experience (real estate, hospitality, or luxury brands preferred), • Meticulous attention to detail - you catch typos, notice brand inconsistencies, and obsess over getting things pixel-perfect before they go out, • Brand stewardship - extreme commitment to adhering to brand guidelines (fonts, colors, voice, photography style). You understand that brand consistency = trust, and you'll fight to protect it, • Community builder mindset - proven ability to create and nurture communities of thousands (past clients, email lists, social followings). You see clients as a community, not a list, • Content capture & storytelling - can draw authentic stories out of clients, and turn moments into engaging content that makes people feel something Technical Execution: • Newsletter creation - experience building email newsletters (design, copywriting, segmentation, automation). Can create monthly/quarterly newsletters that people actually open and read, • Marketing funnel development - understands lead nurture sequences, conversion funnels, and automated touchpoint strategies. Can build: awareness → consideration → conversion → retention funnels, • Multi-channel campaign execution - can execute campaigns across digital (email, social, Google, website) AND print (postcards, brochures, direct mail, magazine ads), • Luxury marketing experience - understands how to market high-end products/services (ideally $500,000-$5M+ price points). Knows luxury buyer psychology and what elevated marketing looks like Tools & Platforms: • Proficient in: Canva (or Adobe Creative Suite), email platforms (Mailchimp, Constant Contact, HubSpot), social media scheduling tools, basic video editing (iMovie/CapCut/Premiere Rush), • Comfortable learning: CRM platforms (Monday.com, Compass CRM), landing page builders, print production workflows Work Style: • Self-starter who can work independently and manage multiple projects, • Austin-based or willing to relocate, • Proactive communicator - flags issues early, asks questions when unclear, keeps team informed Nice-to-Haves: • Real estate industry experience or understanding (especially luxury residential $1M+), • Experience with CRM platforms (Monday.com, Compass CRM, etc.), • Photography/videography skills (iPhone level is fine, professional level is a bonus), • Understanding of luxury hospitality or client experience design (Four Seasons, Ritz-Carlton, high-end retail), • Knowledge of Austin neighborhoods and lifestyle, • Print production experience (working with printers, understanding bleed/trim, proofing, paper quality), • Development/new construction marketing (marketing homes that don't exist yet, phased releases, lot sales), • Graphic design skills beyond Canva (Adobe InDesign, Illustrator, Photoshop) You're NOT Right If: • You need to be told what to do every day (we need a self-starter), • You're only interested in brand strategy, not execution (this is 80% execution, 20% strategy), • You want to only do social media (this is much broader), • You're uncomfortable with clients, • You need a fully built marketing department (you're building it)About Company The Muñoz Group is a top-performing real estate team in Austin, Texas, having achieved $78.2M in volume with 109 transactions in 2025 (28% growth over 2024). Led by Principal Agent Lisa Muñoz, our team is known for delivering excellent client experiences at every price point under our brand promise: "FIND YOUR AUSTIN." We're searching for someone who can execute the marketing that drives repeat business, referrals, and brand awareness.