Director, Communications and Marketing
7 days ago
Washington
Job DescriptionSalary: 75,000.00 - 85,000.00 General Summary The Society of American Foresters (SAF) is the national scientific and educational organizationrepresentingthe forestry profession in the United States. Founded in 1900 by Gifford Pinchot, it is the largest professional society for foresters and other forest management professionals and academics in the world.The mission of the Society of American Foresters is to advance sustainable management of forest resources through science, education, and technology, promoting professional excellence while ensuring the continued health, integrity, and use of forests tobenefitsociety in perpetuity.More information aboutSAFisavailableat The Society of American Foresters (SAF) is seeking a Director of Communications and Marketing to lead the organizations marketing strategy and day-to-day communications efforts. This role blends strategic direction with hands-on execution across SAFs website, email and print marketing, social media, online advertising, and brand management. The Director will collaborate closely with departments and program leads to promote SAFs priorities and ensure consistent, effective communication across the organization. Key areas of focus include member communications, events, publications, professional development, credentialing, public policy, state society engagement, governance, fundraising, and sub-brands such as the US Capitol Christmas Tree and #forestproud. This role requires both strategic leadership and hands-on execution.As a small but high-impact organization, SAF operates with a lean communications and marketing team.The Director will both shape the overall strategy and directly execute key components of the work, particularly in the areas of content development, digital communication, and campaign implementation.Applicants should be comfortable switching between big-picture thinking and day-to-day operational tasks that bring SAFs programs and mission to life. The Director of Communications and Marketing will report to the Senior Director of Events and Sales. This is an exempt role,remoteor hybrid (Washington, DC),and partiallygrant-funded position. Principal Duties and Responsibilities (Essential Functions): • Strategize with CEO and Senior Director of Events and Salesto shape theoverall vision and promotion of SAF and its programs., • Developand overseemarketing strategiesand campaignsthatshowcaseSAFs programs, sub-brands,and annualpriorities., • Coordinatewith directors and program leads todevelopthe department deliverables and scope of work., • Managetwo team members (marketing specialist and social media specialist) and provide administrative oversight fordepartment., • Serve as theprimarymedia contactforSAF,with the CEO asprimaryspokesperson., • Create weekly andmonthly program updates toprovide tosupervisor., • Develop annual budgetfordepartmentandmanage implementation., • Attend up to 5 events per year on behalf of SAF,including our flagship event,the SAF National Convention., • Manage and update SAFs website, email and print marketing, online advertising, and social media channels in collaboration with staff and program leads., • Provide strategic oversight for SAF website, logo, and other branding materials, • Cultivate and manage relationships with staff, volunteers, partners, and members., • Ensure communications processes and brand standards arebeing followedand implemented bystaff, members, and partners., • Assistsupervisor and CEO with otherduties asassigned. Job Specifications: • Positive, can-do approach to both leadership responsibilities and hands-on execution, especially within a small, high-impact team., • Proven ability to lead teams and drive strategic planning efforts., • Demonstrated experience in marketing and public relations, including strategy, design, copyediting, and contractor relations, • Demonstrated experience in developing and executing marketing plans; communications campaign management; and website content management, • Advanced in Windows-based applications (MS Word, Excel, and PowerPoint) and Adobe Creative Suite applications for graphic design and video editing, • Intermediateknowledge of website design software andHTML, association management software (iMIS preferred), Google Analytics, social media management software (Hootsuite), and mass e-mail marketing platforms (MailChimp), • A team player who is personable, adaptable, and hasan excellentcustomer service ethic., • Experience working with sensitive data and protecting confidential information., • Highly organized and task-oriented with excellentwritten and oral communication skills., • Detail-oriented, proactive, self-starter, with a positive, hands-on attitude and a desire to grow and develop in the position, on the team, and within the association., • Exceptional time management skills and ability to multi-task and handle multiple deadlines at once., • Takesfull ownership of projects from start to finish, ensuring consistent follow-through., • Ability to work both independently andcollaborativelyas a team member., • As aremoteor hybridposition, all candidates must have the ability towork from homecomfortably with full access tointernetandabilityto be on video phone calls with staff and partners. Qualifications and Education Requirements: • Bachelors degree in marketing, communications, public relations, forestry and natural resources, or any other related field., • At least 5 years of experience with communications for small businesses, nonprofits, or associations or an equivalent combination of relevant experience and education/trainingrequired., • 1-2 years of supervisory experience. PreferredEducation/Skills: • Association and volunteer management experienceisa plus., • Knowledge and passion for forests and natural resourcesisa plus. Other Duties: • Please note this position description does not cover, contain, orlista fully comprehensive listing of duties or responsibilities that are required of the employee in this role. Duties, responsibilities, and activities may change at any time with or without notice. Annual Salary and Benefits: • $75,000-85,000, • Comprehensive health and wellness benefits, including medical, dental, and vison coverage as well as life, STD, and LTD insurances., • 401(k) plus match Reasonable Accommodation SAF will provide reasonable accommodationtothe known physical or mental limitations of a qualified individual with a disability unless doing sowould posean undue hardshiponthe operation of the business. Telecommuting on an ad hoc basis is available following90 daysof successful employment. EEO Statement SAFprovidesequal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genderidentificationor genetics. In addition to federal law requirements, SAFcomplies withapplicable state and local laws.