Marketing Intern
hace 12 días
Honolulu
Job DescriptionDescription: MARKETING INTERNSHIP PROGRAM Program Dates: June 8 – to August 14, 2026 (10 weeks) Location: Zippy’s Headquarters, Honolulu, Hawaii (some remote work allowed, but must be onsite for at least 50% of hours worked) Purpose: Experience the dynamic world of marketing and hospitality through a hands-on internship designed for ambitious college students. Join Zippy’s and FCH Enterprises to gain real-world skills, contribute to iconic local brands, and launch your career in marketing. Why This Internship Is For You Step into a real-world marketing environment where you’ll gain hands-on experience and build a toolkit that sets you apart. As a Zippy’s Marketing Intern, you’ll master essential platforms like Excel, PowerPoint, social media management, email marketing, and Google Analytics. You’ll also have the chance to explore cutting-edge tools like Figma for digital design, Builder.io for web content, and geo-spatial intelligence platforms. But it’s more than just tools—you’ll develop in-demand skills in marketing analysis, e-commerce, data science, and content creation for diverse audiences and channels. You’ll learn how to turn insights into action, collaborate with teams, and drive real campaigns that impact iconic local brands. By the end of the program, you’ll walk away with sharper writing, analytical, presentation, and communication skills—plus the confidence and experience to launch your marketing career with impact. Department Description: Our Marketing Division powers beloved brands including Zippy’s Restaurants, A Catered Experience, Napoleon’s Bakery, and Food Solutions International. We drive brand awareness, customer engagement, and seamless buying experiences through four specialized departments: • Loyalty & Customer Insights: Data-driven customer understanding and rewards management, • Digital Strategies: Digital experience, digital marketing, e-commerce, and online platforms, • Marketing Services: Creative design, advertising, campaign development, and brand support, • Will be an undergraduate majoring in business, advertising, data analytics, hospitality/travel industry, communications, design arts, or a field closely related to those, • At any accredited 4-year, bachelor’s degree granting college or university, • Is interested in pursuing a post-education career in marketing, hospitality management, e-commerce, public relations, entrepreneurship, or related fields, • Is available for 19 hours per week for the entirety of the program dates for work onsite at the Zippy’s headquarters in Honolulu, Hawaii, • Engaged self-starter who is creative, interested in marketing, and has a personal connection to the brand, • Is mature beyond their years, and presents themselves well in a professional work environment, • Has clear career aspirations in mind that involve marketing, data science, hospitality, food systems, or entrepreneurship, • Has the right to work in the US, is over the age of 18, and can pass mandatory drug-screening, • Preferred: a Junior or Senior in their degree program, having already taken introductory courses in marketing, management, finance, accounting, and/or higher levels of the same, • Preferred: Is enrolled, or will imminently enroll, in a credit-granting internship course Interns will: • Immerse themselves in a chosen marketing function, guided by an experienced mentor, • Gain exposure to all marketing departments and broader company operations, • Participate in community service, team-building, and corporate events, • Develop assets for real campaigns and report on performance metrics, • Week 1: Interns will quickly get familiar with FCH Enterprises and the Marketing Division, then complete routine tasks in their chosen area—such as posting on social media, analyzing marketing data, or updating online menus—to gain hands-on experience across key marketing functions., • Week 2: Interns will focus on their chosen marketing area, learning its strategies, tactics, and analytics. They’ll complete practical tasks, begin their capstone project discussions with mentors, and tour operations to understand commissary and store functions., • Week 3: Mentors and interns will deepen their focus in a marketing specialty, demonstrate their understanding through campaign analysis or forecasting, learn about other Marketing Division areas, and agree on capstone project goals and presentation timing., • Weeks 4 – 5: After fully immersing themselves in the marketing area, the intern will then be tasked to learn more about other departments within FCH, including store operations, training, commissary operations, supply chain, human resources, finance and more., • Week 6 – 10: After learning about marketing and its connection to other departments, interns will focus on their capstone assignment and continue hands-on learning in their marketing area. They will complete and present their capstone to Marketing Division managers and Executive Management. The Mentor will ensure that the intern has a firm grasp of the various Marketing functions, while navigating them through the other parts of the company to ensure a holistic understanding of how marketing campaigns work. The Mentor will review and monitor the progress of the Intern’s capstone project, and provide feedback and coaching to ensure accuracy, clarity and the presentation style are correct. The Mentor will also act as a sounding board for ideas, a one-stop source for questions, and a coach to ensure success in their final project. The Mentor will also navigate the intern towards areas of stated interest, whether within the Marketing Division or elsewhere. Remote Participation Ability The Intern will get the best experience working for Zippy’s by being onsite. Interns must complete at least 50% of their time onsite in Zippy’s offices. Therefore, while remote participation for this internship may be considered, those interns that can devote more in-person time will be given greater consideration. Who is ultimately responsible for the intern and managing the marketing internship program? Kevin Yim Vice President, Marketing & Communications Background: 30+ years of marketing experience at Hawaiian Airlines, Bank of Hawaii, and more The Marketing Mentors at the Company: • Marissa Oyadomari, 20+ years of digital marketing experience at Gap Inc., Bare Escentuals, and more, • Danica Wong, 20+ years of digital marketing, e-commerce, and loyalty program management at Hawaiian Airlines, Bank of Hawaii, and more, • Jeanine Mamita Kalahiki, 30+ years of marketing experience at Zippy’s and more, • Jessica Yamamoto, 9 years of communications, media relations, and social media at Yelp! and more Requirements: