Senior Product Manager at AdTech Scale Up (Remote)
12 hours ago
Leicester
Our client, an innovative and fast-growing AdTech company, is seeking a Senior Product Manager to drive the next stage of their product evolution. This organisation is a leader in digital advertising protection and performance intelligence, helping global brands maximise ROI across Google PPC, PMAX, and Affiliate Marketing channels. The Role: Reporting directly to the Chief Product Officer, you will take full ownership of product strategy, MVP planning, and launch execution. You’ll also manage a Product Owner and collaborate closely with Engineering, Sales, Marketing, and Customer Success. You’ll help shape the roadmap as the business expands its offering across e-commerce, retail, travel, gaming, and financial services - building products that deliver measurable improvements in advertising performance and revenue impact. Key Responsibilities • Lead product strategy as the company evolves into optimisation and performance-focused solutions, • Own MVP definition, delivery, and market rollout, • Partner closely with Sales to ensure alignment with customer needs and commercial opportunities, • Deliver high-impact product launches with strong value propositions, • Present roadmaps, feature specs, and performance insights to internal and external stakeholders, • Maintain deep market and competitive intelligence across the AdTech ecosystem, • Manage and mentor a Product Owner, • Conduct customer discovery across multiple verticals, • Define and track KPIs related to adoption, performance, and satisfaction Desired Experience: • 5+ years of product management and 5+ years of AdTech experience (concurrent experience acceptable), • Strong track record launching successful B2B SaaS products, • Deep understanding of Google Ads, PPC, PMAX, affiliate ecosystems, and advertising optimisation, • Strong command of key advertising metrics (ROAS, CPC, CAC, CTR, CPM, CVR, LTV, etc.), • Experience with analytics tools such as Google Ads reporting; Looker or FullStory is a plus, • Exceptional communication skills across technical and non-technical audiences, • Experience managing direct reports, • Strong analytical mindset and data-driven decision-making, • Understanding of API integrations and Agile methodologies Bonus: • Experience building optimisation or AI/ML-powered AdTech solutions, • Background growing products across multiple verticals, • Industry thought leadership or published content, • Experience working with enterprise clients and complex sales cycles, • Previous startup or scale-up experience, • Google Ads certifications What's on offer: • Direct partnership with the Chief Product Officer, • Leadership responsibility with a growing team, • Opportunity to influence strategy in a rapidly scaling AdTech organisation, • Flexible/remote working environment, • A collaborative, high-performing culture