Marketing Director
1 day ago
Norwich
About BizClik Media BizClik Media is a global leader in B2B digital publishing, media and events. As the creator of award-winning business platforms and experiences, we operate across high-growth areas including sustainability, procurement, fintech and emerging technology. Our events, Sustainability LIVE, Procurement and Supply Chain LIVE, Tech & AI LIVE and many others, bring together the most influential C-suite leaders, visionaries and change makers for unmatched content, networking and commercial opportunity. With a fast-growing global audience, prestigious media brands and an ever-expanding portfolio of market-leading events, we are shaping the future of business conversations – and we are just getting started. Purpose of the Role We’re looking for an ambitious and data-led Marketing Director to lead BizClik’s marketing strategy across our entire media and events portfolio. Reporting into the Chief Data Officer, you’ll lead a high-performing marketing team covering PR, Brand Marketing, Demand Generation, and Delegate Acquisition, ensuring every campaign drives measurable commercial growth and brand engagement. This is a hands-on Management role, ideal for someone who combines strategic thinking with creative execution and thrives in a fast-paced, high-growth environment. Key Responsibilities Strategic Leadership • Develop and deliver BizClik’s integrated marketing strategy, aligned with group and divisional goals., • Lead and inspire the marketing team across PR, Brand Marketing, Demand Generation, and Delegate Acquisition., • Partner with the Chief Data Officer to ensure all activity is data-informed, insight-driven, and performance-measured., • Collaborate with the Chief Brand Officer to maintain brand consistency, presentation quality, and governance across all channels., • Translate business objectives into actionable plans and measurable results., • Champion BizClik’s position as the world’s leading B2B media ecosystem. Brand & PR • Oversee BizClik’s brand presence across all verticals, ensuring a consistent and distinctive tone of voice., • Manage all PR and communications, driving positive visibility across trade and mainstream media., • Maintain brand governance in collaboration with the Chief Brand Officer, ensuring all design, tone, and messaging align with BizClik’s identity., • Ensure that every campaign strengthens the BizClik brand, reinforces our credibility, and supports audience growth. Demand Generation • Lead end-to-end campaign strategy to drive lead generation for both media and events., • Work with data and campaign teams to optimise performance across email, SEO, PPC, social, and digital channels., • Build lead nurture workflows and automated campaigns that convert across the full funnel., • Partner with Sales and Editorial to align messaging, targeting and engagement. Delegate Acquisition and Event Marketing • Own BizClik’s delegate marketing strategy, leading the Delegate Sales team to drive paid ticket conversions., • Develop multi-channel event campaigns that maximise attendance and engagement., • Analyse campaign data to continuously improve conversion rates and delegate ROI., • Collaborate with the Broadcast and Production teams to maximise exposure across LIVEx and digital platforms. Team Development • Manage, mentor, and grow the marketing team across multiple disciplines., • Build a performance culture centred on creativity, accountability and commercial impact., • Ensure cross-department collaboration with Sales, Editorial, and Data to deliver integrated campaigns. Skills and Experience • Proven experience as a Marketing Director or Head of Marketing in a media, publishing, or events environment., • Deep understanding of brand marketing, PR, demand generation, and digital acquisition strategies., • Strong grasp of data analytics and performance marketing, including CRM automation and campaign reporting., • Confident leading creative and commercial teams simultaneously., • Exceptional communication, leadership, and project management skills., • Experience using tools such as Salesforce, HubSpot, Google Analytics, and Monday.com. What You’ll Bring • A balance of creativity and commercial focus, you can tell a great story and measure its impact., • Proven ability to lead cross-functional teams with clarity and energy., • Strategic insight combined with a “get-it-done” attitude., • Passion for media, events, and building brands that make a difference. What We Offer • Competitive salary, • Gym membership (post-probation), • 20 days annual leave + birthday off, • Flexible hybrid working (Thursdays remote), • Cycle-to-work scheme and wellbeing programme, • Learning and development opportunities, • Access to global C-level networks through events BizClik Media is a culture-first workplace that values ambition, integrity, and innovation. If you are ready to shape multi-platform industry-leading content, this is the role for you.