Marketing Intern - Performance Marketing & Insights
17 hours ago
Birmingham
Job description Role: MARKETING INTERN - Performance / Digital Marketing & Insights - PART-TIME Location: Birmingham Part-time 12-Month Paid Internship (Suitable for a student placement, undergraduate or post-graduate but must be available to start immediately) Company Description The Mind Collective (TMC) offers bespoke marketing solutions for SMEs, challenger brands, and start-ups across FMCG food, drink, personal care, and consumer goods. 10 years ago, we pioneered a plug-and-play marketing model that provides flexible, modern marketing capability without the overhead of a traditional in-house team. We work with a wide range of exciting brands including Kraft Heinz, Lea & Perrins, Amoy, HP Sauce, Heinz for Baby, Golden Acre Foods, Savyll Beverage Co, The Curators, Love Sum Dumplings, Tiptree, Hayman's Gin, Merser Rum, Sweet Freedom, All The Aunties & Mighty Slice Cheesecake. Over the past 10 years we have proudly kick-started lots of marketing careers with our internships. Role Description This role sits right at the heart of what we do at TMC. It’s a brilliant opportunity to get under the skin of marketing combining curiosity, creativity and commercial thinking. You’ll work across data, digital and delivery, helping to turn insight into action and make our clients’ marketing work harder. It’s varied, fast-paced and genuinely hands-on. One day you’ll be deep in campaign data, spotting what’s working and what’s not. The next, you’ll be helping plan and execute digital campaigns, support performance marketing activity or get involved in broader research and creative projects. You’ll see the full picture of how great marketing comes together from insight and strategy through to execution and impact. We’re looking for someone bright, proactive and switched-on - someone who wants to learn, roll their sleeves up and be part of a team that’s building brands and making great work happen. Key Responsibilities: Data, Analysis & Insight • Support monthly campaign reporting and data analysis across platforms such as Meta, TikTok, CitrusAd and retailer media. Help interpret data, trends and market intelligence to identify actionable insights that improve performance., • Maintain and update dashboards and reports for both internal and client use, and where appropriate, share insight and recommendations in meetings or on client calls. Performance Marketing Execution • Help monitor and social, retail and digital platforms - this includes eCommerce, paid media, email and affiliate marketing. Undertake campaign scheduling, data collection, reporting and optimisation across platforms such as Meta, TikTok, Klaviyo and Shopify. Assist with website & Amazon updates and content uploads, ensuring data, imagery and pricing are accurate, and support SEO, PPC and Amazon activities to drive visibility and sales., • Track key performance metrics, contribute to testing plans and help evaluate creative and audience performance. Work closely with the team to turn insight into action and improve campaign effectiveness. Project Work • Undertake market and research audits for clients; to gain a deeper understanding of a market, category, competitor, brands to support client strategy, understanding and intelligence. This can also include cultural, consumer, food, drink, wellness and communications etc., • Develop insight reports and visual presentations to bring the insight to life and (where applicable) present to clients. Marketing & Team Support • Support the wider TMC team with social media management and planning including community management, content scheduling, content development and reporting., • Help manage smaller marketing tasks or ad hoc client projects., • Contribute ideas to creative brainstorms, planning meetings and new business proposals. Key Skills & Experience: • Batchelor's Degree or equivalent in Marketing, Business or other relevant degree (studying for or completed), • Work experience within a commercial organisation preferred, • Robust analytical, data and numerical skills, • Proven interest, passion and / or marketing experience preferred (especially digital or performance marketing), • Fluency in Microsoft Office Suite (especially Microsoft Excel), • Excellent interpersonal skills, team player and proactive problem solver, • Ability to manage workload, multiple deadlines and work under pressure, • Pride in work and excellent attention to detail, • Take accountability of your own actions, leverage the team skillset and not being afraid to ask for help, • Current right to work and live in the UK without requirement of sponsorship or a Visa Benefits & Package: • Competitive Salary, • 25 days + bank holidays per annum, • Your Birthday Off, • Private Healthcare, • Contributory Pension Scheme, • £250 annual wellness stipend, • Flexible core working hours, • Hybrid working with 10 anchor days per month in a co-working space in Birmingham city centre with access to a gym., • Monthly team socials, • Full training programme in digital and performance marketing and tailored personal development plan, • Mentor / Team Buddy from day one, • Insights™️ Discovery Profile What is it like working at TMC: At The Mind Collective, we are a fast-paced, passionate team (from fresh graduates to seasoned pros) working across multiple clients and categories where every day brings something new. We genuinely care about each other, our clients and the work we do. We are collaborative, inquisitive, resourceful, resilient and commercially focused. We are transparent - no smoke and mirrors, fluff or bullsh!t - we are not stuffy or corporate. We are just real people doing great work and having fun along the way. 99% of our business comes through word of mouth, which tells you everything about the relationships we build. We are proud to be part of our client’s teams and their ambitious growth plans. We’re not perfect (no business is) but we are always learning, evolving and supporting one another. If you’re looking for a role where your work matters, your opinion counts, and your career can grow, we’d love to welcome you to the team. Collective: adjective and noun A group of entities that share or are motivated by at least one common issue or interest, or work together to achieve a common objective